Best Mart 360
Hong Kong discount retailer operating convenience-oriented stores focused on snacks, packaged food, and non-perishable groceries.
Last updated August 31, 2026
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Overview
Best Mart 360 is a Hong Kong retail chain known for selling snacks, packaged food, beverages, and other non-perishable household necessities at discount-oriented prices. The brand was established in 2013 by Lin Tsz Fung, Hui Chi-kwan, and Hui Ngai-fan, and opened its first store in Sheung Shui. Its early business model was aimed partly at visitors to Hong Kong, but the company later adjusted its customer focus toward local residents after a decline in tourist traffic in 2016. The chain expanded through a relatively compact store format built around frequently purchased grocery and snack products. Its assortment includes imported and local packaged snacks, confectionery, beverages, dry foods, and selected daily necessities. The model places emphasis on accessible locations and value pricing rather than on the broad fresh-food range or full-service supermarket format associated with larger grocery operators. In Hong Kong, 759 Store has been identified as a principal direct competitor. Best Mart 360 became a publicly listed company in Hong Kong in January 2019. Its ownership and shareholding structure subsequently attracted regulatory attention. In June 2019, the Securities and Futures Commission reported that the company's ownership was highly concentrated and cautioned investors that the share price could move substantially even when only a small number of shares were traded. The company also became a prominent target for vandalism during the 2019–2020 Hong Kong protests, amid allegations by protesters that it was connected with Fujian-linked groups involved in clashes with demonstrators. Best Mart 360 denied having any connection with such gangs. Despite damage to many outlets, management decided to continue operating the affected stores. Following the protest period, the company announced an intention to reduce its dependence on Hong Kong by developing its business in nearby markets, including Macau and mainland China. The first Macau store opened in December 2019. By the end of 2023, Best Mart 360 operated seven stores in Macau and 167 stores in total, according to the cited reference material. In 2023, China Merchants Hoi Tung Trading, a wholly owned subsidiary of the mainland state-owned China Merchants Group, acquired a 49% stake in the company, changing its shareholder structure while leaving Best Mart 360 as an operating retail brand. Hui Chi-kwan has served as chief executive since 2015. In August 2024, he was arrested by Hong Kong's Independent Commission Against Corruption under the Prevention of Bribery Ordinance. The available reference material does not establish the outcome of that investigation or any resulting court proceedings. Best Mart 360 therefore remains an active Hong Kong-founded discount retailer, with its identity centered on value-focused packaged-grocery retailing and regional expansion into Macau and mainland China.
History
Best Mart 360 was founded in Hong Kong in 2013 by Lin Tsz Fung, Hui Chi-kwan, and Hui Ngai-fan. Its first store opened in Sheung Shui. The initial concept was oriented partly toward tourists seeking packaged snacks and groceries, but the company shifted more of its attention to Hong Kong residents after tourist visits declined in 2016. The business developed as a discount-oriented chain selling snacks, non-perishable food, beverages, and everyday necessities. Its stores occupy a position between a convenience retailer and a small-format grocery discounter, with value pricing and a merchandise mix centered on packaged products. The chain's principal direct competitor in Hong Kong has been identified as 759 Store. Best Mart 360 was listed on the Hong Kong Stock Exchange in January 2019. Later that year, the Securities and Futures Commission completed an enquiry into the company's ownership. The regulator found that shareholding was highly concentrated: as of 23 May 2019, the top 20 shareholders held 95.77% of the shares, while 75% was held by controlling shareholder Long Ease Holdings Limited, which was 50% owned by Lin Tsz Fung. The SFC cautioned investors that trading in a small number of shares could cause substantial price movements. The company became one of the major retail targets during the 2019–2020 Hong Kong protests. Demonstrators accused it of links with Fujian-linked groups involved in confrontations with anti-government protesters. Best Mart 360 denied any connection with such groups. Although 72 of its 102 Hong Kong stores were reportedly affected by vandalism, the company chose to keep those outlets operating. It subsequently announced a strategy to reduce reliance on Hong Kong and pursue expansion in nearby markets, including plans for stores in Macau and mainland China. Best Mart 360 opened its first Macau store in December 2019. By the end of 2023, it operated seven Macau stores and 167 stores in total. In the same year, China Merchants Hoi Tung Trading, a wholly owned subsidiary of the mainland state-owned China Merchants Group, acquired a 49% stake in the business. This introduced a major strategic shareholder while the brand continued operating as a Hong Kong-founded discount retailer. Hui Chi-kwan has served as chief executive since 2015. In August 2024, he was arrested by Hong Kong's Independent Commission Against Corruption under the Prevention of Bribery Ordinance. The supplied reference material does not provide a final finding, prosecution result, or confirmed change in his executive status. The brand remains active, with its known network concentrated in Hong Kong and Macau.
- 2024
CEO arrested by ICAC
[1]Chief executive Hui Chi-kwan was arrested under the Prevention of Bribery Ordinance; the supplied material does not state the case outcome.
- 2023
China Merchants Hoi Tung Trading took a 49% stake
[1]A wholly owned subsidiary of China Merchants Group became a 49% shareholder.
- 2019
Hong Kong listing
[1]Best Mart 360 was listed on the Hong Kong Stock Exchange in January.
- 2019
First Macau store opened
[1]The company opened its first store in Macau in December.
- 2016
Customer focus shifted toward local residents
[1]Following a decline in tourist visits to Hong Kong, the company refocused from a mainly tourist-oriented proposition toward local consumers.
- 2015
Hui Chi-kwan became chief executive
[1]Hui Chi-kwan began serving as the company's chief executive.
- 2013
Best Mart 360 founded
[1]Lin Tsz Fung, Hui Chi-kwan, and Hui Ngai-fan founded the Hong Kong discount retail chain and opened its first store in Sheung Shui.
Products and positioning
Value-oriented discount retailer specializing in snacks, packaged groceries, and everyday necessities.
Food retail
Packaged snacks
The chain's core assortment includes packaged snack foods, including locally familiar and imported items. These products support the brand's small-format, high-throughput discount-store model and are sold primarily for household consumption and impulse purchase.
Food and beverage retail
Confectionery and beverages
Best Mart 360 stores carry confectionery and packaged beverages as part of their snack-led grocery assortment. The category complements the chain's focus on accessible prices and frequently purchased non-perishable goods.
Grocery and household retail
Dry groceries and daily necessities
Beyond snacks, the stores sell dry, non-perishable groceries and selected daily necessities. This broadens the format from a specialist snack retailer into a convenient value-oriented source of routine household purchases.
Controversies
2024
Arrest of chief executive Hui Chi-kwan
Hui Chi-kwan was arrested by Hong Kong's Independent Commission Against Corruption under the Prevention of Bribery Ordinance. No outcome is supplied in the reference material.
2019
SFC enquiry into concentrated ownership
The Securities and Futures Commission found that ownership of Best Mart 360 was highly concentrated and warned investors that the share price could fluctuate substantially on limited trading volume.
2019
Protest-era allegations and vandalism
Best Mart 360 outlets were vandalised during the 2019–2020 Hong Kong protests after demonstrators alleged links to Fujian-linked groups. The company denied the alleged connection.
Marketing campaigns
- 2019Macau market expansion
Macau
After the disruption and controversy surrounding its Hong Kong operations, the company announced plans to expand outside Hong Kong, including an intended Macau rollout.
Outcome. The first Macau store opened in December 2019, and the company operated seven Macau stores by the end of 2023.
Brand decisions
2023
Strategic investment by China Merchants Hoi Tung TradingM&ABackground
Best Mart 360 was seeking a broader regional business base while operating an established Hong Kong retail network.
Action taken
China Merchants Hoi Tung Trading acquired a 49% stake in the company.
Aftermath
The transaction introduced China Merchants Group as a major shareholder. The supplied material does not specify the consideration or later governance changes.
2019
Continue operating protest-affected storesStrategyBackground
Vandalism during the Hong Kong protests affected 72 of the company's 102 Hong Kong stores.
Action taken
The company decided to keep the affected stores operating.
Aftermath
The decision maintained the Hong Kong network while the company also explored regional diversification.
2019
Pursue expansion beyond Hong KongStrategyBackground
The company sought to reduce dependence on the Hong Kong market after the protest-related disruption.
Action taken
Best Mart 360 announced plans involving Macau and the mainland Chinese market, including an ambition to open 15 to 20 Macau stores within two years.
Aftermath
The first Macau outlet opened in December 2019, and seven Macau stores were operating by the end of 2023.
2016
Refocus from tourists to Hong Kong residentsStrategyBackground
The company faced a decline in tourist visits to Hong Kong after initially targeting visitors.
Action taken
Best Mart 360 redirected its customer focus toward local residents.
Aftermath
The shift reinforced the chain's role as a local discount retailer rather than a business dependent primarily on tourism.
Recent events
- Unconfirmed
Best Mart 360 opens its third Macau store[2]
Reported:
Best Mart 360 opened its third store in Macau. The article also reports that the chain hopes to expand in the Greater Bay Area, but does not state that such expansion has occurred.
Sources2 sources
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