b.yond Cocktails

b.yond Cocktails is a Singapore-born ready-to-drink (RTD) cocktail brand whose tagline is "A mixologist's recipe, shaken & ready." The brand positions itself around the idea of taking cocktail culture "beyond the bar" — delivering bar-quality, mixologist-developed cocktails in convenient formats so that consumers can enjoy a crafted drink without shakers, guesswork or inconsistency. Its stated philosophy is "redefining the ordinary," framing a well-made cocktail as something to be enjoyed in everyday moments rather than reserved for weekends or special occasions. The brand's origin story, told on its website as a sequence of moments across one evening in Singapore, describes how B.YOND was created to bring craft, consistency and celebration straight into consumers' hands. Working alongside expert mixologists, the brand says it perfected recipes that are "bold and balanced," honouring cocktail tradition while fitting into modern life. The product range is delivered through multiple formats — draught taps, bottles and single-serve cans — all built around the promise that every B.YOND cocktail is a mixologist's recipe, shaken and ready. b.yond's product line centres on classic and tropical cocktails. Its flagship offering is a revamped Singapore Sling, described as "a revamped icon — the classic Singapore cocktail now conveniently dispensed with a modern twist," blending gin, brandy, orange liqueur, DOM, pineapple and grenadine. The range also includes a Margarita, described as delivering a balance of zesty lime, smooth tequila notes and a hint of natural sweetness. Products are sold in single 150ml cans, 12×150ml can cartons, 450ml bottles and 6×450ml bottle cartons, with alcohol by volume (ABV) varying by expression — for example 10.0% ABV for the Singapore Sling and 8.0% ABV for the Margarita. Prices are listed in Singapore dollars with 9% GST included, indicating a Singapore retail focus. Beyond its own cocktail range, the brand's website also points customers to a "Super Store" for beer, wine, soju and more, extending its commercial footprint beyond the core cocktail line. The site also references a loyalty-style feature in which shoppers can "sign in to earn HOAN COINS while you chat," suggesting an engagement or rewards mechanism tied to the brand's online store. Wikidata classifies b.yond Cocktails as a "New Age Premium cocktail brand," aligning with its positioning as a modern, premium RTD cocktail offering. The brand is active and sells primarily through its own e-commerce website. Detailed corporate information — such as founding year, founders, parent company or ownership structure — is not disclosed in the available evidence.

b.yond Cocktails was born in Singapore, created to take cocktail culture "beyond the bar" and bring craft, consistency and celebration directly into consumers' hands. The brand's own narrative frames its founding as the answer to a common frustration: the desire for a perfectly crafted cocktail that is too often either complicated to make or inconsistent when ordered out. Its solution was to work alongside expert mixologists to perfect recipes that are "bold and balanced," honouring cocktail tradition while fitting effortlessly into modern life. The brand's story is presented on its website as a single evening in Singapore, moving through a series of timestamped moments — from "The Craving" and "The Question" to "The Origin," "The Craft" and "The Moment." This narrative device reinforces the brand's core proposition: that a well-made cocktail should be available whenever the moment calls for it, without waiting for a weekend or a special occasion. From its base in Singapore, b.yond developed a range of ready-to-drink cocktails delivered in multiple formats — draught taps, bottles and single-serve cans — under the tagline "A mixologist's recipe, shaken & ready." Its flagship product is a modern reinterpretation of the Singapore Sling, described as "a revamped icon — the classic Singapore cocktail now conveniently dispensed with a modern twist," made with gin, brandy, orange liqueur, DOM, pineapple and grenadine. The range also includes a Margarita balancing zesty lime, smooth tequila notes and a hint of natural sweetness. Products are sold in several pack formats, including 150ml single cans, 12×150ml can cartons, 450ml bottles and 6×450ml bottle cartons, with ABV levels such as 10.0% for the Singapore Sling and 8.0% for the Margarita. Pricing is shown in Singapore dollars inclusive of 9% GST, reflecting the brand's Singapore retail focus. The brand's website also directs shoppers to a "Super Store" offering beer, wine, soju and more, and references a rewards feature allowing signed-in users to earn "HOAN COINS" while they chat. Wikidata describes b.yond Cocktails as a "New Age Premium cocktail brand," consistent with its premium, modern positioning. The brand is currently active and sells primarily through its own e-commerce site. Specific corporate details — such as the exact founding year, founders, parent company or ownership — are not disclosed in the available evidence.

• b.yond Cocktails is created in Singapore to take cocktail culture beyond the bar.

• The brand develops mixologist-crafted recipes delivered via draught taps, bottles and single-serve cans.

• b.yond Singapore Sling and Margarita cocktails are offered in 150ml cans, 450ml bottles and cartons.

Premium, mixologist-crafted ready-to-drink cocktails that bring bar-quality craft and consistency to everyday moments, "redefining the ordinary."

• b.yond Singapore Sling Cocktail - 150ml Can

  150ml can of a revamped Singapore Sling; 10.0% ABV; ingredients include gin, brandy, orange liqueur, DOM, pineapple and grenadine.

• b.yond Singapore Sling Cocktail - 12×150ml Can Carton

  12×150ml can carton of the Singapore Sling; 10.0% ABV.

• b.yond Singapore Sling Cocktail - 450ml Bottle

  450ml bottle of the Singapore Sling; 10.0% ABV.

• b.yond Singapore Sling Cocktail - 6×450ml Bottle Carton

  6×450ml bottle carton of the Singapore Sling; 10.0% ABV.

• b.yond Margarita Cocktail - 12×150ml Can Carton

  12×150ml can carton of the Margarita; 8.0% ABV; balances zesty lime, smooth tequila notes and a hint of natural sweetness.

1. 1B.YOND Cocktails — official website homepagebyondcocktails.com
2. 2Our Story — B.YOND Cocktailsbyondcocktails.com
3. 3Products — B.YOND Cocktailsbyondcocktails.com
4. 4b.yond Cocktails — Wikidatawikidata.org