Château Miraval

Château Miraval is a historic château, vineyard estate and wine brand in Correns, in France’s Var department, north of Brignoles in Provence. The property combines a residential château, gardens, woodland, olive terraces, a chapel, extensive grounds and a substantial wine cellar. Its commercial identity is principally tied to Provençal wine, especially Miraval Rosé made under the Côtes de Provence designation, although the estate has also produced red and white wines and, later, organic olive oil and sparkling rosé. The site has a long history of human occupation, reportedly reaching back to the pre-Roman period. The present estate includes a large cellar constructed in 1850 by Joseph-Louis Lambot, an inventor associated with reinforced concrete. The property’s cultural history was further shaped by French jazz pianist Jacques Loussier, who installed a recording studio at the château in 1977. Studio Miraval subsequently hosted sessions by internationally known artists including Pink Floyd, Sting, the Cranberries and Wham!. This music legacy remains an important part of the estate’s wider identity, although the winery is the principal consumer-facing business. American owner Tom Bove acquired the domaine in 1993 and invested in modernizing its viticulture and hospitality facilities. Before that modernization, the estate had been producing relatively simple vin de pays wines. Under Bove, the property developed a more ambitious agricultural and lifestyle proposition, with improvements that included a spa, indoor pool, gyms and other amenities. The estate covers approximately 400 hectares, with around 30 hectares of valley-floor land devoted to organically farmed vines. Correns is widely associated with organic agriculture and is described in the reference material as France’s first fully organic village. Miraval gained exceptional international visibility after Brad Pitt and Angelina Jolie leased the estate in 2008, reportedly with an option to purchase. They exercised that option and, in 2011, acquired the domaine and wine business in an equal partnership with winemaker Marc Perrin. The château also became the location of Pitt and Jolie’s wedding in August 2014. Their involvement substantially increased global awareness of the Miraval name, while the Perrin partnership supplied specialist winemaking expertise and connected the estate to an established French wine family. The brand’s best-known product is Miraval Rosé, a Côtes de Provence wine that received favorable attention from Wine Spectator and other wine commentators. The estate also sells Côtes de Provence red and white wines and white wines under the Coteaux Varois designation. In 2017, Miraval expanded beyond wine with L’Huile d’Olive Miraval, an organic extra virgin olive oil presented in black stoneware bottles. In 2020, Marc Perrin confirmed plans for Fleur de Miraval, a rosé Champagne developed with Champagne grower-producer Rodolphe Péters. Following Jolie’s divorce from Pitt, she sold her interest in October 2021 to Tenute del Mondo, a wine group subsidiary of Stoli Group. Miraval therefore continued as an operating wine estate while its ownership structure changed. The brand’s positioning rests on the combination of Provençal terroir, organic viticulture, estate heritage, premium wine production, cultural associations and unusually high public visibility generated by its celebrity co-ownership history.

Château Miraval is situated near Correns in the Var department of southern France, in the Provençal area north of Brignoles. The estate occupies a historically layered site that was inhabited before the Roman period. Its built environment includes a château of approximately thirty-five rooms, formal and semi-formal gardens, a moat, fountains, a pond, an old aqueduct, a chapel and surrounding woodland. Vineyards, olive terraces and Mediterranean garrigue contribute to the estate’s agricultural and landscape character. A major piece of the property’s infrastructure is its wine cellar, built in 1850 by Joseph-Louis Lambot, who also owned the nearby La Celle estate and is associated with the development of reinforced concrete. The cellar provided the physical foundation for later wine production, while the surrounding land supported vines, olives and other Mediterranean vegetation. The estate’s olive plantings are arranged on winding stone terraces and include numerous varieties. Miraval also has an important twentieth-century cultural history. French jazz pianist Jacques Loussier acquired the property before installing Studio Miraval in 1977. The recording facility attracted prominent artists and bands. Pink Floyd recorded material connected with The Wall there, while Sting, the Cranberries and Wham! also used the studio. Wham! recorded their album Make It Big at Miraval in the summer of 1984. This association with music gave the estate an international cultural profile distinct from its agricultural business. Tom Bove, an American owner from Indiana, bought the domaine in 1993. He modernized its viticulture after a period when the estate was producing relatively simple vin de pays wines. His investments also broadened the property’s hospitality and lifestyle facilities, which included a spa, Jacuzzi, indoor swimming pool and two gyms. The domaine comprises roughly 400 hectares, of which about 30 hectares on the valley floor are used for organic vineyards. Correns is noted for its commitment to organic farming and is described in the reference material as France’s first fully organic village. The estate became globally prominent in 2008 when Brad Pitt and Angelina Jolie were reported to have leased it for three years with an option to purchase. They later exercised the option. In 2011, Pitt and Jolie acquired the domaine and wine operation in an equal partnership with Marc Perrin, a member of the Perrin winemaking family. Perrin’s role provided technical and commercial wine expertise, while Pitt and Jolie’s association transformed Miraval into a highly recognizable international luxury brand. The couple married at the château’s chapel in August 2014. Commercially, Miraval is best known for rosé wine from the Côtes de Provence appellation. The estate also produces red and white wines under Côtes de Provence and white wines under the Coteaux Varois appellation. Miraval Rosé attracted favorable reviews and publicity, including recognition from Wine Spectator. The estate later diversified into organic olive oil, launching L’Huile d’Olive Miraval in 2017. The oil combines estate-grown olives with locally sourced organic varieties and is packaged in distinctive black stoneware bottles. In January 2020, Marc Perrin confirmed the development of Fleur de Miraval, a rosé Champagne created with Champagne grower-producer Rodolphe Péters. The project extended the brand beyond still Provençal wines into the prestige sparkling-wine category. In October 2021, after Jolie’s divorce from Pitt, she sold her interest in Miraval to Tenute del Mondo. Tenute del Mondo is described as a subsidiary of Stoli Group, the production, management and distribution arm associated with the Luxembourg-based SPI group. Miraval consequently continued as a wine estate under a changed ownership arrangement, retaining its Provençal production base and premium, internationally marketed identity.

• 2021

  Tenute del Mondo acquires Jolie’s interest

  [1]Château Miravalen.wikipedia.org

  Angelina Jolie sold her share in the estate to Tenute del Mondo following her divorce from Brad Pitt.

• 2020

  Fleur de Miraval is announced

  [1]Château Miravalen.wikipedia.org

  The estate announced a rosé Champagne project developed with Rodolphe Péters.

• 2017

  Organic olive oil is introduced

  [1]Château Miravalen.wikipedia.org

  Miraval expanded into organic extra virgin olive oil with L'Huile d'Olive Miraval.

• 2014

  Pitt and Jolie marry at the château

  [1]Château Miravalen.wikipedia.org

  The couple held their wedding ceremony in Miraval’s chapel.

• 2011

  Pitt and Jolie become co-owners

  [1]Château Miravalen.wikipedia.org

  The couple acquired the domaine and wine business in an equal partnership with Marc Perrin.

• 2008

  Pitt and Jolie lease Miraval

  [1]Château Miravalen.wikipedia.org

  Brad Pitt and Angelina Jolie leased the estate with an option to purchase, bringing the property extensive global media attention.

• 1993

  Tom Bove acquires the domaine

  [1]Château Miravalen.wikipedia.org

  Tom Bove bought the estate and modernized its viticulture and associated facilities.

• 1984

  Wham! records at Miraval

  [1]Château Miravalen.wikipedia.org

  Wham! used Studio Miraval during the summer to record their album Make It Big.

• 1977

  Studio Miraval is installed

  [1]Château Miravalen.wikipedia.org

  Jacques Loussier established a recording studio at the château, beginning Miraval’s notable association with international music production.

• 1850

  Construction of the Miraval wine cellar

  [1]Château Miravalen.wikipedia.org

  A substantial wine cellar was built at the estate by Joseph-Louis Lambot, creating an important part of Miraval’s later winemaking infrastructure.

Premium Provençal estate brand combining organic viticulture, terroir-led wines, château heritage, music history and high-profile celebrity ownership.

• Côtes de Provence rosé wine

  Miraval Rosé

  The estate’s best-known offering is a premium rosé produced under the Côtes de Provence appellation. Miraval Rosé is closely associated with the château’s Provençal terroir and organic-viticulture profile, and it received favorable attention from Wine Spectator. Its international visibility was amplified by the involvement of Brad Pitt, Angelina Jolie and winemaker Marc Perrin.

• Red and white wine

  Miraval Côtes de Provence Red and White Wines

  Miraval’s wine range extends beyond rosé to red and white wines made under the Côtes de Provence designation. These wines form part of the estate’s broader expression of Provençal production and complement the flagship rosé in the portfolio.

• White wine

  Miraval Coteaux Varois White Wine

  The estate produces white wine under the Coteaux Varois appellation. This line reflects Miraval’s position as a diversified Provençal winery rather than a producer focused exclusively on Côtes de Provence rosé.

• Organic extra virgin olive oil · 2017

  L'Huile d'Olive Miraval

  Introduced in 2017, L'Huile d'Olive Miraval is an organic extra virgin olive oil made from olives grown at the estate together with locally sourced organic varieties. It is presented in black stoneware bottles and extends the Miraval identity into a second Provençal agricultural product.

• Rosé Champagne · 2020

  Fleur de Miraval

  Fleur de Miraval is a rosé Champagne developed by Miraval in collaboration with Champagne grower-producer Rodolphe Péters. Announced in 2020, it represents the brand’s move into the prestige sparkling-wine category beyond its Provençal still wines.

• 2021

  Change the ownership structureM&A

  Background

  Following the divorce of the co-owners, Angelina Jolie decided to sell her interest in the estate.

  Action taken

  Jolie sold her share to Tenute del Mondo, a subsidiary of Stoli Group.

  Aftermath

  Miraval continued as an operating winery under a new ownership arrangement, while its association with Brad Pitt and Angelina Jolie remained part of its public history.

  Source

• 2020

  Enter rosé ChampagneProduct launch

  Background

  Miraval’s established reputation in premium rosé created a platform for expansion into prestige sparkling wine.

  Action taken

  Marc Perrin confirmed a rosé Champagne project, developed with Rodolphe Péters.

  Aftermath

  The project extended the Miraval portfolio beyond Provençal still wines into Champagne.

  Source

• 2017

  Diversify into organic olive oilProduct launch

  Background

  Miraval sought to use its olive-growing resources and Provençal estate identity beyond the wine portfolio.

  Action taken

  The estate introduced L'Huile d'Olive Miraval, an organic extra virgin olive oil in black stoneware packaging.

  Aftermath

  The launch broadened Miraval’s premium agricultural offering while maintaining the brand’s connection to organic Provençal production.

  Source

• 2011

  Acquire the domaine in partnership with Marc PerrinM&A

  Background

  After leasing the estate and obtaining an option to buy, Brad Pitt and Angelina Jolie decided to acquire Miraval and its wine business.

  Action taken

  Pitt and Jolie purchased the domaine in a 50/50 partnership with winemaker Marc Perrin.

  Aftermath

  The arrangement combined celebrity ownership and international visibility with Perrin’s specialist winemaking role, helping establish Miraval as a globally recognized premium rosé brand.

  Source

1. 1Château Miravalen.wikipedia.org