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Cetelem

French consumer finance brand offering installment payment and consumer credit services.

Last updated August 25, 2026

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Overview

Cetelem is a consumer finance brand under BNP Paribas, founded in 1953, specializing in consumer credit and installment payment solutions. As part of BNP Paribas Personal Finance, Cetelem operates in multiple markets across Europe, Latin America, and Asia, offering auto loans, personal loans, and retail finance services.

Products and positioning

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