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Bingxue Shiguang

Bingxue Shiguang is an ice cream and frozen dessert brand.

Last updated October 12, 2026

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Overview

Bingxue Shiguang (冰雪时光) is a Chinese ice cream and frozen dessert brand. It operates as an ice cream chain, offering gelato, ice cream, and related frozen treats. The brand is positioned in the consumer discretionary sector, specifically within the ice cream and dessert category. Its official website is bingxueshiguang.com. The brand focuses on providing frozen dessert products to consumers in China.

History

Bingxue Shiguang is a Chinese ice cream and frozen dessert brand that operates as an ice cream chain. The brand offers gelato, ice cream, and other frozen desserts. While specific founding details and historical milestones are not available in the provided evidence, the brand is recognized as part of China's ice cream and dessert retail sector. It maintains an official website at bingxueshiguang.com, indicating an active commercial presence.

Products and positioning

  • Ice cream

    Frozen dessert product offered by the brand.

  • Gelato

    Italian-style frozen dessert offered by the brand.

  • Frozen dessert

    Various frozen dessert items available through the chain.

Controversies

Sources3 sources

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