Biasly

Biasly is an American media-technology brand focused on measuring and surfacing political bias in news coverage. According to its own account, the company was founded in 2017 out of a perceived need to bring clarity to the biases found in political news, at a time when audiences were increasingly skeptical of the media they consumed. Biasly positions itself not as a source of news but as a layer of analysis on top of the news: it scans articles, rates their political lean, and presents stories from across the political spectrum so readers can see the fuller picture. The core of the brand is the Bias Meter, which Biasly describes as an industry-leading tool that scans hundreds of articles every day and uses artificial intelligence to determine political bias. The company says the underlying algorithm is trained to identify components of an article such as tone and language, and that it continually learns and improves as new data is supplied. To bolster the automated ratings, Biasly also employs a team of analysts drawn from across the political spectrum who apply the company's analyst rating methodology. Biasly's consumer-facing product is a news membership and analysis platform. Its homepage presents a daily feed of top stories from outlets such as Fox News, The Hill, The Daily Wire, The Western Journal, National Post, The Globe and Mail, The Times of India and Gulf News, each tagged with a bias percentage and a label ranging from left to right, alongside trending topics, breaking news, economy, opinion, political satire, sports, media literacy, science, health and elections. The site also offers a Media Bias Chart and a Politician Bias Chart, a Bias Scale, descriptions of bias types, policy stances and journalist biases. Beyond the consumer product, Biasly has built a business-to-business data and services arm. Its Bias Meter licensing offering provides a real-time media bias API to news agencies, social media platforms and data providers, with specialized endpoints for article bias, news source bias trends, politician data and custom queries. The company states that its coverage spans thousands of news sources, more than a million analyzed articles and thousands of politicians. A separate Bias Rating Services line offers media bias analysis and audits to politicians, political offices and campaign staff, news agencies, and businesses and individuals, with the stated aim of strengthening factual accuracy and reducing unintended bias. Biasly frames its mission around media literacy and democratic health. It argues that partisan media coverage can sway public opinion and voter behavior, and that external media audits are more valuable than internal self-assessment. The brand therefore sits at the intersection of artificial intelligence, media analytics and civic education, selling both subscriptions to readers and data or audit services to organizations.

Biasly was founded in 2017, according to the company's own About page, which states that the founders acted because they saw an increasing need to bring clarity to media biases found in political news. The brand emerged in a period of heightened polarization and declining trust in the press; Biasly cites research showing that Americans do not trust 44% of the news they consume. From the outset, the company framed its purpose around media literacy, arguing that in an increasingly screen-centric world, teaching people to recognize political bias would be crucial to educating and empowering new generations. Rather than attempting to produce its own objective news, Biasly chose to build technology that identifies bias in existing coverage. It developed the Bias Meter, described as an industry-leading tool that scans hundreds of articles every day and uses artificial intelligence to determine political bias. The company says the Bias Meter uses a complex algorithm trained to identify components of an article such as tone and language, and that the algorithm is always learning and improving as new data is supplied. To complement the automated ratings, Biasly assembled a diverse team of analysts from across the political spectrum who rate bias using the company's analyst rating methodology. The consumer platform grew around this technology. Biasly's website presents a daily feed of top stories from a wide range of outlets, each annotated with a bias percentage and a left-to-right label, alongside a Media Bias Chart, a Politician Bias Chart, a Bias Scale, explanations of bias types, policy stances and journalist biases. The site organizes content into topics including breaking news, economy, opinion, political satire, sports, media literacy, science, health and elections, and allows users to follow topics. Over time Biasly expanded from a reader-facing tool into a data and services business. Its Bias Meter licensing offering markets a real-time media bias API to news agencies, social media platforms and data providers, with specialized endpoints for article bias, news source bias trends, politician data and custom queries. The company states that its data covers thousands of news sources, more than a million analyzed articles and thousands of politicians. A separate Bias Rating Services line provides media bias analysis and audits to politicians and campaign staff, news agencies, and businesses and individuals, positioning external audits as more reliable than internal self-assessment. Biasly's public messaging consistently ties its commercial work to a civic mission: it argues that partisan media coverage can sway public opinion and voter behavior, and that promoting unbiased reporting supports a well-functioning democracy and builds public trust. The brand therefore operates at the intersection of artificial intelligence, media analytics and media literacy, monetizing both subscriptions from readers and data or audit services from organizations.

• 2017

  Biasly is founded, according to the company's About page, to bring clarity to media biases in political news.

• Biasly develops the Bias Meter, an AI tool that scans hundreds of articles daily to determine political bias.

• Biasly launches its Bias Meter licensing offering, providing a real-time media bias API to news agencies, social media platforms and data providers.

• Biasly introduces Bias Rating Services, offering media bias analysis and audits to politicians, news agencies, businesses and individuals.

An AI-driven media-bias analytics brand that rates political bias in news and sells both reader memberships and bias data/audit services to organizations.

• Bias Meter

  An AI-driven tool that scans hundreds of articles every day to determine political bias, using an algorithm trained to identify components such as tone and language.

• Media Bias Chart

  A chart presenting the political bias ratings of news outlets.

• Politician Bias Chart

  A chart presenting bias and sentiment analytics for political figures.

• Bias Meter API / Data Licensing

  A real-time media bias API suite with endpoints for article bias, news source bias trends, politician data and custom queries, aimed at news agencies, social media platforms and data providers.

• Bias Rating Services

  Media bias analysis and audit services for politicians and campaign staff, news agencies, and businesses and individuals.

• Biasly News Membership

  A reader-facing membership giving access to bias-rated news coverage and analysis tools.

1. 1Political Bias & Newspaper Bias Analysis Tool - Biaslybiasly.com
2. 2About Us - Biaslybiasly.com
3. 3Media Bias API & Bias Meter Data Licensing - Biaslybiasly.com
4. 4Bias Rating services – Biaslybiasly.com
5. 5Biasly - Wikidatawikidata.org