asoview

asoview Inc. (アソビュー株式会社) is a Japanese company headquartered in Shinagawa, Tokyo, best known for operating the leisure facility and event booking website "asoview!" (アソビュー！). The company was originally established as Katari zmu Inc. (カタリズム株式会社) on March 14, 2011, and released the beta version of "asobiyu!" on July 24, 2012. It changed its corporate name to asoview Inc. on March 13, 2015, the same year it launched "satsuki," a reservation management system for business operators. The core of the business is the consumer-facing booking platform "asoview!," which allows users to search and reserve leisure facilities, events, and experiences. Over time the company expanded the brand into adjacent services, including "asoview! GIFT" (launched July 18, 2017, originally as asoview!GIFT), "asoview! Furusato Nozei" (released November 21, 2023), and "asoview! Overseas" (released December 20, 2024), which sells classic overseas products. An app version for iOS and Android was released on August 3, 2022. The company moved its headquarters to Osaki in Shinagawa Ward on July 1, 2022. By November 27, 2023, cumulative membership for asoview! exceeded 10 million users. It was recognized in Deloitte Tohmatsu's Technology Fast 50 2022 Japan growth ranking at 18th place on May 18, 2023, and was certified as a "Great Place to Work" by the Great Place to Work Institute Japan on December 1, 2023. On April 30, 2026, it made The Kids a wholly owned subsidiary. asoview positions itself around the mission "Add play to life" (「生きるに、遊びを。」), aiming to socially implement "play" alongside the traditional categories of clothing, food, and housing. Its primary market is Japan, and its offerings span consumer booking, gifting, hometown tax (furusato nozei) products, and overseas goods.

asoview Inc. traces its origins to Katari zmu Inc. (カタリズム株式会社), established on March 14, 2011. On July 24, 2012, the company released the beta version of "asobiyu!" (あそびゅー!（β版）), the precursor to its current booking platform. On March 9, 2015, it launched "satsuki," a reservation management system for business operators, and on March 13, 2015, it changed its corporate name to asoview Inc. (アソビュー株式会社). On July 18, 2017, the company released "asoview!GIFT" (now アソビュー！ギフト). On July 1, 2022, it relocated its headquarters to Osaki in Shinagawa Ward, Tokyo. On August 3, 2022, it released iOS and Android app versions of "asoview!". On May 18, 2023, it was ranked 18th in Deloitte Tohmatsu's "Technology Fast 50 2022 Japan" growth ranking for technology companies. On November 21, 2023, it released "アソビュー！ふるさと納税." On November 27, 2023, cumulative membership for asoview! surpassed 10 million users. On December 1, 2023, it was certified as a "Great Place to Work" by the Great Place to Work® Institute Japan. On December 20, 2024, it released "アソビュー！海外," which sells classic overseas products. On April 30, 2026, it made The Kids a wholly owned subsidiary.

• Katari zmu Inc. (カタリズム株式会社) established.

• Released beta version of "asobiyu!" (あそびゅー!（β版）).

• Released "satsuki," a reservation management system for business operators.

• Changed corporate name to asoview Inc. (アソビュー株式会社).

• Released "asoview!GIFT" (now アソビュー！ギフト).

• Relocated headquarters to Osaki, Shinagawa Ward, Tokyo.

• Released iOS and Android app versions of "asoview!".

• Ranked 18th in Deloitte Tohmatsu's "Technology Fast 50 2022 Japan" growth ranking.

• Released "アソビュー！ふるさと納税".

• Cumulative membership for asoview! surpassed 10 million users.

• Certified as a "Great Place to Work" by the Great Place to Work® Institute Japan.

• Released "アソビュー！海外," selling classic overseas products.

• Made The Kids a wholly owned subsidiary.

A Japanese leisure booking platform aiming to socially implement "play" alongside clothing, food, and housing.

• アソビュー！ (asoview!)

  Leisure facility and event booking platform.

• satsuki

  Reservation management system for business operators.

• アソビュー！ギフト

  Gift service (originally asoview!GIFT).

• アソビュー！ふるさと納税

  Furusato nozei (hometown tax) product service.

• アソビュー！海外

  Service selling classic overseas products.

1. 1アソビュー株式会社asoview.co.jp
2. 2アソビュー - Wikipediaja.wikipedia.org
3. 3asoview - Wikidatawikidata.org