Bolloré Logistics
French international freight-forwarding and supply-chain services brand acquired by CMA CGM and subsequently integrated with CEVA Logistics.
Last updated October 30, 2026
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Overview
Bolloré Logistics was a French international transport and logistics company that developed from a freight-forwarding operation established in France in 1986. It initially concentrated on trade lanes connecting France with Africa, before expanding into a broad multinational network serving customers across manufacturing, aerospace, automotive, consumer goods, retail, energy, healthcare, fashion, food and beverage, and other industrial sectors. Its activities covered the movement and management of cargo rather than the sale of consumer products, with services spanning air and ocean freight, multimodal transport, customs and trade-compliance support, contract logistics, supply-chain management, e-commerce logistics, and industrial-project logistics. Before its acquisition, Bolloré Logistics operated as a business unit of Bolloré Transport & Logistics, itself part of the Bolloré Group. The company was headquartered in Puteaux, in the western Paris region, and described a global network of offices, employees, and local partners. Its regional footprint included substantial operations in Europe, Africa, Asia-Pacific, the Americas, and the Middle East and South Asia. Africa was historically especially important to the wider Bolloré transport organization, although the African logistics assets were separated from the business later acquired by CMA CGM and sold to MSC Group. The brand expanded through international partnerships, acquisitions, facilities, and technology initiatives. In 2016 it announced a broad cooperation agreement with Toyota Tsusho covering Africa and international activities. It opened or expanded logistics facilities in locations including Jebel Ali, Miami, and Singapore, and in 2021 acquired Swedish Global Freight Solutions and its Finnish affiliate. In February 2021 it also acquired a majority stake in French digital freight forwarder OVRSEA, supporting a more digitally enabled customer experience. Its innovation program included B.Lab centers in Paris and Singapore and an Internet-of-Things offering intended to improve end-to-end visibility across supply chains. Sustainability became a formal part of the brand's strategy through the Powering Sustainable Logistics program, introduced in 2018. The program addressed ethical, social, and environmental priorities and was linked by the company to selected United Nations Sustainable Development Goals. Bolloré Logistics stated an ambition to reduce Scope 3 carbon emissions by 30 percent by 2030 compared with 2019. In 2021, EcoVadis awarded the company a Platinum medal for its sustainability-management efforts. The company also worked with Air France-KLM Martinair Cargo on a lower-carbon airfreight route between Paris Charles de Gaulle and New York-JFK. The business changed ownership during a wider restructuring of Bolloré's transport interests. Bolloré Africa Logistics was sold to MSC Group, while CMA CGM pursued the acquisition of the remaining Bolloré Logistics business. CMA CGM received an option in May 2023 to acquire 100 percent of Bolloré Logistics at an enterprise value reported at approximately five billion euros; the acquisition was completed in February 2024 for a reported value of approximately 4.85 billion euros. Following the transaction, the operations began moving under the CEVA Logistics brand, which is part of CMA CGM. Accordingly, Bolloré Logistics is best treated as a historical corporate brand whose activities and capabilities are being consolidated into CEVA Logistics rather than as an independent current operator.
History
Bolloré Logistics was established in France in 1986 as a freight forwarder focused on trade routes between France and Africa. It later developed into an international logistics business offering transport coordination, customs support, warehousing, supply-chain management, and specialized project logistics. The company operated within Bolloré Transport & Logistics, a wholly owned subsidiary of Bolloré Group, until the sale of its logistics activities to CMA CGM. Expansion occurred through a combination of geographic growth, partnerships, facilities, acquisitions, and service development. The company maintained operations across Europe, Africa, the Americas, Asia-Pacific, and the Middle East and South Asia. Its network included offices and local partners serving customers in many countries. Facilities and regional initiatives included a consolidation warehouse in the Jebel Ali Free Zone, a Miami site designed partly for the duty-free and travel-retail sector, and the Blue Hub facility in Singapore. In 2016, Bolloré Logistics and Toyota Tsusho announced a broad cooperation agreement involving Africa and global activities. In 2021, Bolloré Logistics acquired Swedish Global Freight Solutions and its Finnish affiliate, and separately acquired a majority interest in OVRSEA, a French digital freight forwarder. Technology and sustainability became increasingly visible parts of the company's operating model. Bolloré Logistics opened its first B.Lab innovation center in Paris in April 2019 and a second center in Singapore later that year. These facilities were intended to support experimentation and supply-chain transformation. The company also introduced an Internet-of-Things-based service for end-to-end supply-chain visibility. Its Powering Sustainable Logistics program, launched in 2018, addressed environmental, social, and ethical issues and was connected to eight United Nations Sustainable Development Goals. Bolloré Logistics announced a target to reduce Scope 3 carbon emissions by 30 percent by 2030 against a 2019 baseline. In 2021, EcoVadis gave the company a Platinum sustainability rating. The business also collaborated with Air France-KLM Martinair Cargo on a lower-carbon airfreight route between Paris and New York. The ownership structure changed materially in the early 2020s. Bolloré Africa Logistics Group was announced as sold to MSC Group in December 2022 and subsequently operated under the Africa Global Logistics name. This transaction separated the African logistics business from the assets later acquired by CMA CGM. In April 2023, CMA CGM and Bolloré Group disclosed special negotiations concerning the acquisition of Bolloré Logistics. CMA CGM received an option in May 2023 to acquire the entire business at a reported enterprise value of five billion euros. The acquisition was completed in February 2024 for a reported approximately 4.85 billion euros. After the acquisition, CMA CGM began integrating Bolloré Logistics into CEVA Logistics, its existing logistics subsidiary. The transition was intended to consolidate Bolloré Logistics and CEVA Logistics under one brand while retaining capabilities in air and ocean freight, road and rail transport, customs, contract logistics, and supply-chain solutions. This integration marks the end of Bolloré Logistics as an independent corporate brand, although its operations, facilities, expertise, and customer relationships continue within the CMA CGM logistics organization.
- 2024
Acquisition completed and CEVA integration begins
[1]CMA CGM completed the acquisition and began transitioning Bolloré Logistics activities to the CEVA Logistics brand.
- 2023
CMA CGM receives acquisition option
[1]CMA CGM received an option to acquire all of Bolloré Logistics at a reported enterprise value of five billion euros.
- 2022
Bolloré Africa Logistics sold to MSC Group
[1]The African logistics subsidiary was sold to MSC Group and later operated under the Africa Global Logistics name.
- 2021
Expansion through G-Solutions and OVRSEA
[1]The company acquired Global Freight Solutions and its Finnish affiliate and took a majority stake in OVRSEA.
- 2019
B.Lab innovation centers and IoT visibility service
[1]Bolloré Logistics opened innovation centers in Paris and Singapore and introduced an IoT-enabled supply-chain visibility offering.
- 2018
Powering Sustainable Logistics program introduced
[1]The company formalized a corporate-responsibility program focused on ethical, social, and environmental priorities.
- 2017
Miami logistics site opened
[1]A 20,000-square-meter site opened in Miami to support the duty-free and travel-retail sector.
- 2016
Cooperation agreement with Toyota Tsusho
[1]Bolloré Logistics and Toyota Tsusho announced broad cooperation in Africa and international markets.
- 2015
Jebel Ali consolidation warehouse opened
[1]The company opened a consolidation warehouse in the Jebel Ali Free Zone to support its Middle East and South Asia activities.
- 1986
Freight-forwarding business established in France
[1]Bolloré Logistics was established as a freight forwarder specializing initially in France-to-Africa trade lanes.
Products and positioning
An integrated international logistics and freight-forwarding provider combining transport, customs, contract logistics, industrial-project expertise, digital visibility, and sector-specific supply-chain services.
Freight forwarding
Air and ocean freight forwarding
Bolloré Logistics coordinated international air and ocean cargo movements, combining carrier management, shipment planning, documentation, consolidation, and destination handling. These services supported both routine commercial shipments and sector-specific requirements such as aerospace, healthcare, automotive, consumer goods, and industrial manufacturing.
Transport services
Multimodal transport
The company designed transport solutions using combinations of air, ocean, road, rail, and other modes. Multimodal planning allowed customers to balance speed, cost, capacity, and emissions across international supply chains.
Regulatory logistics
Customs and trade compliance
Bolloré Logistics provided customs brokerage and trade-compliance assistance, including documentation, regulatory coordination, and support for cross-border cargo movements. The service was intended to reduce administrative friction and help customers manage import and export obligations.
Supply-chain management
Contract logistics
Contract-logistics activities covered warehousing, inventory handling, distribution coordination, and other outsourced supply-chain functions. The company tailored these services to sectors including retail, manufacturing, healthcare, food and beverage, and consumer products.
Project logistics
Industrial projects
Industrial-project logistics supported complex or oversized cargo movements associated with energy, engineering, manufacturing, aerospace, and other capital-intensive activities. These assignments required specialized planning, transport coordination, and delivery management.
Specialized air cargo
WARA Air Service
WARA Air Service was a special weekly cargo-freight service linking Europe and West Africa. Bolloré Logistics extended the service in 2020, reflecting the company's focus on dedicated capacity for important regional trade lanes.
Digital logistics · 2019
IoT supply-chain visibility
Introduced in 2019, the IoT-enabled offering provided customers with greater visibility across supply chains. It formed part of the company's broader effort to use connected data and digital tools to monitor shipments and improve supply-chain transformation.
Marketing campaigns
- 2021Lower-carbon Paris–New York airfreight route
France · United States
Bolloré Logistics worked with Air France-KLM Martinair Cargo to launch a lower-carbon airfreight route between Paris Charles de Gaulle and New York-JFK.
Outcome. The initiative was presented as an effort to reduce the environmental impact of air cargo on a major transatlantic lane.
- 2018Powering Sustainable Logistics
Global
Bolloré Logistics launched a corporate-responsibility program addressing ethical, social, and environmental challenges and linking its work to eight United Nations Sustainable Development Goals.
Outcome. The company later stated a target of reducing Scope 3 carbon emissions by 30 percent by 2030 against a 2019 baseline and received an EcoVadis Platinum medal in 2021.
Brand decisions
2024
Complete sale to CMA CGMM&ABackground
CMA CGM exercised its acquisition plan after negotiations with Bolloré Group.
Action taken
CMA CGM completed the acquisition of Bolloré Logistics for a reported approximately 4.85 billion euros.
Aftermath
Bolloré Logistics began rebranding and operational consolidation under CEVA Logistics, a CMA CGM company.
Reported acquisition value. Approximately €4.85 billion (February 2024 completion)
2023
CMA CGM option to acquire Bolloré LogisticsM&ABackground
Bolloré Group and CMA CGM entered special negotiations concerning the transfer of Bolloré Logistics.
Action taken
Bolloré Group granted CMA CGM an option to acquire 100 percent of Bolloré Logistics at a reported enterprise value of five billion euros.
Aftermath
The option led to completion of the acquisition in February 2024 and the subsequent transition of the business toward the CEVA Logistics brand.
Reported enterprise value. €5 billion (May 2023 announced option)
2021
Acquire majority stake in OVRSEAM&ABackground
Bolloré Logistics sought to broaden its digital freight-forwarding capabilities and provide customers with a more digitally managed logistics experience.
Action taken
The company acquired a majority stake in French digital freight forwarder OVRSEA.
Aftermath
The transaction expanded Bolloré Logistics' digital-services portfolio and supported its move toward technology-enabled forwarding.
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