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Butchies

Butchies is a London-based fried buttermilk chicken shop brand born on the streets of East London in 2013.

Last updated September 26, 2026

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Overview

Butchies is a London-based fried buttermilk chicken shop brand that began on the streets of East London in 2013. According to its official website, it describes itself as "a fun, bustling Fried Buttermilk Chicken shop" and says it strives to recreate the energy and community of the street food and music festival scene in all its locations. The brand's founding principle is summed up in its slogan "Spread Love," and its stated aim is to bring amazing moments and feelings to customers' days by serving what it calls "the best damn Fried Buttermilk Chicken in the world." Butchies positions its chicken as handmade and fresh in store daily, promising the "juiciest, crunchiest, most flavoursome fried buttermilk chicken every time." Its chicken is described as higher welfare, Red Tractor accredited, and sustainably sourced from a single farm based in South Yorkshire. The brand also states that all of its chicken is sourced from a halal certified supplier, with certificates available at each site. It sells alcohol but says it does not use alcohol anywhere in the cooking process, and it sells bacon in some sandwiches, cooked separately from other food items. The website notes that a person named Garrett is always tweaking and tuning the recipe to keep it innovative, super fresh, juicy and tasty. Butchies operates through delivery and click & collect channels, and its website promotes a loyalty-style sign-up with the message "JOIN THE FAMILY. LOVE, CHICKEN & FREE STUFF." It also advertises a "Butchies Gravy Train" offer of £5 off a customer's next order. The brand's About Us page carries the tagline "Still Got Love For the Streets," reinforcing its street-food and music-festival roots. Wikidata describes Butchies simply as a "London based fried chicken chain." The brand is privately held, and no parent company, founder, or executive leadership is named in the available evidence.

History

Butchies was born on the streets of East London in 2013, according to its official About Us page. The brand describes itself as "a fun, bustling Fried Buttermilk Chicken shop" and says it strives to recreate the energy and community of the street food and music festival scene in all its locations. Its tagline "Still Got Love For the Streets" reflects these street-food origins. The founding principle of Butchies is "Spread Love," which the brand says extends to its crew, its fried chicken, its recipes, the higher quality ingredients it uses, its communities, and being a fun part of customers' lives. The brand's stated aim is to bring amazing moments and feelings to customers' days by serving what it calls "the best damn Fried Buttermilk Chicken in the world." Over time, Butchies has expanded into a chain of locations, described by Wikidata as a "London based fried chicken chain." Its chicken is handmade and fresh in store daily, and the brand emphasizes higher welfare, Red Tractor accredited birds sustainably sourced from a single farm based in South Yorkshire. All chicken is sourced from a halal certified supplier, with certificates available at each site. The brand sells alcohol but does not use it in cooking, and it sells bacon in some sandwiches, cooked separately from other food items. The website notes that Garrett is always tweaking and tuning the recipe to keep it innovative, super fresh, juicy and tasty. Butchies operates through delivery and click & collect channels. Its website promotes a sign-up message, "JOIN THE FAMILY. LOVE, CHICKEN & FREE STUFF.," and advertises a "Butchies Gravy Train" offer of £5 off a customer's next order. The brand remains privately held, and no parent company, founder, or executive leadership is named in the available evidence.

  • 2013

    Butchies is born on the streets of East London.

Products and positioning

A fun, bustling fried buttermilk chicken shop recreating the energy and community of the street food and music festival scene, with handmade, fresh in-store daily chicken.

  • Fried buttermilk chicken

    Handmade, fresh in store daily, described as the juiciest, crunchiest, most flavoursome fried buttermilk chicken.

  • Chicken sandwiches

    Sandwiches featuring the brand's fried buttermilk chicken; some include bacon cooked separately.

  • Bacon sandwiches

    Sold in some sandwiches; bacon is cooked separately from other food items.

  • Alcohol beverages

    Alcohol is sold but not used anywhere in the cooking process.

Sources3 sources

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