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Asian Music

A Nepalese music company and record label focused on producing and promoting Nepali music and new performers.

Last updated August 31, 2026

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Overview

Asian Music, legally identified as Asian Music Private Limited and also known as AMC, is a Nepalese music company and record label established in 2004. The company entered music production with Kathmandu, described as its first original music soundtrack release, featuring a score by Nabin K. Bhattarai. Its stated focus has been the promotion of new talent and the production and distribution of recorded music for the Nepalese market. The label’s catalogue and creative network include singers and music directors such as Nabin K. Bhattarai, Deep Shrestha, Himal Sagar, Nipesh Dhaka, Bijay Lama, Kamal K. Chettri, and Sandesh Subedi. Reference material attributes more than 2,000 albums to the company, although the scope and accounting basis of that figure are not specified. Asian Music therefore appears to have operated as a prolific local catalogue builder rather than as a narrowly defined artist imprint. In addition to recorded music, the company later expanded into the manufacture of consumer-electronics goods and audio-video systems under the AMC name. This diversification was reported as continuing until 2007, indicating an effort to extend the brand from music production into related hardware and playback categories. Available reference material does not establish the company’s current ownership, executive structure, financial performance, market share, or operational status. Its official website identifies the Asian Music brand, but the available sources do not provide enough information to characterize its present-day scale or activity with confidence.

History

Asian Music is a Nepalese music company commonly referred to as AMC and legally described in reference material as Asian Music Private Limited. It was founded by Ishwar Gurung in 2004. The company began production that year with Kathmandu, an original music soundtrack whose music was scored by Nabin K. Bhattarai. This release established the label’s initial identity as a producer of Nepalese recorded music and soundtrack material. The company’s stated mission has centered on promoting emerging talent. Over time, Asian Music worked with a range of Nepalese singers and music directors, including Nabin K. Bhattarai, Deep Shrestha, Himal Sagar, Nipesh Dhaka, Bijay Lama, Kamal K. Chettri, and Sandesh Subedi. These collaborations suggest a catalogue spanning multiple performers and production projects rather than a single-house artist roster. Reference material credits AMC with producing more than 2,000 albums, but it does not explain whether this total includes all formats, releases distributed for third parties, or a particular reporting period. Asian Music subsequently diversified beyond music production. The company entered the manufacture of consumer electronics goods and audio-video systems, using the AMC brand for those products. The available account places this activity through 2007. No further detail is supplied about product models, manufacturing locations, distribution arrangements, or the commercial outcome of the electronics venture. The available sources provide limited information about the later history of the company. They do not document a sale, merger, bankruptcy, public listing, or formal closure. They also do not identify a current chief executive, corporate parent, or confirmed headquarters beyond the company’s Nepalese identity. The official website remains the principal company link supplied by reference material, while the Wikipedia article provides the main publicly available account of its founding, music-production work, artist relationships, and historical electronics expansion.

  • 2007

    Historical electronics expansion ends

    [1]

    Reference material states that the company’s expansion into consumer electronics and audio-video systems under the AMC brand continued until 2007.

  • 2004

    Company founded

    [1]

    Ishwar Gurung founded Asian Music, a Nepalese music company later associated with the AMC name.

  • 2004

    First soundtrack production

    [1]

    Asian Music entered production with Kathmandu, described as its first original music soundtrack release, with music scored by Nabin K. Bhattarai.

Products and positioning

A Nepalese music-production and talent-promotion company with a broad recorded-music catalogue and a historical extension into consumer electronics and audio-video equipment.

  • Recorded music · 2004

    Music albums

    Asian Music’s principal activity has been the production and promotion of recorded music, particularly Nepalese albums and projects involving emerging performers. The company is described as having produced more than 2,000 albums, although the source does not define the exact catalogue methodology or period covered.

  • Original music soundtrack · 2004

    Kathmandu

    Kathmandu was Asian Music’s first reported original music soundtrack release. Its music was scored by Nabin K. Bhattarai and it marked the company’s entry into production in 2004.

  • Consumer electronics

    AMC consumer electronics

    Asian Music historically manufactured consumer-electronics goods under the AMC brand. The available source does not list specific models, technical features, sales channels, or the precise date on which individual products were introduced.

  • Audio-video equipment

    AMC audio-video systems

    The company also entered audio-video systems, extending its music-oriented brand into playback and related equipment. Reference material records this activity through 2007 but provides no detailed product catalogue.

Brand decisions

  • 2007

    Diversification into consumer electronics and audio-video systemsStrategy

    Background

    Asian Music expanded beyond recorded music into adjacent hardware categories under the AMC brand.

    Action taken

    The company manufactured consumer-electronics goods and audio-video systems in addition to producing music.

    Aftermath

    The available reference material states that this electronics activity continued until 2007, but does not report its financial or strategic outcome.

  • 2004

    Entry into original soundtrack productionProduct launch

    Background

    After its founding, Asian Music began operations as a music producer and label in Nepal.

    Action taken

    The company released Kathmandu, identified as its first original music soundtrack, with music by Nabin K. Bhattarai.

    Aftermath

    The release established the company’s initial recorded-music activity and preceded its broader work with Nepalese singers and music directors.

Sources2 sources

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