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Booksellers&Company

A Japanese company founded in 2023 by major book retailers and a distributor to build direct bookstore-to-publisher trading and reform publishing distribution.

Last updated September 26, 2026

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Overview

Booksellers&Company (株式会社ブックセラーズ&カンパニー) is a Japanese corporate brand established on October 2, 2023, with the aim of reforming publishing distribution under the leadership of bookstores. It was founded by three major players in the Japanese book industry: Kinokuniya Company, Culture Convenience Club (CCC), and Nippon Shuppan Hanbai (Nippan). The company's core business is the planning and contracting of direct trading agreements between bookstores and publishers, as well as the outsourcing of purchasing operations for contracted bookstores. The company's mission, as stated on its official website, is to create a new publishing distribution cycle in which a diverse range of books are delivered to readers across Japan through bookstores. It seeks to build a sustainable publishing distribution system by connecting bookstores with bookstores, authors, publishers, distributors, and many other partners (the "Booksellers&Company"). The ultimate goal is not only the growth of the publishing industry but also the development of Japanese culture and society. Since its founding, Booksellers&Company has expanded its network of participating bookstores. In 2024, Seibundo Shoten, Hachimonjiya, Keibunsha, and Futaba Shobo joined its direct trading scheme. In 2025, it began direct trading with the major publisher KADOKAWA. The company operates in Japan and remains a private entity. Its headquarters location is not specified in the available evidence.

History

Booksellers&Company was established on October 2, 2023, by Kinokuniya Company, Culture Convenience Club (CCC), and Nippon Shuppan Hanbai (Nippan). The founding was driven by the goal of achieving bookstore-led reform of publishing distribution in Japan. The company's primary business is the planning and contracting of direct trading agreements between bookstores and publishers, as well as the outsourcing of purchasing operations for contracted bookstores. In 2024, several bookstores joined the direct trading scheme: Seibundo Shoten, Hachimonjiya, Keibunsha, and Futaba Shobo. This expansion marked a growing adoption of the direct trading model among independent and chain bookstores. In 2025, the company began direct trading with KADOKAWA, a major Japanese publisher, further solidifying its role in the publishing supply chain. The company's official website outlines its vision: to create a world where many people cultivate reading habits through local bookstores and maintain contact with knowledge and culture through books. To achieve this, it aims to create a new publishing distribution cycle that delivers a diverse range of books to readers across Japan via bookstores. It seeks to unite bookstores with bookstores, authors, publishers, distributors, and many other partners to build a sustainable publishing distribution system, contributing not only to the growth of the publishing industry but also to the development of Japanese culture and society.

  • Founded by Kinokuniya Company, Culture Convenience Club, and Nippon Shuppan Hanbai.

  • Seibundo Shoten, Hachimonjiya, Keibunsha, and Futaba Shobo joined direct trading.

  • Began direct trading with KADOKAWA.

Products and positioning

A bookstore-led initiative to reform publishing distribution through direct trading between bookstores and publishers.

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