Aspirasi Hidup Indonesia

PT Aspirasi Hidup Indonesia Tbk (AHI) is an Indonesian multi-brand retail company that provides solutions for household needs, modern lifestyle, and family entertainment. It is a business unit of Kawan Lama Group and is headquartered in Jakarta. The company was founded in 1995 as PT Kawan Lama Home Center and opened its first ACE Hardware store in Karawaci, Tangerang, in 1996. It has been listed on the Indonesia Stock Exchange since 2007. In 2024, the company changed its name from ACE Hardware Indonesia to Aspirasi Hidup Indonesia, and on 1 January 2025, it rebranded its ACE Hardware stores to AZKO. AHI oversees several retail brands through its subsidiaries and associate entities. Its portfolio includes AZKO, a home life improvement partner offering an A–Z collection of products and services; ATARU, a lifestyle brand for the young and creative generation; Pendopo, which curates local products in collaboration with MSMEs across Indonesia; NEKA; and Toys Kingdom, a toy retailer for all ages. The company also has an associate entity, PT Omni Digitama Internusa, which operates ruparupa, an integrated omnichannel platform for AHI and Kawan Lama Group brands. As of 2023, the company operated 215 ACE Hardware stores and 18 ACE Xpress outlets. AHI is committed to sustainable business practices and aims to be a relevant, responsible, and inspiring partner for a better Indonesia.

PT Aspirasi Hidup Indonesia Tbk was established in 1995 under the name PT Kawan Lama Home Center. In 1996, the company opened its first ACE Hardware store in Karawaci, Tangerang. In 2007, it became listed on the Indonesia Stock Exchange. In 2018, the company introduced ACE Xpress, a smaller-scale store format, with the first outlet opening in Tangerang, Banten. By 2023, the company operated 215 ACE Hardware stores and 18 ACE Xpress outlets. In 2024, the company changed its name from ACE Hardware Indonesia to Aspirasi Hidup Indonesia. On 1 January 2025, it rebranded its ACE Hardware stores to AZKO. The company is part of Kawan Lama Group and manages a portfolio of retail brands including AZKO, ATARU, Pendopo, NEKA, and Toys Kingdom, as well as the associate entity ruparupa.

• 2025

  Rebranded ACE Hardware stores to AZKO on 1 January.

• 2024

  Changed name from ACE Hardware Indonesia to Aspirasi Hidup Indonesia.

• 2023

  Operated 215 ACE Hardware stores and 18 ACE Xpress outlets.

• 2018

  Introduced ACE Xpress store format; first outlet in Tangerang, Banten.

• 2007

  Listed on the Indonesia Stock Exchange.

• 1996

  First ACE Hardware store opened in Karawaci, Tangerang.

• 1995

  Company founded as PT Kawan Lama Home Center.

Multi-brand retail company providing solutions for household needs, modern lifestyle, and family entertainment.

• AZKO

  Home life improvement partner offering an A–Z collection of products and services.

• ATARU

  Lifestyle brand for the young, active, and creative generation.

• Pendopo

  Curates local products in collaboration with MSMEs across Indonesia.

• NEKA

  Retail brand under AHI.

• Toys Kingdom

  Toy retailer for all ages, from safe educational toys to hobby essentials.

• ruparupa

  Integrated omnichannel platform for AHI and Kawan Lama Group brands.

1. 1Official Websiteahi.id
2. 2About Usahi.id
3. 3Wikidatawikidata.org
4. 4Wikipedia Indonesiaid.wikipedia.org