JeemTV
A Qatari Arabic-language children's television channel for viewers primarily aged 6 to 12.
Last updated August 31, 2026
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Overview
JeemTV is a Qatari Arabic-language children's television channel aimed primarily at children between six and twelve years old. It developed from the Al Jazeera Children's Channel, commonly abbreviated as JCC, and uses the Arabic letter jeem, ج, as the central reference for its name and visual identity. The channel combines educational, entertainment, documentary and scripted programming, with a strong emphasis on Arabic-language adaptation of international children's content. The service began broadcasting on 9 September 2005 as a joint venture between the Qatar Foundation and Al Jazeera Media Network. At launch, the Qatar Foundation held the majority share and Al Jazeera held a minority interest. The original service was intended for a broad children's audience, initially covering roughly ages three to fourteen. Its programming included educational features, quizzes, game shows, science and technology items, sports-related content, documentaries, animated series and live-action productions. International programming was generally translated into Arabic through dubbing, while voice-over was also used for some unscripted material. A major structural change occurred in January 2009, when the JCC brand was refreshed and the preschool portion of the audience was separated into the newly introduced Baraem service. Following that change, JCC concentrated more specifically on older children. The channel later expanded its distribution beyond the Arab world, including a European feed and carriage on Sky Digital in the United Kingdom. It also became an associate member of the European Broadcasting Union in 2008, reflecting its participation in the broader international public-service broadcasting community. On 29 March 2013, the channel was relaunched under the JeemTV name. The rebrand introduced a new logo and on-air identity and adjusted the target audience from approximately seven-to-fourteen-year-olds to seven-to-twelve-year-olds. The name refers to the Arabic letter ج, which is incorporated into the channel's branding. A few months later, in June 2013, Al Jazeera announced that it had acquired the Qatar Foundation's interest, making the channel fully owned by Al Jazeera Media Network. The ownership structure changed again on 1 April 2016, when JeemTV was acquired by beIN Media Group. At the same time, its services on Arabsat and Nilesat moved from free-to-air distribution to encrypted carriage through the beIN Channels Network, with high-definition feeds offered through that platform. The channel's European Freeview UK service subsequently closed on 1 June 2018. Distribution and access have therefore changed over time from broadly available satellite and terrestrial carriage to a more subscription-oriented model. JeemTV's brand proposition combines Arabic cultural and linguistic accessibility with international children's television formats. Its original and co-produced output has included productions such as My Arabian House, a live-action and puppetry series that premiered in 2007. The channel has also worked with public-service children's broadcasters in other countries. Alongside linear television, it developed an interactive bilingual Arabic-English website offering educational and entertainment material, reported as containing more than 200 hours of content and allowing children to upload and share images and videos. JeemTV sits within the wider beIN portfolio as a specialized children's television service rather than as a general-interest broadcaster.
History
JeemTV originated as the Al Jazeera Children's Channel, or JCC, a Qatari children's broadcaster launched on 9 September 2005. It was established as a partnership between the Qatar Foundation and Al Jazeera Media Network, with the Qatar Foundation holding the larger share and Al Jazeera holding a minority stake. The original channel served a broad children's age range and offered a mixture of education, entertainment, animation, live-action programming, documentaries, quizzes and games. During its early development, the channel acquired selected international children's series and built a programming model based on Arabic adaptation of content from overseas markets. In 2007, it premiered My Arabian House, an original production combining live action and puppetry. The channel also developed relationships with other public-service children's broadcasters and became an associate member of the European Broadcasting Union in 2008. Its distribution expanded outside Qatar, including a launch on Sky Digital in the United Kingdom in March 2008. The most important early brand change came on 16 January 2009. JCC introduced a new visual identity at the same time as the launch of Baraem, a sister brand dedicated to preschool viewers aged approximately three to six. This allowed JCC to focus on older children and narrowed its stated audience. The redesign involved several specialist design and animation studios, including Gédéon, Radiant Studios, Fontsmith, Seed Animation Studio and Mcasso. The channel subsequently expanded its technical and distribution footprint: it adopted 16:9 presentation and 720p broadcasting in 2011 and began 24-hour broadcasting in October 2012. A European feed also launched in November 2012. JCC was relaunched as JeemTV on 29 March 2013. The new name refers to the Arabic letter ج, and the letter became a defining component of the logo. The relaunch included a new on-air identity designed around the JeemTV name and a further refinement of the audience, from an approximately seven-to-fourteen demographic to one centered on children aged seven to twelve. The channel's website and interactive services were also developed as part of its broader multimedia proposition, with Arabic and English material and opportunities for children to share user-generated images and videos. In June 2013, Al Jazeera acquired the Qatar Foundation's remaining interest, ending the original joint-venture structure and giving Al Jazeera full ownership. This arrangement lasted until 1 April 2016, when JeemTV was acquired by beIN Media Group. The acquisition was accompanied by a significant distribution change: the JeemTV and Baraem feeds on Arabsat and Nilesat became encrypted and were offered through the beIN Channels Network, replacing their previous free-to-air availability on those platforms. The European Freeview UK service later closed on 1 June 2018. JeemTV's output has continued to combine original productions, international acquisitions and co-productions. Its programming categories include science, technology and sports education, debate and discussion formats, quizzes, game shows, documentaries, animated series and scripted live-action shows. Most foreign-language content is localized into Arabic, primarily through dubbing. The brand's digital extension has provided educational and entertainment material in both Arabic and English. Within the beIN portfolio, JeemTV is positioned as a specialist Arabic children's channel, while Baraem serves the preschool segment that was separated from the original JCC audience in 2009.
- 2018
Freeview UK feed closes
[1]The channel's European feed on UK Freeview ended on 1 June.
- 2016
beIN Media Group acquires JeemTV
[1]Ownership transferred to beIN Media Group on 1 April, alongside a move to encrypted beIN distribution on key satellite feeds.
- 2013
JeemTV brand launches
[1]JCC was renamed JeemTV on 29 March, adopting a logo and identity based on the Arabic letter ج.
- 2013
Al Jazeera takes full ownership
[1]Al Jazeera acquired the Qatar Foundation's interest in June.
- 2012
European feed launches and 24-hour service begins
[1]A European feed launched in November, and the channel began round-the-clock broadcasting in October.
- 2011
Widescreen high-definition-era presentation begins
[1]JCC and Baraem began broadcasting in 16:9 format at 720p resolution.
- 2009
JCC receives a major rebrand
[1]The channel refreshed its identity and launched Baraem as a preschool-focused sister service, allowing JCC to target older children.
- 2008
European distribution expands
[1]JCC became an associate member of the European Broadcasting Union and launched on Sky Digital in the United Kingdom.
- 2007
My Arabian House premieres
[1]The channel introduced an original live-action and puppetry series as part of its locally produced programming.
- 2005
Al Jazeera Children's Channel launches
[1]JCC began broadcasting on 9 September as a joint venture between the Qatar Foundation and Al Jazeera Media Network.
Products and positioning
An Arabic-language children's media brand combining education, entertainment, Arabic dubbing and original or co-produced programming for school-age viewers.
Children's television channel · 2013
JeemTV
JeemTV is an Arabic-language television service for school-age children, generally focused on viewers from about six to twelve years old. Its schedule spans educational features, science and technology content, sports-related programming, quizzes, game shows, documentaries, animated series and scripted live-action shows. The channel combines commissioned and co-produced material with international acquisitions that are localized into Arabic, mainly through dubbing.
Original children's series · 2007
My Arabian House
My Arabian House is an original JeemTV-era predecessor-channel production that premiered in 2007. The program used live action and puppetry and represented the broadcaster's effort to complement imported children's content with locally relevant original programming.
Digital children's media platform
JeemTV interactive website
The channel's interactive web service extended the television brand into bilingual Arabic-English digital content. It offered educational and entertainment material, reported as exceeding 200 hours, and included community features through which children could upload and share images and videos.
Preschool television sub-brand · 2009
Baraem
Baraem is the preschool-focused sister brand introduced alongside the 2009 JCC refresh. It serves children approximately three to six years old, separating the preschool audience from JCC's older-child positioning. Baraem later shared the distribution transition to encrypted beIN services.
Marketing campaigns
- 2013JeemTV rebrand
Qatar · Middle East · North Africa · Europe
The Al Jazeera Children's Channel was relaunched as JeemTV on 29 March. The identity centered on the Arabic letter ج and included a new logo, on-air look and adjusted audience definition.
Outcome. The JCC name was replaced by JeemTV, creating the brand identity used after the 2013 relaunch.
- 2009JCC visual identity refresh
Qatar · Middle East · North Africa · Europe
JCC introduced a refreshed on-air identity at the same time as the launch of Baraem. The change clarified the division between preschool and older-child programming and included redesigned typography, idents, animation and sound.
Outcome. The channel moved toward a more focused older-child proposition while Baraem handled preschool programming.
Brand decisions
2016
Transfer to beIN Media GroupM&ABackground
JeemTV had been fully owned by Al Jazeera since Al Jazeera acquired the Qatar Foundation's interest in 2013.
Action taken
beIN Media Group acquired JeemTV on 1 April and placed key satellite feeds within the encrypted beIN Channels Network service.
Aftermath
The channel's Arabsat and Nilesat services moved from free-to-air access to encrypted distribution, while some other feeds continued for a period before later closures.
2013
Rename JCC as JeemTVStrategyBackground
The broadcaster sought a new identity following the development of a new visual system and a more focused audience proposition.
Action taken
The channel adopted the JeemTV name, refreshed its logo and changed its stated target audience to children approximately seven to twelve years old.
Aftermath
JeemTV became the channel's primary brand, replacing the Al Jazeera Children's Channel identity.
2009
Separate preschool programming under BaraemStrategyBackground
The original JCC service covered a broad age range, including preschool children.
Action taken
A sister channel named Baraem was launched, and JCC narrowed its focus toward older children.
Aftermath
JCC's stated audience shifted from approximately three-to-fourteen to approximately seven-to-fourteen, while Baraem addressed the preschool segment.
Recent events
- 2018
JeemTV closes its Freeview UK feed[1]
Other
The European feed distributed on UK Freeview ceased operation on 1 June.
- 2016
JeemTV moves to encrypted beIN distribution[1]
M&A
On 1 April, JeemTV and Baraem feeds on Arabsat and Nilesat became encrypted and were made available through the beIN Channels Network following beIN Media Group's acquisition.
- 2013
JCC becomes JeemTV[1]
Campaign · Product generation
The channel adopted the JeemTV identity on 29 March, updating its logo, on-air presentation and target audience.
- 2013
Al Jazeera obtains full ownership of the channel[1]
M&A
Al Jazeera announced in June that it had acquired the Qatar Foundation's interest in the channel.
- 2012
European feed begins broadcasting[1]
Other
A dedicated European feed launched on 1 November, extending the channel's international distribution.
- 2009
JCC rebrands alongside the launch of Baraem[1]
Campaign · Product generation
A major visual and portfolio refresh introduced Baraem for preschool viewers and shifted JCC toward an older children's audience.
- 2008
JCC launches on Sky Digital in the United Kingdom[1]
Other
The children's channel expanded its European distribution by launching on Sky Digital on 18 March.
- 2005
Al Jazeera Children's Channel launches in Qatar[1]
Other
The channel began broadcasting on 9 September as a joint venture between the Qatar Foundation and Al Jazeera Media Network.
Sources1 sources
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