Cobb Daytona Luxury Theatres
A luxury movie theater in Daytona Beach, Florida, originally opened as Cobb Daytona Luxury Theatres and now operating as CMX Cinemas Daytona & IMAX.
Last updated September 26, 2026
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Overview
Cobb Daytona Luxury Theatres is a movie theater in Daytona Beach, Florida, United States. It was originally opened under the Cobb Theatres banner as a luxury cinema, offering premium amenities such as reclining seats, dine-in service, and an IMAX auditorium. The venue is part of the Cobb Theatres chain, which was founded in the southeastern United States and later expanded into a regional circuit. In 2017, Cobb Theatres was acquired by CMX Cinemas, a subsidiary of Mexico-based Cinépolis, and the Daytona location was rebranded as CMX Cinemas Daytona & IMAX. Under CMX, the theater continues to operate as a luxury cinema, featuring IMAX and premium large-format screens, reserved seating, and an expanded food and beverage menu. The theater serves the Daytona Beach market and is one of several CMX locations in Florida. Its history reflects the consolidation of regional cinema chains and the growing demand for upscale movie-going experiences in the United States.
History
Cobb Daytona Luxury Theatres opened as part of Cobb Theatres, a regional cinema chain founded in the southeastern United States. The Daytona Beach location was designed as a luxury theater, featuring amenities such as reclining seats, an IMAX screen, and expanded food and beverage options. In 2017, Cobb Theatres was acquired by CMX Cinemas, a subsidiary of Mexico-based Cinépolis. Following the acquisition, the Daytona theater was rebranded as CMX Cinemas Daytona & IMAX and continues to operate as a luxury cinema under the CMX banner. The theater is one of several CMX locations in Florida and remains a prominent entertainment venue in the Daytona Beach area.
Cobb Daytona Luxury Theatres opens in Daytona Beach, Florida.
Cobb Theatres is acquired by CMX Cinemas, a subsidiary of Cinépolis.
The theater is rebranded as CMX Cinemas Daytona & IMAX.
Products and positioning
Luxury cinema experience with premium amenities and IMAX.
IMAX screenings
Luxury recliner seating
Dine-in food and beverages
Sources4 sources
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