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Hrvatski Telekom

Croatia's integrated telecommunications operator, providing mobile, fixed-line, broadband, television, digital and business communications services.

Last updated October 14, 2026

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Overview

Hrvatski Telekom, commonly known as HT or Telekom, is a Croatian telecommunications company headquartered in Zagreb. It operates across consumer and business communications, offering mobile telephony, fixed-line services, broadband connectivity, television, and information-technology solutions. The company is the principal Croatian operating company within the Deutsche Telekom group and is listed on the Zagreb Stock Exchange under the ticker HT. HT was created in December 1998 when the former state-owned Croatian Post and Telecommunications organization was divided into Hrvatska pošta, the postal operator, and Hrvatski Telekom, the telecommunications company. Operations under the new structure began on 1 January 1999. The separation took place during the Croatian telecommunications sector’s transition from state ownership toward privatization and competition. Deutsche Telekom became the company’s strategic owner during the privatization process. It acquired 35% of HT in 1999 and increased its holding by a further 16% in 2001, establishing majority control. The Croatian state later reduced its ownership through transfers and a public offering. HT’s October 2007 initial public offering placed a substantial portion of the company with private and institutional investors and made the company a prominent listed Croatian enterprise. As described in the company’s reference material, Deutsche Telekom held 53.5% of HT in 2024. The company expanded its mobile position through the acquisition of Cronet in 2001. It later created HT-mobilne komunikacije as a separate mobile-services entity, adopted Deutsche Telekom’s T-family branding in 2004, and operated fixed and mobile businesses under the T-Com and T-Mobile names for a period. On 1 January 2010, HT unified its principal fixed and mobile operations, discontinuing T-Com and T-Mobile as consumer-facing master brands while retaining some business-market use for a transitional period. HT’s portfolio has broadened beyond traditional voice services. Its consumer activities include mobile plans, fixed telephony, broadband access, and television through MaxTV, including IPTV and satellite services. The company has also operated digital terrestrial pay television through EvoTV and offers services under the Iskon brand. Iskon Internet joined the group in 2006 and was ultimately merged into HT in 2024. For business customers, HT provides information-technology and communications services through Combis, an IT-services company acquired in 2010. The company has also pursued regional and adjacent-market investments. In 2005, it acquired a minority stake in HT Eronet in Bosnia and Herzegovina. In 2017, it purchased a majority stake in Crnogorski Telekom, Montenegro’s largest telecommunications company at the time of the transaction. HT subsequently sold or reorganized several non-core holdings and business lines, including its electricity business and travel-agency investment, while integrating television, network-distribution, and internet subsidiaries into the main organization. Today, Hrvatski Telekom’s positioning is that of a full-service national communications provider within the Deutsche Telekom family. Its competitive scope combines mobile and fixed networks, broadband and television bundles, digital services, enterprise IT, and network infrastructure. The business has repeatedly consolidated subsidiaries and brands to simplify operations, including the integration of KDS, HT Produkcija, Iskon Internet, and a network-services unit into the broader HT structure.

History

Hrvatski Telekom emerged from the restructuring of Croatia’s former integrated postal and telecommunications administration. On 28 December 1998, Hrvatska pošta i telekomunikacije was divided into two entities: Hrvatska pošta and Hrvatski Telekom. The telecommunications company began operating in its new form on 1 January 1999, at a time when Croatia was opening the sector to privatization and competition. The Croatian government’s privatization program brought Deutsche Telekom into the ownership structure. In October 1999, the German telecommunications group acquired 35% of HT. Deutsche Telekom added another 16% in 2001, becoming the majority shareholder. The same year, HT acquired Cronet, a Croatian mobile operator that had introduced GSM services in the country in 1996. HT created HT-mobilne komunikacije in 2002 to organize mobile operations as a distinct business. In October 2004, the company adopted the T-HT name and aligned its commercial structure with Deutsche Telekom’s international branding. Fixed-network activities were associated with T-Com, while mobile services used T-Mobile. This arrangement was later superseded by organizational consolidation. On 1 January 2010, the T-Mobile subsidiary was absorbed into HT, bringing the main fixed and mobile operations together. The T-Com and T-Mobile brands were subsequently withdrawn from most consumer use, although they continued for some business customers during a transition period. Ownership was progressively broadened through state share transfers and a public offering. In 2005, the Croatian government transferred 7% of its shares to the Croatian War Veterans’ Fund and their families. Later that year, HT acquired 39.1% of JP HT d.d. Mostar, known as HT Eronet, from the Federation of Bosnia and Herzegovina. In May 2006, HT expanded its domestic consumer and internet portfolio by acquiring Iskon Internet. HT’s October 2007 initial public offering transferred 32.5% of the company to market investors. The Croatian government’s direct position fell further over subsequent years, while Deutsche Telekom retained strategic control. HT was listed on the Zagreb Stock Exchange, and its global depositary receipts were traded on the London Stock Exchange until 2014. Later government holdings were transferred among public funds and reduced through subsequent disposals. The company expanded its enterprise capabilities in 2010 by acquiring Combis, an information-technology services provider. It also made a significant investment in neighboring Montenegro. In January 2017, HT acquired a 76.53% stake in Crnogorski Telekom from Magyar Telekom, another Deutsche Telekom-controlled company. This gave HT a majority position in Montenegro’s largest telecommunications operator at the time of the transaction. During the late 2010s and early 2020s, HT combined expansion with portfolio rationalization. It acquired an interest in OT-Optima Telekom in 2014 and was permitted to manage the company for a period under a competition-authority arrangement. HT transferred several subsidiary interests to HT holding in 2018, sold its electricity business to RWE Hrvatska, and acquired HP Produkcija, a digital terrestrial television provider. HP Produkcija was renamed HT Produkcija in 2019. HT later sold its investment in the E-tours travel agency. HT began selling its Optima Telekom shares in 2020. In 2021, HT and Zagrebačka banka agreed to transfer their combined 54.31% interest to Telemach Hrvatska; the transaction was completed in January 2022. Other changes focused on integration. Kabelsko distributivni sustav was merged into HT in December 2021, HT Produkcija was merged into HT in June 2022, and Iskon’s shares were transferred from HT holding into HT in June 2023. The merger of Iskon into HT was completed in January 2024. In the same month, a network-services unit from Ericsson Nikola Tesla Servisi joined HT Servisi. HT’s current business model combines national mobile and fixed networks with broadband, television, consumer digital services, and enterprise IT. MaxTV provides IPTV and satellite television, while EvoTV has represented pay digital terrestrial television. Iskon has operated as a consumer internet and communications brand, and Combis supports business technology services. Through its ownership by Deutsche Telekom and its listing in Zagreb, HT occupies both a national-market operating role and a capital-markets role within a larger European telecommunications group.

  • 2024

    Iskon was merged into HT

    [1]

    The Iskon Internet subsidiary was integrated into the parent company.

  • 2024

    Nataša Rapaić appointed chief executive

    [5]

    Nataša Rapaić became President of the Management Board and Chief Executive Officer of Hrvatski Telekom.

  • 2022

    The Optima Telekom transfer was completed

    [1]

    Telemach Hrvatska completed the acquisition of the combined 54.31% interest.

  • 2021

    HT and Zagrebačka banka agreed to sell Optima

    [1]

    The two shareholders agreed to transfer their combined controlling interest in Optima Telekom to Telemach Hrvatska.

  • 2020

    5G network commercial development begins

    [3]

    Hrvatski Telekom advanced the introduction of fifth-generation mobile services in Croatia as part of its wider network modernization program.

  • 2017

    Crnogorski Telekom became an HT subsidiary

    [1]

    HT acquired a 76.53% stake in the Montenegro-based operator.

  • 2013

    Unified Hrvatski Telekom brand adopted

    [4]

    The company consolidated its commercial presence around the Hrvatski Telekom and HT identity as fixed, mobile, television and digital services became increasingly integrated.

  • 2010

    Fixed and mobile operations were unified

    [1]

    The T-Mobile subsidiary was absorbed into HT.

  • 2010

    Combis was acquired

    [1]

    HT purchased the enterprise IT-services company Combis.

  • 2007

    HT completed its initial public offering

    [1]

    The Croatian government sold 32.5% of HT through an IPO, broadening the shareholder base.

Products and positioning

Full-service Croatian telecommunications operator and Deutsche Telekom group company, serving consumer and business customers through integrated mobile, fixed, broadband, television, and IT offerings. National integrated telecommunications operator and Deutsche Telekom group company, positioned around broad network coverage, converged consumer services, digital infrastructure and enterprise ICT capabilities.

  • Mobile telecommunications

    HT mobile services

    HT provides mobile voice, messaging, data, and broadband services to Croatian consumers and businesses. Its mobile activity originated partly from the integration of Cronet and was later consolidated with the fixed business under the unified HT organization. Consumer and business mobile communications, including voice, messaging, mobile data and access to Hrvatski Telekom's radio network. The portfolio has developed from conventional cellular telephony toward smartphone connectivity, data-led plans and 4G and 5G services.

  • Fixed telecommunications

    Fixed-line telephony

    The company operates fixed-line voice services over its Croatian telecommunications infrastructure. Fixed telephony forms part of HT’s integrated household and business communications portfolio and is commonly combined with broadband and television services.

  • Internet access

    HT broadband internet

    HT offers fixed broadband connectivity, including fiber-based access where available, as well as mobile broadband. Broadband is a central component of the company’s consumer bundles and business connectivity services. Fixed internet services for households and organizations delivered through the access technologies available at each address, including fiber and legacy fixed networks. Broadband is commonly combined with voice, television and other household connectivity services.

  • Television

    MaxTV

    MaxTV is HT’s television service family. It includes IPTV and satellite television offerings, allowing the company to package television with fixed broadband, telephony, and other household communications services.

  • Pay television

    EvoTV

    EvoTV represents HT’s pay digital terrestrial television activity. It extends the company’s television portfolio beyond IPTV and satellite distribution and has served customers through terrestrial digital broadcasting.

  • Internet and communications brand · 2006

    Iskon

    Iskon has been used for internet, television, and mobile services in Croatia. HT acquired Iskon Internet in 2006 and completed its merger into HT in January 2024, although the Iskon name has historically represented a distinct consumer-service proposition within the group.

  • Enterprise IT services · 2010

    Combis

    Combis provides information-technology and digital business services for companies. HT acquired the business in 2010, adding enterprise IT capabilities to its telecommunications, connectivity, and managed-services portfolio.

  • Pay television and digital entertainment

    HT television services

    Television and entertainment services distributed through Hrvatski Telekom's fixed and digital platforms. The offering complements broadband and mobile connectivity and forms part of the company's converged consumer proposition.

  • Enterprise telecommunications and ICT

    HT business solutions

    Connectivity, data networking, unified communications, cloud-related services, cybersecurity and managed ICT solutions for companies, institutions and public-sector organizations. The business portfolio extends Hrvatski Telekom beyond retail telecommunications into outsourced technology infrastructure and digital transformation support.

Brand decisions

  • 2024

    Integration of Iskon InternetStrategy

    Background

    HT had progressively reorganized its subsidiary holdings and transferred Iskon’s shares from HT holding into the operating company.

    Action taken

    The merger of Iskon Internet into HT was completed in January 2024.

    Aftermath

    The integration simplified the corporate structure while the Iskon name remained historically associated with internet and communications services.

  • 2022

    Sale of the controlling Optima Telekom interestM&A

    Background

    HT and Zagrebačka banka had jointly held a controlling interest in Optima Telekom under a structure subject to competition-related oversight.

    Action taken

    The two shareholders transferred their combined 54.31% stake to Telemach Hrvatska.

    Aftermath

    Optima Telekom left HT’s investment portfolio and came under Telemach Hrvatska’s ownership.

  • 2020

    Commercial rollout of 5G servicesProduct launch

    Background

    The Croatian telecommunications market was moving from 4G toward fifth-generation mobile networks, with operators investing in new radio equipment and spectrum capabilities.

    Action taken

    Hrvatski Telekom introduced and expanded 5G connectivity as part of its mobile-network modernization and digital-infrastructure strategy.

    Aftermath

    5G became part of the company's mobile network proposition and subsequent coverage and capacity development.

  • 2017

    Acquisition of Crnogorski TelekomM&A

    Background

    HT sought to expand its regional telecommunications footprint through a transaction involving another Deutsche Telekom-controlled operator.

    Action taken

    HT acquired a 76.53% stake in Crnogorski Telekom from Magyar Telekom.

    Aftermath

    HT gained majority ownership of a major Montenegro telecommunications operator.

    Purchase price. €123.5 million (January 2017 transaction)

  • 2010

    Unification of fixed and mobile operationsStrategy

    Background

    HT operated its fixed and mobile activities through a structure that included a separate T-Mobile subsidiary.

    Action taken

    The T-Mobile subsidiary was absorbed into HT, creating a single unified company for the main fixed and mobile businesses.

    Aftermath

    The T-Com and T-Mobile consumer brands were discontinued, while some business-market use continued during the transition to the unified HT identity.

  • 2007

    Initial public offeringOther

    Background

    The Croatian government sought to reduce its direct ownership while broadening public and institutional participation in HT.

    Action taken

    A 32.5% state holding was sold through an initial public offering, and HT became listed on the Zagreb Stock Exchange.

    Aftermath

    HT developed a wider shareholder base while Deutsche Telekom retained majority ownership.

  • 2007

    Public listing on the Zagreb Stock ExchangeStrategy

    Background

    Hrvatski Telekom operated as the Croatian telecommunications subsidiary controlled by Deutsche Telekom while Croatia was developing its domestic capital market.

    Action taken

    The company listed its shares on the Zagreb Stock Exchange under the HT ticker, creating a public-market ownership structure alongside Deutsche Telekom's controlling stake.

    Aftermath

    Hrvatski Telekom remained a listed Croatian telecommunications company and one of the more prominent issuers on the local exchange.

  • 2004

    Adoption of Deutsche Telekom’s T-brand architectureStrategy

    Background

    HT was being integrated more closely into Deutsche Telekom’s international operating and brand structure.

    Action taken

    The company adopted the T-HT identity and organized fixed and mobile services under the T-Com and T-Mobile names.

    Aftermath

    The branding was later superseded by the unified Hrvatski Telekom structure after the fixed and mobile operations were consolidated.

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