better decisions group GmbH

The better decisions group (bdg) is an internationally active business intelligence (BI) and enterprise performance management (EPM) consultancy based in Germany and the UK. It positions itself as a long-standing implementation partner of leading software providers such as Board, Jedox and SAP Analytics Cloud (SAC), delivering customised solutions and best-practice approaches for planning, reporting and analytics. According to its own account, the firm draws on more than 15 years of experience in BI and corporate performance management, reflected in numerous successful projects. bdg organises its consulting around the full transformation lifecycle: consulting, implementation and support. Alongside classic project work it offers excellence workshops — from benchmarking workshops and proofs of concept to detailed data analysis — as well as trainings that teach clients how to correctly analyse, read and report their data. A notable packaged offering is bdg ONE, an "Application as a Service" template set tailored to specific business areas and industries, designed to let clients benefit from pre-built best practices. The firm focuses on the business lines Finance & Controlling, Marketing & Sales, Human Resources and Procurement, and on the Retail, Energy and Manufacturing sectors. Its stated approach is to work together with its software partners on individually tailored solutions that fulfil even diverse and complex customer requirements, while enabling client teams to become expert users of their own scalable solutions. bdg has expanded beyond its German and UK base: the company announced the founding of better decisions Swiss GmbH, marking its official representation in Switzerland. It publishes news and insights on topics such as next-level merchandise planning for retailers, the role of agentic AI in EPM, common myths about planning solutions, and the importance of functional expertise in modern software implementations. The company presents itself under the hashtag #betterdecisionsgroup and describes its culture as acting fast and talking freely in the world of tech.

The better decisions group (bdg) is an internationally active business intelligence consultancy based in Germany and the UK. It describes itself as having over 15 years of experience in the field of BI and corporate performance management, experience that it says is reflected in numerous successful projects. The firm operates as a long-standing partner of leading software providers such as Board, Jedox and SAP Analytics Cloud (SAC), delivering customised solutions and best-practice approaches for planning, reporting and analytics. bdg's service model spans the full transformation process: consulting, implementation and support. The company states that it stands at its clients' side in all stages of the transformation process, conceptualising, building and implementing scalable solutions while enabling client teams to become expert users. Alongside project work, bdg offers excellence workshops — ranging from benchmarking workshops and proofs of concept to detailed data analysis — and trainings that teach clients how to correctly analyse, read and report their data. A significant packaged offering is bdg ONE, described as an "Application as a Service" template set for specific business areas and industries, allowing clients to benefit from best practices. The firm concentrates on the business lines Finance & Controlling, Marketing & Sales, Human Resources and Procurement, as well as on the Retail, Energy and Manufacturing sectors. Together with its software partners, bdg focuses on individually tailored solutions intended to fulfil even diverse and complex customer requirements. Geographically, bdg has extended its footprint beyond Germany and the UK. The company announced the founding of better decisions Swiss GmbH, describing it as another milestone in its history and marking its official representation in Switzerland. The firm also maintains a Business Intelligence Competence Center (BICC) offering, aimed at companies planning to implement a BI system and wanting to ensure it is used in the best possible way, including professional change management. bdg communicates through its website and news/insights section, publishing content on topics such as next-level merchandise planning for retailers, agentic AI as a possible future of EPM, debunking myths about planning solutions, and the importance of functional expertise in modern software implementations. The company presents itself under the hashtag #betterdecisionsgroup and characterises its working style as acting fast and talking freely in the world of tech.

• bdg announces the founding of better decisions Swiss GmbH, marking its official representation in Switzerland.

An internationally active BI/EPM consultancy and long-standing implementation partner of Board, Jedox and SAP Analytics Cloud, offering customised, best-practice planning, reporting and analytics solutions.

• bdg ONE

  An 'Application as a Service' template set for specific business areas and industries, letting clients benefit from best practices.

• Excellence Workshops

  Workshops ranging from benchmarking workshops and proofs of concept to detailed data analysis.

• Trainings

  Training from bdg experts on how to correctly analyse, read and report data.

• Business Intelligence Competence Center (BICC)

  A service for companies planning to implement a BI system and wanting to ensure it is used in the best possible way, including change management.

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