Carma International (Portugal)

Carma International (Portugal) is the Portuguese operation of CARMA, a global media intelligence and communications measurement group. Based in Lisbon, the company provides media monitoring, media analysis and evaluation, and consultancy and market research services to communications and public relations professionals. Its stated mission is to help clients monitor what matters, assess what is relevant and demonstrate the value of public relations and communication. The Portuguese business is part of a wider CARMA network that operates globally, with the group describing itself as combining technology innovation and comprehensive data collection with in-depth insight to deliver tailored media monitoring and analysis solutions. Offerings span both automated, easy-to-use software platforms and expert-led research solutions. Services include 24/7/365 global media monitoring across press, social media, audiovisual and online content; real-time alerts and newsletters; AI-powered analytics dashboards; premium content access covering paywalled and restricted sources; content enrichment by editorial teams; and media analysis charts built on CARMA's media intelligence methodology. CARMA positions itself as a partner for organisations seeking to measure PR impact, monitor competitors, identify key channels, understand audiences, manage crises and influence stakeholders. The group cites more than 30 years of experience and a global consultant network. The Portuguese operation is led by Filipe Pereira as Director-General for CARMA CPLP, reflecting the group's focus on Portuguese-speaking markets. Group leadership includes CEO Mazen Nahawi, alongside executives responsible for Europe and the Americas, technology, Asia, global monitoring and insights. As a subsidiary within the privately held CARMA group, Carma International (Portugal) does not have a separate public listing. Its Lisbon base and CPLP remit make it a bridge between the group's global capabilities and Portuguese-language markets in Europe, Africa and Latin America.

CARMA is a global media intelligence and communications measurement group. Its Portuguese operation, Carma International (Portugal), is based in Lisbon and forms part of the group's international network. The group states that it has more than 30 years of experience in media monitoring and evaluation, and it operates a global service model that monitors media around the clock, 365 days a year. The Portuguese business serves communications and public relations professionals in Portugal and across the Community of Portuguese Language Countries (CPLP), a remit reflected in the leadership of Filipe Pereira as Director-General for CARMA CPLP. The group's leadership team includes CEO Mazen Nahawi and executives with responsibility for Europe and the Americas, technology, Asia, global monitoring and insights, indicating a coordinated international structure. CARMA's service portfolio has evolved to combine automated software platforms with expert-led research. Its offerings include media monitoring across online, press, TV and radio, and social media; real-time alerts and newsletter tools; AI analytics dashboards; premium content access for paywalled and restricted sources; content enrichment by editorial teams; and media analysis charts based on CARMA's media intelligence methodology. The group describes its approach as 'global media intelligence with a human touch', pairing technology and comprehensive data collection with in-depth insight. As part of a privately held group, Carma International (Portugal) does not have a separate stock market listing. Its Lisbon headquarters and CPLP focus position it as a link between CARMA's global capabilities and Portuguese-speaking markets.

Global media intelligence with a human touch, combining technology and expert-led research to help communications and PR professionals monitor what matters and demonstrate the value of PR.

• Media Monitoring

  Monitoring of online media, press, TV & radio, and social media, locally and globally, through a project management team specialised in identifying relevant and timely content.

• Alerts, Newsletters and Sending Tools

  Real-time news alerts and newsletter scheduling to share information about your organisation and industry with partners and clients, delivered via email or mobile app alerts.

• AI Analytics Dashboards

  Real-time dashboards to assess your media coverage and owned media of your communication channels.

• Premium Content

  Access to paid-subscription media, paywalled news websites and/or restricted social networks that cannot be monitored automatically, such as Observador, certain TV & radio or specialised press, and social networks like TikTok or LinkedIn.

• Content Enrichment

  CARMA's editorial teams complete and enrich your media coverage with content validation, complementary summaries and the integration of content limited by paywall or requiring other forms of curation.

• Media Analysis Charts

  Combines media content analysis using CARMA's benchmark media intelligence methodology with a robust filter and search system to structure and filter data to build and share custom dashboards.

• Software Licence

  Automated, easy-to-use software platform for media monitoring and analysis.

• Research Solutions

  Expert-led research solutions for media intelligence and PR measurement.

1. 1Intelligence e Análise Mediática CARMA. Delivering What Matters.carma.com
2. 2A nossa Equipa - CARMAcarma.com
3. 3Especificações dos Produtos e Serviços - CARMAcarma.com
4. 4Carma International (Portugal) - Wikidatawikidata.org