Cinema Latino de Phoenix

Cinema Latino de Phoenix is a Spanish-language movie theater located at 7611 W. Thomas Road in Phoenix, Arizona, in the back of the Desert Sky Mall between 75th and 79th Avenues, across from Encanto Boulevard. It is one of the Cinema Latino circuit of theaters operated by Sonora Entertainment Group, which describes itself as the leading Spanish-language cinema circuit in the United States. The circuit's stated goal is to serve the moviegoing needs of Latino consumers by exhibiting first-run films dubbed or subtitled in Spanish, and by adding Latino elements to every theater — Latin music, Latin concessions, and other aesthetic touches — to create a fully Spanish-language experience. The Phoenix location is part of a small circuit that also includes Cine de Aurora at 777 Peoria Street in Aurora, Colorado (in the Aurora Plaza shopping center at Peoria Street and Sixth Avenue) and Cine de Pasadena at 2233 Southmore Ave. in Pasadena, Texas (at Burke and Southmore). The theaters show recent Hollywood hits and films from Latin America, including Mexico. Hollywood titles are screened dubbed or subtitled in Spanish; examples cited by the company include La Misma Luna, the Pirates of the Caribbean trilogy, the Shrek trilogy, and The Dark Knight. The circuit also programs culturally relevant films such as Un día sin mexicanos and Matando Cabos, which the company says sparked commentary and discussion on important issues in and around its communities. Cinema Latino positions itself as more than a venue for Spanish-language films: it says it continuously offers promotions and activities aimed at the Hispanic community, including raffles and contests with prizes from Cinema Latino and movie studios, programs that reward academic excellence in local schools through discounts for students with good grades, and participation in community promotions and events. The company's vision is stated as "Every movie for every Latino in Spanish." The official website carries a 2005 copyright notice for Sonora Entertainment Group, and a homepage item dated 03/16/2010 welcomes visitors back, indicating the site was active in that period. The Phoenix theater is the namesake subject of this entry; the broader Cinema Latino brand is the circuit operated by Sonora Entertainment Group.

Cinema Latino is a Spanish-language movie theater circuit in the United States operated by Sonora Entertainment Group. The circuit's public identity is built around serving Latino moviegoers with first-run Hollywood and Latin American films presented in Spanish, either dubbed or subtitled, and around adding Latino cultural elements to the theater environment. The official website carries a copyright notice dated 2005 for Sonora Entertainment Group, and a homepage item dated 03/16/2010 welcomes visitors back, indicating the site was active in that period. The Phoenix location, Cinema Latino de Phoenix, is at 7611 W. Thomas Road in Phoenix, Arizona, in the back of the Desert Sky Mall between 75th and 79th Avenues, across from Encanto Boulevard. The circuit also lists Cine de Aurora at 777 Peoria Street in Aurora, Colorado, in the Aurora Plaza shopping center at Peoria Street and Sixth Avenue, and Cine de Pasadena at 2233 Southmore Ave. in Pasadena, Texas, at Burke and Southmore. These three locations are the theaters named on the company's website. According to the company's About page, Cinema Latino theaters operated by Sonora Entertainment Group are the leading Spanish-language cinema circuit in the United States. The stated goal is to satisfy the cinematic needs of the Latino consumer through the exhibition of first-run films dubbed or subtitled in Spanish, and to add Latino elements to all theaters — Latin music, Latin concessions, and other aesthetic elements — to offer a fully Spanish-language experience. The films shown include recent Hollywood hits and films from Latin America, including Mexico. Hollywood films are shown dubbed or subtitled in Spanish; the company cites La Misma Luna, Pirates of the Caribbean 1, 2 and 3, Shrek 1, 2 and 3, and The Dark Knight as examples. It also shows culturally relevant films such as Un día sin mexicanos and Matando Cabos, which it says provoked commentary and discussion about important issues in and around its communities. The company's vision is stated as "Every movie for every Latino in Spanish." Cinema Latino distinguishes itself from other theaters not only by providing Spanish-language films but by continuously offering promotions and activities directed at the Hispanic community. The company says it frequently holds raffles and other contests with prizes from Cinema Latino and movie studios, applauds academic excellence in local schools through discount programs for students with good grades, and participates in community promotions and activities. The website also provides a toll-free number, 1.888.588.CINE (2463), and links for frequent customers, employment, and advertising. The site was designed and developed by FX one seven zero. The available evidence does not give a founding year, founder, or current ownership beyond Sonora Entertainment Group.

• Official website copyright notice for Sonora Entertainment Group

• Homepage item dated 03/16/2010 welcomes visitors back

Leading U.S. Spanish-language cinema circuit offering first-run Hollywood and Latin American films dubbed or subtitled in Spanish, with a fully Spanish-language experience and community-focused promotions.

• Cinema Latino de Phoenix

  Spanish-language movie theater at 7611 W. Thomas Road, Phoenix, AZ, in the back of Desert Sky Mall.

• Cine de Aurora

  Spanish-language movie theater at 777 Peoria Street, Aurora, CO, in Aurora Plaza shopping center.

• Cine de Pasadena

  Spanish-language movie theater at 2233 Southmore Ave., Pasadena, TX.

1. 1Cinema Latinocinemalatino.com
2. 2Cinema Latino - Aboutcinemalatino.com
3. 3Cinema Latino de Phoenixwikidata.org