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Atração Fonográfica

Brazilian record label and music publisher based in São Paulo, founded in 1996.

Last updated September 16, 2026

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Overview

Atração Fonográfica is a Brazilian record label and music publisher headquartered in São Paulo, founded in 1996. It describes itself as a genuinely Brazilian company whose catalog features important and representative artists of Brazilian music. It works in production, marketing/promotion, sync, and distribution of its own and third-party content, and states it is present in more than 40 countries with a catalog of over a thousand artists and 32 thousand Brazilian phonograms. It operates four YouTube channels: Atração Divulga, Brazil Música, Atração Católica, and Cultura Reggae.

History

Atração Fonográfica was created in 1996 and is headquartered in São Paulo, the state capital. According to its own description, since then it has constantly detected and adapted to technological changes and digital culture, which have transformed communications, culture, and consumption. It states a mission to be an agent for the diffusion and strengthening of musical and artistic production in the domestic market, with products in all Brazilian states and abroad, contributing to the internationalization of Brazilian music and to the preservation and dissemination of the memory of Brazil's musical culture.

Products and positioning

A genuinely Brazilian company valorizing Brazilian musical genres and cultural diversity, present in over 40 countries.

  • Digital distribution

    Present in all digital music stores.

  • Music recording

    Production of audio and video content.

  • Sync licensing

    For film, series, telenovela, and commercial soundtracks.

  • Song publishing

    Music publishing for Brazil and the world, and management of authorizations.

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