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Better Being Co.

Better Being Co. is a Salt Lake City-based health and wellness company whose family of brands includes Solaray, KAL, Zhou, Heritage Store, Nature's Life and Zand.

Last updated September 16, 2026

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Overview

Better Being Co. is a health and wellness company based in Salt Lake City, United States. Its brand portfolio includes Solaray, Zhou, KAL, Heritage Store, Nature's Life and Zand. The company states that it began in the health and wellness space in 1993 with brands including KAL and Thompson, along with Solaray, and that it has since built a portfolio of over 15 brands, producing 3,000+ products in over 60 countries. It describes itself as one of the largest vertically integrated companies in its industry, producing over 90% of its products in-house and sourcing over 4,000 raw materials globally.

History

Better Being Co. is a company in Salt Lake City, United States. According to its own history page, the company began in the health and wellness space in 1993 with brands including KAL and Thompson, along with Solaray. It states that it has since built a comprehensive portfolio of over 15 brands and produces 3,000+ products in over 60 countries. The company also cites earlier brand milestones: in 1932 KAL produced the first ever multivitamin and calcium supplement; in 1978 Emerita launched the first progesterone cream made from wild yams; in 1997 Solaray formulated the first cranberry extract supplement designed for urinary tract health; and in 2019 Solaray's complete bone matrix formula followed. Better Being describes itself as one of the largest vertically integrated companies in its industry, producing over 90% of its products in-house and sourcing over 4,000 raw materials from around the globe.

Products and positioning

A health and wellness company describing itself as one of the largest vertically integrated companies in its industry, with a portfolio of brands and a commitment to quality.

  • Solaray

    A brand in Better Being's portfolio, described as a pioneering brand.

  • Zhou

    A brand in Better Being's portfolio.

  • KAL

    A brand in Better Being's portfolio; in 1932 KAL produced the first ever multivitamin and calcium supplement.

  • Heritage Store

    A brand in Better Being's portfolio.

  • Nature's Life

    A brand in Better Being's portfolio.

  • Zand

    A brand in Better Being's portfolio.

Sources4 sources

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