Skip to content

Automobile Warehouse Limited

Retailer / private label

UnclaimedRequest correction

Kenyan family-owned dealer of commercial trucks, tractors, pickups and farm machinery, and sole authorised distributor of Zetor tractors in Kenya.

Last updated September 28, 2026

AI crawler reads

No AI crawler has read this profile since Oct 28, 2026.

Overview

Automobile Warehouse Limited (AWL), also known as The Automobile Warehouse (Nakuru) Limited, is a Kenyan motor-vehicle and agricultural-machinery dealership incorporated in 1998 and based in Nakuru. It began as a small, family-owned business with a modest showroom and service centre, and grew into one of Kenya's better-known multi-brand dealers for commercial vehicles, tractors, pickups, passenger vehicles and farm implements. Its main facility sits along the Nakuru–Nairobi Highway, about 4 km from Nakuru town next to Mediheal Hospital, and the company also operates in Eldoret. AWL positions itself as an authorised dealer rather than a manufacturer. According to its own corporate profile, it is the sole authorised distributor for Zetor tractors in Kenya and for the Kayhan Ertugrul, Landforce, CANSA and Soilmaster farm-implement brands, and an authorised dealer for Mitsubishi FUSO trucks, Ashok Leyland, Mahindra, Mitsubishi Motors and Proton. Its product range therefore spans light and heavy commercial trucks (FUSO, Ashok Leyland), pickups and utility vehicles (Mahindra Scorpio single- and double-cab, Mahindra Bolero), tractors (Zetor), passenger vehicles (Mitsubishi Motors, Proton) and implements such as forage harvesters. Beyond vehicle sales, AWL runs a substantial after-sales operation. Its Nakuru workshop is described as having more than 25 bays and handles mechanical repairs, accident repairs, windscreen replacement, truck body fabrication and repair, spray painting and panel beating, and diesel and petrol engine work for all makes and models. The company is an authorised repair garage for Britam Insurance and an approved workshop for GA, Geminia, ICEA LION and Madison Insurance, which ties its service business closely to Kenya's motor-insurance market. The business is privately held and family-owned; no parent company or stock-market listing is indicated. Its customer base is commercial — transport operators, farms, construction and logistics businesses — and its marketing emphasises reliability, transparency, genuine parts and reduced vehicle downtime. AWL continues to trade under the AWL brand from its Nakuru headquarters and Eldoret presence.

History

Automobile Warehouse Limited was incorporated in 1998 in Nakuru, Kenya, as a small, family-owned motor business. Its founders set out to address what they saw as gaps in the local motor-vehicle market by offering reliable, high-quality vehicles and building long-term customer relationships. The company started with a modest showroom and a service centre, and its early reputation was built on transparency, quality and customer care. Over the following two decades AWL expanded from a single-site dealership into a multi-brand operation. It secured authorised-dealer and distributor agreements with a range of international vehicle and machinery brands. By the time of its own corporate history, it described itself as the sole authorised distributor in Kenya for Zetor tractors and for the Kayhan Ertugrul, Landforce, CANSA and Soilmaster farm-implement brands, and as an authorised dealer for Mitsubishi FUSO trucks, Ashok Leyland, Mahindra, Mitsubishi Motors and Proton. This mix gave the company a portfolio spanning heavy and light commercial vehicles, agricultural tractors and implements, pickups and passenger cars. Alongside vehicle sales, AWL developed a substantial after-sales and engineering capability. Its Nakuru workshop grew to more than 25 bays and took on mechanical repairs, accident repairs, windscreen replacement, truck body fabrication and repair, spray painting and panel beating, and diesel and petrol engine work. The company became an authorised repair garage for Britam Insurance and an approved workshop for GA, Geminia, ICEA LION and Madison Insurance, embedding it in the insurance-repair supply chain for Kenyan fleets and private vehicles. The company's main facility is located along the Nakuru–Nairobi Highway, roughly 4 km from Nakuru town next to Mediheal Hospital, and it also operates in Eldoret. AWL remains privately held and family-owned, trading under the AWL name and serving commercial customers such as transport operators, farms and logistics businesses across Kenya.

  • 1998

    Automobile Warehouse Limited is incorporated in Nakuru, Kenya, as a family-owned motor business.

  • AWL becomes the sole authorised distributor of Zetor tractors in Kenya.

  • AWL becomes authorised dealer for Mitsubishi FUSO trucks, Ashok Leyland, Mahindra, Mitsubishi Motors and Proton.

  • AWL becomes sole authorised distributor for Kayhan Ertugrul, Landforce, CANSA and Soilmaster farm implements in Kenya.

  • AWL's Nakuru workshop expands to more than 25 bays and gains authorised-repair status with Britam Insurance and approved-workshop status with GA, Geminia, ICEA LION and Madison Insurance.

Products and positioning

Authorised multi-brand dealer for commercial vehicles, tractors and farm machinery in Kenya, emphasising genuine parts, in-house body fabrication and full after-sales support for business customers.

  • Zetor Super 75 4WD

    Tractor with 12F + 12R manual transmission, diesel.

  • Zetor Hortus 50 2WD / 4WD

    Tractor with Carraro transmission, 8F + 8R manual, diesel.

  • Zetor Major 60 2WD / 4WD

    Tractor with 12F + 12R manual transmission, diesel.

  • Mahindra Scorpio Single Cab 4×2 S4 (M/T) E4

    Pickup with approximately 1,200 kg payload, 6-speed manual, diesel.

  • Mahindra Scorpio Single Cab 4×4 S6 (M/T) E4

    Pickup with approximately 1,100 kg payload, 6-speed manual, diesel.

  • Mahindra Scorpio Double Cab 4×4 S6 (M/T) E4

    Pickup with approximately 900 kg payload, 6-speed manual, diesel.

  • Mahindra Bolero City (E4)

    Utility vehicle with approximately 750 kg payload, 5-speed manual, diesel.

  • Mahindra Bolero City Extraa (E4)

    Utility vehicle with approximately 900 kg payload, 5-speed manual, diesel.

  • Ashok Leyland Phoenix (E4)

    Truck with 3,000–3,500 kg payload, 6-speed manual, diesel.

  • Ashok Leyland Partner

    Truck with 4,500–5,000 kg payload, 6-speed manual, diesel.

  • Ashok Leyland ECOMET 1012 (E4)

    Truck with approximately 5,500 kg payload, 5/6-speed manual, diesel.

  • Ashok Leyland ECOMET 1214 (E4)

    Truck with approximately 7,000 kg payload, 6-speed manual, diesel.

  • Ashok Leyland Boss 1218

    Truck with 7,000–8,000 kg payload, 6-speed manual, diesel.

  • FUSO FI 1217R E5

    Truck with 6-speed manual transmission, diesel.

  • KE 120 Single Row Forage Harvester

    Farm implement for forage harvesting.

Sources4 sources

Cite this profile: Cite the canonical profile. /brand-wiki/automobile-warehouse-limited · Editorial policy · How profiles are compiled