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Behavioral Economics & Data Science Team

Peruvian non-profit think tank applying behavioral economics and data science to public policy and social projects.

Last updated September 29, 2026

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Overview

The Behavioral Economics & Data Science Team (BEST) is a Peruvian non-profit association and think tank founded in 2016. It describes itself as the first regional initiative focused on research and dissemination of the joint possibilities of behavioral economics and data science, along with related fields such as psychology, programming, data analysis, and public policy. Its main objective is to put on the agenda and provide academic training on the use of insights from behavioral economics and data science to optimize the results of social projects, public policies, and technologies that contribute to goals such as promoting sustainable development and social equality. The organization is made up of a multidisciplinary team of collaborators including economists, psychologists, lawyers, communicators, and engineers from leading Peruvian universities such as the National University of San Marcos, the Pontifical Catholic University of Peru, Cayetano Heredia Peruvian University, the National University of Engineering, the National Agrarian University La Molina, the University of San Martín de Porres, and San Ignacio de Loyola University, among others. BEST operates as a civil society organization rather than a commercial enterprise, but it functions as a branded platform for expertise, training, and applied research in its niche. Its work sits at the intersection of academic research and practical policy design, using tools such as nudges, behavioral insights, and data-driven analysis. The organization maintains an official website and social media presence to share its activities and resources.

History

The Behavioral Economics & Data Science Team (BEST) was created in 2016 as a Peruvian non-profit association and think tank. It emerged as the first regional initiative oriented toward research and dissemination of the joint action possibilities of behavioral economics and data science, as well as related areas including psychology, programming, data analysis, and public policy. From its founding, BEST aimed to put on the agenda and provide academic training on the use of insights from behavioral economics and data science to optimize the results of social projects, public policies, and technologies. Its stated goals include contributing to objectives such as the promotion of sustainable development and social equality. The organization brought together a multidisciplinary team of collaborators—economists, psychologists, lawyers, communicators, and engineers—from principal Peruvian universities, including the National University of San Marcos, the Pontifical Catholic University of Peru, Cayetano Heredia Peruvian University, the National University of Engineering, the National Agrarian University La Molina, the University of San Martín de Porres, and San Ignacio de Loyola University, among others. BEST has maintained an official website and a Facebook presence to share its work. As of the available evidence, the organization continues to operate as a civil society think tank and training platform in Peru.

  • 2016

    BEST founded as a Peruvian non-profit association and think tank.

Products and positioning

First regional initiative in Peru and Latin America focused on the intersection of behavioral economics and data science for social impact.

Product categories. Research and dissemination of behavioral economics and data science · Academic training and capacity building · Policy insights and recommendations · Applied social projects

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