B & B Theatres Wylie 12 at Woodbridge Centre

B & B Theatres Wylie 12 at Woodbridge Centre is a movie theatre in Wylie, Texas, United States, operated under the B&B Theatres banner. It is one of the locations of B&B Theatres, a family-owned American cinema chain whose name stands for the two founding families, the Bills and the Bagby families, who joined forces in business and in marriage in 1980. The Wylie 12 site is a 12-screen multiplex located at the Woodbridge Centre in Wylie, a suburban community in the Dallas–Fort Worth metroplex, and it carries the B&B Theatres brand promise of "magical entertainment experiences." As part of B&B Theatres, the Wylie 12 location participates in the chain's broader strategy of going "beyond the screen." B&B Theatres describes itself as the fifth-largest theatre chain in America, with 564 screens across 57 locations in 16 states, 130 bowling lanes, more than 530 arcade games, and three distinct restaurant brands: Sterling's, Johnnie's Jazz Bar & Grille and Marquee Bar & Grille. Depending on the individual location, B&B venues may feature premium formats and amenities such as Marquee Suites, PLF GRAND SCREEN, screenPLAY!, MX4D, SCREEN-X, 4DX, MAX RELAX, Lyric and 21+ auditoriums, along with bowling, arcade games, dining, parties and other entertainment experiences. Availability of these amenities varies by location, so the Wylie 12 offers the subset of B&B features configured for that site. The chain's roots reach back to 1924, when Elmer Bills, Sr. bought the Lyric Theatre in Salisbury, Missouri, and founded Bills Theatres. In 1936 he hired ten-year-old Sterling Bagby as a concession clerk; Sterling later married Pauline, a ticket seller from Higbee, Missouri, and together they started the Bagby Traveling Picture Show, screening films in barns, schools and parks across rural Missouri before evolving into a Kansas circuit of drive-in theatres and indoor "hardtops." The Bills and Bagby families formally combined their theatre businesses in 1980, giving B&B Theatres its name and its enduring family identity. Today B&B Theatres remains a private, family-run exhibitor headquartered in Liberty, Missouri, with operations concentrated in the Midwest, South and selected other states including Florida, Georgia, Iowa, Kansas, Minnesota, Missouri, Mississippi, North Carolina, Nebraska, New Jersey, Ohio, Oklahoma, South Carolina, Texas, Virginia and Washington. The Wylie 12 at Woodbridge Centre is the chain's presence in Wylie, Texas, serving local audiences with first-run movies, concessions and the wider B&B entertainment mix where available.

The history of B&B Theatres, the chain to which the Wylie 12 at Woodbridge Centre belongs, begins in 1924, when Elmer Bills, Sr. bought the Lyric Theatre in Salisbury, Missouri, and founded Bills Theatres. It was at the Lyric that he met his future wife, Johnnie, who played piano accompaniment to silent films. Their son, Elmer Bills, Jr., was born into the business. In 1936, the elder Elmer hired ten-year-old Sterling Bagby as a concession clerk. Sterling grew up, served in World War II, and returned home to marry Pauline, a ticket seller from Higbee, Missouri. Together they started the Bagby Traveling Picture Show, roaming rural Missouri with films, projection equipment, seats and a snack bar, screening movies in barns, schools and parks. Their company eventually evolved into a Kansas circuit of drive-in theatres and indoor "hardtops." Meanwhile, Elmer Bills, Jr. met his future wife, Amy, when both were thirteen — he later described her as "the best popcorn girl I ever hired" — and he went on to graduate from the University of Missouri and join the family business. In 1980, the Bills and Bagby families joined forces "for business and love," creating the company known today as B&B Theatres, with "B&B" standing for Bills and Bagby. This dual-family foundation remains central to the chain's identity and its stated core values of Family, Fun, Joy, Innovation and Integrity. Over the following decades B&B Theatres grew from its Missouri and Kansas roots into a multi-state exhibitor. By the 2020s the company described itself as the fifth-largest theatre chain in America, with 564 screens at 57 locations across 16 states: Florida, Georgia, Iowa, Kansas, Minnesota, Missouri, Mississippi, North Carolina, Nebraska, New Jersey, Ohio, Oklahoma, South Carolina, Texas, Virginia and Washington. Alongside traditional moviegoing, the chain expanded into bowling (130 lanes), arcade gaming (more than 530 games), and dining through three distinct restaurant brands — Sterling's, Johnnie's Jazz Bar & Grille and Marquee Bar & Grille. It also developed or adopted a range of premium and specialty auditorium formats, including Marquee Suites, PLF GRAND SCREEN, screenPLAY!, MX4D, SCREEN-X, 4DX, MAX RELAX, Lyric and 21+ auditoriums. The Wylie 12 at Woodbridge Centre represents the chain's presence in Wylie, Texas, a community in the Dallas–Fort Worth area. As a B&B Theatres location, it operates under the chain's mission "to create magical entertainment experiences," offering first-run films and, subject to local configuration, the broader B&B mix of concessions, dining, arcade and other entertainment amenities. The specific opening date and development history of the Wylie 12 site are not documented in the available evidence.

• 1980

  The Bills and Bagby families join forces, creating B&B Theatres.

• 1936

  Elmer Bills, Sr. hires ten-year-old Sterling Bagby as a concession clerk.

• 1924

  Elmer Bills, Sr. buys the Lyric Theatre in Salisbury, Missouri, and founds Bills Theatres.

• B&B Theatres grows to 564 screens at 57 locations in 16 states, with bowling, arcade and three restaurant brands.

A family-owned, experience-driven cinema chain location that pairs first-run movies with food, arcade and other entertainment under the B&B Theatres brand.

• Movie showtimes and tickets

  First-run films shown on the biggest screens, bookable through B&B Theatres.

• Premium and specialty auditoriums

  Formats such as Marquee Suites, PLF GRAND SCREEN, screenPLAY!, MX4D, SCREEN-X, 4DX, MAX RELAX, Lyric and 21+ auditoriums, availability varying by location.

• Food and drinks

  Restaurant and traditional concessions, including the Sterling's, Johnnie's Jazz Bar & Grille and Marquee Bar & Grille brands, availability varying by location.

• Outtakes Arcade

  Arcade gaming with more than 530 games across the chain, availability varying by location.

• Bowling

  Bowling lanes at selected locations, totaling 130 lanes across the chain.

• Parties and events

  Hosted and private party options such as game nights and celebrations.

1. 1Movie Showtimes & Tickets — B&B Theatresbbtheatres.com
2. 2About Us | Our History — B&B Theatresbbtheatres.com
3. 3Backstage about — B&B Theatresbbtheatres.com
4. 4B & B Theatres Wylie 12 at Woodbridge Centre — Wikidatawikidata.org