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Balus

Balus is a Japanese company specializing in XR content production, live events, and the SPWN platform.

Last updated September 1, 2026

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Overview

Balus CO., LTD. is a Japanese company founded on October 30, 2017. It operates LIVE business, SPWN business, and content business, providing motion capture and Unity systems, AR live venues, and content production services.

History

Balus CO., LTD. was founded on October 30, 2017. The company was established by Norikazu Hayashi, who previously worked at Daiwa Securities SMBC and Phoenix Capital, and founded Balus in 2018 after feeling potential in xR content development. The company operates LIVE business, SPWN business, and content business.

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