Brauerei Carl Betz
A family-run brewery in Celle, Germany, founded in 1893 and known for its Celler Bier brands.
Last updated September 28, 2026
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Overview
Brauerei Carl Betz is a German brewery based in Celle, Lower Saxony. It was founded in 1893 by Carl Betz, a merchant from the Black Forest, who registered a business in Celle for the production of Farbebier. Before World War I, the company brewed Malzbier and produced mineral water; mineral water production was not resumed after the war. In 1930 Carl Betz transferred the new brewery, Carl Betz OHG, to his sons Albert and Walter. After Carl Betz's death in 1936, his sons continued the company. In April 1966, Dieter and Karl-Friedrich Betz joined the OHG. After forty years, the fourth generation took over the business: in April 2006, Dieter Betz handed management to his daughter Frauke Betz (degree in economics) and Karl-Friedrich Betz handed management to his son Stephan Betz (master brewer). The brewery describes itself as Germany's oldest roasted malt beer brewery and brews Celler Bier in the ducal town of Celle according to the German Purity Law of 1516. Its product range includes Celler Urtrüb, Celler Pilsener, Celler Dunkel, Celler Gold, Celler Weißbier and Celler Bekenner Bock.
History
Brauerei Carl Betz was founded in 1893 in Celle, Lower Saxony, by Carl Betz, a merchant from the Black Forest, who registered a business for the production of Farbebier. Before World War I, the company brewed Malzbier and also produced mineral water; the mineral water production was not resumed after the war. In 1930, Carl Betz transferred the newly established brewery, Carl Betz OHG, to his sons Albert and Walter. After Carl Betz's death in 1936, his sons continued the company. In April 1966, Dieter and Karl-Friedrich Betz joined the OHG. After forty years, the fourth generation took over the business: in April 2006, the former shareholders handed over management of the brewery — Dieter Betz to his daughter Frauke Betz (degree in economics) and Karl-Friedrich Betz to his son Stephan Betz (master brewer). The brewery continues to operate in Celle and describes itself as Germany's oldest roasted malt beer brewery, brewing Celler Bier according to the German Purity Law of 1516.
- 2006
In April, the fourth generation takes over management: Frauke Betz and Stephan Betz.
- 1966
Dieter and Karl-Friedrich Betz join the OHG in April.
- 1936
Carl Betz dies; his sons continue the company.
- 1930
Carl Betz transfers the new brewery Carl Betz OHG to his sons Albert and Walter.
- 1893
Carl Betz registers a business in Celle for the production of Farbebier.
Products and positioning
Traditional family brewery and Germany's oldest roasted malt beer brewery, brewing according to the German Purity Law of 1516.
Celler Urtrüb
Celler Pilsener
Celler Dunkel
Celler Gold
Celler Weißbier
Celler Bekenner Bock
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