Recent events
Recent events tied to this brand in public sources.
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2020
DSP Concepts and Bose partner on road-noise control technology
DSP Concepts announced a partnership with Bose to bring Bose QuietComfort road-noise control technology to vehicles supporting the Audio Weaver platform.
2020
Bose lists two new wireless earbuds for preorder
Bose listed the Bose Wireless Earbuds and Bose QuietComfort Earbuds on JD.com and opened preorder sales.
2020
Bose 700 UC headphones begin shipping
Bose's 700 UC noise-cancelling headphones were shipping in the United States and Latin America; the article said they would become available in Asia in September and Europe in October.
2020
Bose opens Sleepbuds II for pre-order
Bose opened pre-orders for its Sleepbuds II earbuds; the article said shipping would begin in early October.
2020
Bose launches three new Frames audio sunglasses
Bose introduced three new Frames audio-sunglasses models—Tenor, Soprano and Tempo—available beginning September 10, 2020, at $249 each.
2020
Bose named Lila Snyder as CEO
Bose named Lila Snyder as its CEO. She was scheduled to take charge beginning September 1.
2020
Bose publishes findings on QC35 noise-cancellation complaints
After users complained that updated firmware had worsened noise cancellation on QC35 headphones, Bose reported that its investigation found firmware version 4.5.2 had not caused the issue. Bose said measurable differences in some cases were associated with ear-cup fit, third-party ear pads or mechanical damage, and it allowed users to downgrade to older firmware.
2020
Bose launches Lifestyle 550 in China
Bose launched the Lifestyle 550 home entertainment system in China, its third Lifestyle-series product launched there after the Lifestyle 650 and 600.
2020
Bose announces closure of retail stores in several markets
Bose announced that it would close all its retail stores in North America, Europe, Japan and Australia. The article said hundreds of employees would be laid off.
2019
Amazon discounts headphones
An article reported that Amazon was cutting prices on a selection of headphones, with listed discounts of up to 61%.
2019
Bose discontinues Sleepbuds
Bose announced that it was discontinuing Sleepbuds after customers reported charging and power-down problems. Bose said the selected battery functioned safely but did not work consistently enough to meet its standards, and offered customers a full refund for returned products through December 31, 2019.
2019
Capitol Royale festival partnerships
Capitol Music Group partnered with Bandsintown, Bose, SDL, gener8tor, ConsenSys, Spin, Glitch, Cloudinary, Ones To Watch, Select Management, See Tickets, Universal Production Music, and Hypno for Capitol Royale, a music and technology festival scheduled for November 15–17.
2019
Lucasfilm and eight brands launch a Rise of Skywalker promotional alliance
Lucasfilm partnered with Bose, Dannon, GE Appliances, General Mills, McDonald's, Porsche, Samsung Mobile, and United Airlines in a promotional alliance for Star Wars: The Rise of Skywalker. The promotion alliance kicked off on October 2, 2019.
2019
Amazon announces Echo Buds wireless earbuds
Amazon announced its Echo Buds wireless earbuds, which include Alexa and Bose noise-cancellation technology, and said they would go on sale on October 30.
2019
Amazon launches Voice Interoperability Initiative
Amazon launched the Voice Interoperability Initiative to enable users to access Alexa, Cortana and other voice assistants from a single device. The initiative had support from more than 30 companies, including Microsoft and other named partners.
2019
Bose Smart Audio Glasses enter the Chinese market
Bose’s square Smart Audio Glasses are reported as having entered the Chinese market, with a listed price of RMB 1,599.
2019
Bose audio sunglasses arrive in China
Bose's audio sunglasses arrived in the Chinese market, with a stated price of RMB 1,599.