Balloon Records
Austrian dance and pop record label founded in 1989, based in Gerasdorf, with in-house studios, publishing and artist services.
Last updated September 26, 2026
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Overview
Balloon Records is an Austrian record label specialising in dance and pop music, active since 1989 and based in Gerasdorf, Austria. The label describes itself as "Austria's #1 Dance Label since 1989" and operates as an integrated music company combining a record label, recording studios and artist services under one roof. Its repertoire spans club, pop and electronica, with releases covering styles such as atmospheric house, future club, synthwave and pop. Beyond releasing music, Balloon Records offers A&R and talent scouting for dance, pop and electronica, promotion through Spotify, YouTube, radio and club DJ pools, and its own playlists and community reach across Europe. The company also provides label services and publishing, including music consulting, rights clearing, sync licensing for film, advertising and games, creative direction and repertoire development, and individual contract and licensing models. As a directly affiliated publisher, it distributes releases worldwide across all platforms and supports campaigns with streaming insights and a curator network. Balloon Records works with distribution partners including Spotify, Apple Music, Beatport, YouTube Music, Amazon Music, Deezer and SoundCloud, and handles territory splitting and international payouts. Its studio in Gerasdorf offers recording, mixing and mastering, combining analogue equipment with modern production. Recent releases highlighted by the label include the "Floating Lights EP" by LUMA (atmospheric house, released 15 March 2024), "Night Air" by Aerohead (future club, released 22 February 2024) and "Neon Tide" by Synthia (synthwave meets pop, produced at the Balloon Records studio in Gerasdorf, released 8 February 2024). The label is known for its association with dance acts such as Cascada and Mandaryna, and its catalogue covers dance, handsup, progressive, hardstyle and house styles. Balloon Records remains an active independent Austrian label with a strong focus on developing artists from first idea to global release.
History
Balloon Records was founded in 1989 in Austria and has since established itself as a dance music label. The label is based in Gerasdorf, Austria, where it operates its own recording studios. Over the decades it has built a catalogue spanning dance, handsup, progressive, hardstyle and house music, and has been associated with artists such as Cascada and Mandaryna. The label describes itself as "Austria's #1 Dance Label since 1989" and has evolved from a pure record label into an integrated music company. Its operations now include A&R and talent scouting for dance, pop and electronica; promotion via Spotify, YouTube, radio and club DJ pools; its own playlists and community reach across Europe; label services and publishing with rights clearing, sync licensing for film, advertising and games; and creative direction and repertoire development. As a directly affiliated publisher, Balloon Records distributes releases worldwide across all platforms and supports campaigns with streaming insights and a curator network. In the 2020s the label has continued to release new music, including the "Floating Lights EP" by LUMA (atmospheric house, released 15 March 2024), "Night Air" by Aerohead (future club, released 22 February 2024) and "Neon Tide" by Synthia (synthwave meets pop, produced at the Balloon Records studio in Gerasdorf, released 8 February 2024). The label works with distribution partners including Spotify, Apple Music, Beatport, YouTube Music, Amazon Music, Deezer and SoundCloud, and handles territory splitting and international payouts.
- 2024
Release of "Neon Tide" by Synthia on 8 February 2024.
- 2024
Release of "Night Air" by Aerohead on 22 February 2024.
- 2024
Release of "Floating Lights EP" by LUMA on 15 March 2024.
- 1989
Balloon Records founded in Austria.
Products and positioning
Austria's #1 Dance Label since 1989, offering an integrated label, studio and artist-services model for dance, pop and electronica.
Floating Lights EP – LUMA
Atmospheric house with warm synth pads; released 15 March 2024.
Night Air – Aerohead
Future-club anthem including extended mix for DJs and festival sets; released 22 February 2024.
Neon Tide – Synthia
Synthwave meets pop, produced at the Balloon Records studio in Gerasdorf; released 8 February 2024.
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