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Edaran Otomobil Nasional

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Edaran Otomobil Nasional, commonly known as EON, is a Malaysian automotive distribution and services group established to distribute Proton vehicles.

Last updated August 26, 2026

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Overview

Edaran Otomobil Nasional Berhad, commonly abbreviated as EON, is a Malaysian automotive distribution group created in 1984 to distribute Proton vehicles, Malaysia's first national car. Its early role was closely connected with the development of Malaysia's national automotive industry: rather than being primarily a vehicle manufacturer, EON served as a commercial distribution, retail, service and after-sales organization for Proton products. Over time, the company expanded beyond Proton distribution through several wholly owned subsidiaries and related operating businesses. Automotive Conversion Engineering undertook specialist modifications of Proton vehicles, including executive and limousine conversions based on the Perdana and Waja models. This gave EON a role in adapting locally produced cars for institutional, executive and premium-use applications. The same subsidiary also assembled the TD2000 classic sports roadster for TD Cars (Malaysia) Sdn Bhd, extending the group’s activities beyond mainstream national-car distribution. EON also developed a portfolio of international vehicle marques. Euromobil was incorporated on 23 October 2002 to import, distribute and market Audi and Volkswagen vehicles in Malaysia. Its remit included the sale of related spare parts and accessories, as well as servicing for the two German marques. Through EON Automart, the group distributed Mitsubishi vehicles and provided after-sales and service support. The Mitsubishi range mentioned in reference material included the Colt, Evolution models and Grandis, alongside other Mitsubishi vehicles available in the Malaysian market. Another wholly owned subsidiary, EONMobil, distributed Suzuki, Hyundai and Inokom vehicles and undertook after-sales servicing for those marques. This multi-brand approach positioned EON as a broad automotive channel partner rather than a distributor tied to only one manufacturer. The group’s activities covered vehicle importation and distribution, retail resale, workshop support, accessories, spare parts, specialist conversions and vehicle assembly. EON’s broader corporate context was linked to major Malaysian industrial and investment institutions. DRB-HICOM and Khazanah Nasional Berhad were identified as the company’s principal shareholders in the reference material. The company also operated Akademi Saga, a subsidiary focused on education and training in motor-vehicle maintenance and servicing, reflecting the importance of technical skills and after-sales capability within its business model. The available reference material does not establish EON’s current operating status, current ownership structure, present executive leadership, or whether all of its historical subsidiaries and marque relationships remain active. Accordingly, EON is best documented as a historically significant Malaysian automotive distribution and services group whose principal documented businesses included Proton distribution, multi-brand vehicle distribution, specialist conversion work, servicing and automotive training.

History

Edaran Otomobil Nasional Berhad was established in 1984 during the formation of Malaysia’s national automotive industry. Its initial and defining function was the distribution of Proton vehicles, which were associated with Malaysia’s national-car project. EON therefore occupied an important commercial position between Proton’s vehicle production activities and Malaysian customers, operating through vehicle sales and related service infrastructure. The company subsequently broadened its activities through subsidiaries and additional automotive marques. Automotive Conversion Engineering handled modifications to Proton vehicles. Among the documented projects were executive and limousine versions of the Perdana and Waja, demonstrating that the group could adapt standard passenger cars for higher-specification or institutional uses. The subsidiary also assembled the TD2000 classic sports roadster for TD Cars (Malaysia) Sdn Bhd, adding a niche assembly activity to EON’s more extensive distribution operations. EON’s expansion into imported European vehicles was represented by Euromobil, which was incorporated on 23 October 2002. Euromobil was established to import, distribute and market Audi and Volkswagen vehicles in Malaysia. Its responsibilities also included the supply of spare parts and accessories and the servicing of Audi and Volkswagen vehicles. This made the subsidiary a full automotive channel operation rather than a sales-only agency. EON Automart provided another multi-brand channel, focusing on Mitsubishi vehicles. Its documented range included the Colt, the Evolution series and the Grandis, as well as other Mitsubishi models. EON Automart also provided after-sales and maintenance services for Mitsubishi vehicles. EONMobil complemented these operations by distributing Suzuki, Hyundai and Inokom vehicles and servicing those marques. The group’s business model consequently covered several levels of the automotive value chain: importing and distributing vehicles, reselling vehicles through automotive outlets, modifying and converting cars, assembling a specialist sports vehicle, supplying parts and accessories, and providing maintenance and after-sales service. Akademi Saga added an educational function by providing training in motor-vehicle maintenance and servicing, supporting the technical workforce required by the group’s operations. Corporate ownership was associated with major Malaysian institutions. The reference material identifies DRB-HICOM and Khazanah Nasional Berhad as EON’s principal shareholders. EON was also associated with Bursa Malaysia under stock code 4774. The available source does not provide a reliable current account of its ownership, listing status, executive team or operating activities. Its later corporate development should therefore be treated separately from the documented historical record summarized here.

  • 2002

    Creation of Euromobil

    [1]

    Euromobil was incorporated on 23 October 2002 to import, distribute and market Audi and Volkswagen vehicles and to provide related parts, accessories and servicing in Malaysia.

  • 1984

    Establishment as a Proton distributor

    [1]

    Edaran Otomobil Nasional was established to distribute Proton vehicles, linking the company to Malaysia’s national-car program.

Products and positioning

A Malaysian multi-brand automotive distributor and after-sales services group with roots in the national Proton vehicle program.

  • National passenger cars · 1984

    Proton vehicles

    Proton vehicles formed the foundation of EON’s business. The company was established in 1984 as a distributor for Malaysia’s national car, giving it responsibility for bringing Proton passenger cars to customers through its distribution and retail network. EON’s documented Proton-related activities also included after-sales support and specialist vehicle conversions.

  • Specialist vehicle conversions

    Proton Perdana and Waja conversions

    Automotive Conversion Engineering, a wholly owned EON subsidiary, modified Proton Perdana and Waja vehicles into executive and limousine models. These conversions adapted mainstream Proton vehicles for higher-specification executive, institutional or ceremonial use rather than ordinary retail configuration.

  • Classic sports roadster

    TD2000

    Automotive Conversion Engineering assembled the TD2000 classic sports roadster for TD Cars (Malaysia) Sdn Bhd. The program represented a specialist assembly activity within EON’s otherwise distribution-focused automotive portfolio.

  • Imported passenger vehicles · 2002

    Audi and Volkswagen vehicles

    Through Euromobil, EON imported, distributed and marketed Audi and Volkswagen vehicles in Malaysia. The subsidiary’s documented offering extended beyond vehicle sales to include marque-related spare parts, accessories and servicing.

  • Distributed passenger vehicles

    Mitsubishi vehicles

    EON Automart acted as a Mitsubishi reseller and provided after-sales service for the marque. The documented range included the Colt, the Evolution series and the Grandis, together with other Mitsubishi models sold in Malaysia.

  • Distributed passenger vehicles

    Suzuki, Hyundai and Inokom vehicles

    EONMobil distributed Suzuki, Hyundai and Inokom vehicles in Malaysia. Its responsibilities also included after-sales servicing, making the subsidiary a combined sales and support channel for these marques.

  • Technical education

    Automotive maintenance training

    Akademi Saga, identified as an EON subsidiary, provided education in motor-vehicle maintenance and servicing. The academy complemented the group’s retail and workshop activities by focusing on automotive technical skills.

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