CITY HOME
Retailer / private label
UnclaimedFlorida-based home furnishings retailer founded in 1971 as Waterbed City, rebranded CITY Furniture in 1994 and CITY HOME in 2026.
Last updated September 15, 2026
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Overview
CITY HOME is a Florida home furnishings retailer. It began in 1971 when recent college graduate Kevin Koenig opened Waterbed City in Fort Lauderdale with $1,500 in savings, later joined by his brother Keith. The brand was reinvented as CITY Furniture in 1994 and expanded into furniture and decor. Keith's son Andrew Koenig became CEO, and the company most recently transformed into CITY HOME, expanding beyond furniture to offer furniture, mattresses, closets, connected home, bathroom vanities, electronics, appliances, fitness and wellness, and decor. It operates showrooms in Florida and offers services including interior design, moving services, apartment packages, commercial sales, closets, connected home, and a 3D room planner.
History
In 1971, recent college graduate Kevin Koenig opened Waterbed City in Fort Lauderdale with $1,500 in savings. He was soon joined by his brother Keith, and the two grew the business quickly, selling waterbeds for $29.95. As the industry changed, the brothers reinvented the brand as CITY Furniture in 1994 and expanded into furniture and decor. Keith's son Andrew Koenig later became CEO, leading the company alongside his father. The company most recently transformed into CITY HOME, expanding beyond furniture to offer everything for every room. In June 2026, CITY Furniture officially became CITY HOME, described as Florida's first stop for all things home, and in July 2025 CITY HOME opened its 25th Florida showroom in the Sarasota market.
Products and positioning
A better shopping experience where style, selection, and unbeatable value all come together, grounded by a culture of giving back.
Furniture
Mattresses
Closets
Connected Home
Bathroom Vanities
Electronics
Appliances
Fitness & Wellness
Decor
Recent events
Reported
Good Greek launches Welcome Home Gift and Neighborhood Lifestyle Guide[5]
Good Greek Moving & Storage announced that it now offers moving clients a Welcome Home Gift package and Neighborhood Lifestyle Guide with products, gift cards, savings, and local information.
CITY Furniture partners with OnePULSE Foundation for OUTLOVE HATE campaign[6]
CITY Furniture announced a partnership with OnePULSE Foundation for the Five-Year Pulse Remembrance Week, matching donations to the foundation’s OUTLOVE HATE campaign up to $25,000.
CITY Furniture implements Syte visual search[7]
CITY Furniture implemented Syte’s visual discovery suite on its online property, adding visual search to its existing online experience. Syte worked with the CITY Furniture team on the implementation.
Sources7 sources
- 1CITY HOME | Furniture & Home Decor | Shop Online & In-Storecityhome.com
- 2About CITY HOME | Quality Furniture & Community Impact | Serving Floridacityhome.com
- 3CITY Services Including Interior Design, Moving Services, Rental Packages & Morecityhome.com
- 4CITY HOME | Newscityhome.com
- 5Good Greek 推出 Welcome Home 礼品及社区生活指南prnewswire.com
- 6CITY Furniture与OnePULSE Foundation合作支持OUTLOVE HATE活动furninfo.com
- 7CITY Furniture 导入 Syte 视觉搜寻furninfo.com
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