Chibikko Land

Chibikko Land (保育所ちびっこランド) is a Japanese childcare center chain that operates nursery schools and daycare facilities across the country. The brand positions itself around a balanced approach to early childhood education, combining intellectual education (知育), moral education (徳育), and physical education (体育) so that children can learn naturally while playing. Its official website describes the philosophy as nurturing the head, heart, and body in a well-rounded way. The chain is unusual in that it offers multiple types of childcare facilities under one brand: licensed nursery schools (認可保育所), small-scale licensed nursery schools (小規模認可保育所), company-led childcare centers (企業主導型保育所), and unlicensed nursery schools (認可外保育所). This allows families to choose a style that fits their needs and preferences. The organization presents itself as a franchise headquarters (フランチャイズ本部), indicating that individual locations may be run by franchisees under the Chibikko Land name. According to the official website's news section, the operating company changed its corporate name to STAR.C Co., Ltd. (STAR.C株式会社) on April 1, 2022, and operations under the LateralKids Group began on January 1, 2022. The website was renewed in April 2021 and partially updated in June 2022 to make it easier to search for Chibikko Land nurseries nationwide. A new nursery, Chibikko Land Tachikawa-en, was announced for a future opening in March 2026. The brand's public messaging emphasizes that children, especially those with limited contact with other children, absorb things rapidly when placed in a social environment, and encourages parents to let their children take that step. The website provides a nationwide location list, annual events, a day-in-the-life section, and enrollment guidance, positioning Chibikko Land as a comprehensive childcare service brand rather than a single facility.

Chibikko Land is a Japanese childcare brand that operates a chain of nursery schools under the name 保育所ちびっこランド. The brand's official website presents it as a franchise headquarters (フランチャイズ本部), suggesting that the chain grew through a franchise model in which individual nursery operators adopt the Chibikko Land name and educational approach. The exact founding date is not provided in the available evidence, but the brand has been active in the Japanese childcare sector and maintains a nationwide presence. The organization's recent history is documented in the news section of its official website. On April 1, 2021, the Chibikko Land homepage was renewed. On June 14, 2021, the brand announced participation in a childcare worker fair, indicating active recruitment efforts. On January 1, 2022, operations under the LateralKids Group began, marking a change in the corporate structure behind the brand. On April 1, 2022, the operating company's corporate name was changed to STAR.C Co., Ltd. (STAR.C株式会社). On June 1, 2022, the website was partially updated to make it easier to search for Chibikko Land nurseries across Japan. Most recently, on March 6, 2026, the website announced that a new nursery, Chibikko Land Tachikawa-en, would open. The brand's educational philosophy centers on a balanced approach to early childhood development, integrating intellectual education (知育), moral education (徳育), and physical education (体育). The website describes this as nurturing the head, heart, and body so that children can learn naturally through play. Chibikko Land operates several types of facilities: licensed nursery schools (認可保育所), small-scale licensed nursery schools (小規模認可保育所), company-led childcare centers (企業主導型保育所), and unlicensed nursery schools (認可外保育所). This multi-category approach allows families to select a childcare style that matches their needs. The brand's public messaging encourages parents to let their children enter the social environment of the nursery, noting that children—especially those with limited contact with other children—absorb new things rapidly. The website provides resources such as a nationwide location list, annual events, a day-in-the-life section, and enrollment guidance, positioning Chibikko Land as a comprehensive childcare service brand.

• Chibikko Land official website renewed.

• Announced participation in a childcare worker fair.

• Operations under LateralKids Group began.

• Operating company renamed to STAR.C Co., Ltd.

• Website partially updated for nationwide nursery search.

• New nursery Chibikko Land Tachikawa-en announced.

Balanced early childhood education combining intellectual, moral, and physical development, offered through multiple types of childcare facilities nationwide.

• Licensed nursery school (認可保育所)

  Government-licensed childcare facilities for children.

• Small-scale licensed nursery school (小規模認可保育所)

  Smaller licensed childcare facilities.

• Company-led childcare center (企業主導型保育所)

  Childcare centers operated by companies for employees and community.

• Unlicensed nursery school (認可外保育所)

  Childcare facilities not licensed under the government certification system.

1. 1【公式】保育所ちびっこランド｜認可保育所・小規模認可保育所・企業主導型保育所・認可外保育所chibikko-land.co.jp
2. 2Chibikko Land - Wikidatawikidata.org