Beijing Tourism Group
Corporate brand
UnclaimedA Beijing-based state-owned tourism group with businesses spanning hotels, travel services, restaurants, shopping, transportation, and scenic attractions.
Last updated November 4, 2026
AI crawler reads
No AI crawler has read this profile since Oct 28, 2026.
Overview
Beijing Tourism Group, also known in Chinese as Beijing Shougang Tourism Group or Shougang Tourism Group, is a Chinese state-owned enterprise focused on tourism and related consumer services. Its activities extend across several parts of the visitor economy, including travel agencies, hotel and resort operations, restaurants, shopping, entertainment, transportation, and scenic attractions. The group is headquartered in Beijing's municipal administrative center in Tongzhou District. The enterprise was established in February 1998 as part of the development of a large tourism platform associated with Beijing. Rather than functioning as a single consumer-facing product brand, it operates as a diversified group with a portfolio of operating divisions and affiliated companies. Its scope reflects the structure of the tourism industry in China, where hotel accommodation, organized travel, dining, retail, transport, and destination management can be coordinated within one state-owned business system. A significant expansion occurred in 2004, when Beijing Tourism Group merged with Beijing New Yansha Group, the developer associated with the Golden Resources Mall, as well as the operators of the Quanjude and Donglaishun restaurant brands and Antique City Group. These combinations broadened the group beyond conventional travel services and gave it exposure to commercial property, retail, traditional Chinese dining, and cultural or heritage-oriented tourism assets. Hotels became another major pillar of the group. In 2015, BTG acquired the Home Inn hotel chain for 11 billion renminbi. The transaction materially increased its presence in branded accommodation and led to the development of BTG Homeinns as the group's hotel and resort division. The acquisition also connected the group to one of China's best-known budget and midscale lodging networks, although the hotel business operates through its own corporate and brand structures. The group has been described as having six principal operating areas: BTG Homeinns for hotels and resorts; travel agencies; shopping; restaurants; coaches and taxis through Shou Qi Group; and scenic spots. Its portfolio has included or been associated with prominent Beijing hospitality and dining names such as Beijing Hotel and Quanjude, while the wider group has pursued an integrated tourism value chain rather than concentrating on one narrow category. Publicly cited figures indicate that BTG had approximately RMB 73 billion in assets and RMB 44 billion in revenue in 2016. Those figures are historical reference points rather than current financial data. In 2017, China launched the World Tourism Alliance with BTG support, reflecting the group's participation in broader institutional efforts connected with international tourism cooperation. BTG's positioning is therefore best understood as that of a large, government-backed Chinese tourism and hospitality conglomerate. Its strategic value lies in combining accommodation, destination assets, travel distribution, dining, retail, and mobility under a broad corporate umbrella. The available reference material does not establish a single current consumer proposition, current executive roster, or a standalone public listing for Beijing Tourism Group, so those fields remain unspecified.
History
Beijing Tourism Group was established in February 1998 as a Beijing-based state-owned tourism enterprise. Its formation reflected efforts to organize tourism-related assets and services through a large municipal group capable of operating across multiple parts of the visitor economy. The group broadened its business base in 2004 through a major merger involving Beijing New Yansha Group, the developer associated with the Golden Resources Mall, together with operators of the Quanjude and Donglaishun restaurant businesses and Antique City Group. This transaction moved BTG beyond a narrow travel-services model. It added exposure to shopping, commercial development, traditional restaurant brands, cultural assets, and tourism-oriented retail. Accommodation became increasingly important to the group's strategy. In 2015, BTG acquired the Home Inn hotel chain for RMB 11 billion. The transaction created a much larger hotel platform and supported the development of BTG Homeinns, the division responsible for hotels and resorts. The acquisition placed BTG within China's national branded-lodging sector and complemented its existing Beijing-oriented hospitality assets. The group has been described as operating through six broad divisions: BTG Homeinns; travel agencies; shopping; restaurants; coaches and taxis through Shou Qi Group; and scenic spots. This structure gives the enterprise a diversified tourism profile, combining hotel accommodation, travel distribution, destination management, food service, retail, and transportation. Prominent names associated with the wider portfolio include Beijing Hotel, Quanjude, and Donglaishun, although these businesses do not necessarily share the same consumer-facing identity as the parent group. Historical reference material reported that BTG had RMB 73 billion in assets and RMB 44 billion in revenue in 2016. In 2017, the World Tourism Alliance was launched with the group's support. This event connected BTG to international tourism-sector cooperation, while its operating divisions continued to focus primarily on the Chinese market. The available material presents BTG as an active, diversified, state-owned tourism conglomerate headquartered in Beijing. It does not provide a current official website, detailed current ownership chart, executive list, or a verified present-day financial profile. Accordingly, the group's historical development and operating divisions can be documented more confidently than its current corporate leadership or financial condition.
- 2017
World Tourism Alliance launched with BTG support
[1]China launched the World Tourism Alliance with support from Beijing Tourism Group.
- 2016
Historical scale figures reported
[1]Reference material reported RMB 73 billion in assets and RMB 44 billion in revenue for the group in 2016.
- 2015
Home Inn acquisition
[1]BTG acquired Home Inn for RMB 11 billion, expanding its hotel and resort operations.
- 2004
Major tourism and commercial merger
[1]BTG merged with Beijing New Yansha Group, Quanjude and Donglaishun restaurant operators, and Antique City Group, substantially diversifying its portfolio.
- 1998
Beijing Tourism Group established
[1]Beijing Tourism Group was established in February as a Beijing-based state-owned tourism enterprise.
Products and positioning
A large state-owned Chinese tourism and hospitality group covering multiple stages of the travel value chain, from accommodation and destination operations to travel distribution, dining, retail, and transport.
Hotels and resorts · 2015
BTG Homeinns
BTG Homeinns is the group's hotel and resort division. It became strategically significant after BTG acquired the Home Inn hotel chain in 2015. The division represents the group's accommodation platform and extends its reach beyond Beijing into China's broader branded lodging market. The available material does not provide a complete current brand architecture or property count.
Hotel
Beijing Hotel
Beijing Hotel is identified in the reference material as one of the prominent hospitality offerings associated with the broader BTG portfolio. It represents the group's connection with established Beijing hotel assets and destination-oriented hospitality. No additional verified product specifications are provided in the source material.
Restaurant and catering
Quanjude
Quanjude is a major traditional Chinese restaurant brand associated with the group's 2004 expansion. Its inclusion gave BTG a stronger position in heritage dining and tourism-related food service. The available reference does not specify the present ownership or operating structure in detail.
Restaurant and catering
Donglaishun
Donglaishun is another established restaurant business brought into the wider BTG portfolio through the 2004 merger. Its role illustrates the group's strategy of combining tourism with recognized Beijing dining brands and destination experiences.
Scenic attractions
Scenic-spot operations
BTG's scenic-spots division covers the operation or management of tourism destinations and attractions. The reference material identifies scenic spots as one of the group's six principal business areas but does not name a complete list of sites.
Controversies
2005
Two Successive Chairmen Fall from Power
Liu Lihua, former chairman of Beijing Tourism Group, was sentenced to 20 years in prison for embezzlement, misappropriation of public funds, intentional destruction of accounting vouchers and other crimes; successor chairman Li Wei was investigated by procuratorial authorities in 2010 in connection with the Yan Yongxi case. Liu Lihua was sentenced; Li Wei was investigated.
Brand decisions
2015
Acquired Home InnM&ABackground
BTG sought to expand its presence in China's hotel and accommodation sector.
Action taken
The group acquired the Home Inn hotel chain for RMB 11 billion.
Aftermath
The deal strengthened BTG's hotel platform and supported the BTG Homeinns hotels-and-resorts division.
Acquisition price. RMB 11 billion (2015 transaction)
2004
Broadened the group through a multi-business mergerM&ABackground
BTG combined with Beijing New Yansha Group, restaurant operators Quanjude and Donglaishun, and Antique City Group.
Action taken
The group integrated tourism, shopping, commercial, dining, and cultural-asset businesses into a broader enterprise portfolio.
Aftermath
The merger diversified BTG beyond travel agencies and established a wider tourism-consumer-services platform.
Recent events
Sources5 sources
Cite this profile: Cite the canonical profile. /brand-wiki/beijing-tourism-group · Editorial policy · How profiles are compiled