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Art Rotondo

Montreal-based motorsport artwork brand creating limited-edition Formula 1 lithographs and sketches by canvas artist Arturo Rotondo.

Last updated September 28, 2026

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Overview

Art Rotondo is a motorsport artwork company built around the canvas artist Arturo Rotondo. Based in Montreal, Canada, the brand has become known for a distinctive style that translates the speed, colour and drama of Formula 1 and wider motorsport into bold, vibrant paintings and collector prints. The company describes itself as having revolutionized motorsport art by developing a unique visual language that carries an emotional legacy: Arturo's father was a machinist, and turbine-gear motifs inspired by that background now appear subtly in every piece. The core of the business is the original painting. Each artwork begins as a hand-crafted canvas piece, from which the studio produces strictly limited quantities of prints for collectors. The product range spans gallery-quality originals, hand-signed and hand-numbered limited-edition lithographs, and smaller limited-edition sketches. Typical lithographs are produced in editions of 100 on 100% cotton fine-art archival, acid-free paper, while sketch prints are often issued in editions of 200 on high-grade paper stock. Pieces are authenticated with holograms or embossed seals and are sold through the brand's own online shop. Art Rotondo's subject matter is the elite of Formula 1. The catalogue features portraits and tributes to drivers such as Lewis Hamilton, Max Verstappen, Lando Norris, Carlos Sainz, George Russell, Nico Hülkenberg, Kimi Antonelli and Michael Schumacher, with individual works given evocative titles such as "Limitless", "Simply Lovely", "Smooth Operator", "Golden" and "Titanium". Prices for the standard lithograph range sit around US$109–130, with sketch prints at lower price points, positioning the brand in the accessible premium segment of sports memorabilia and fine-art editions. Beyond the online store, Art Rotondo maintains a physical presence at the circuit. The brand states that it is an official artist of the Canadian Grand Prix and exhibits in person on-site each year, offering exclusive early-access pieces to attendees. It has also designed the pit-garage headers that welcome the premier drivers at the event. This combination of race-weekend presence, official event association and limited-edition printmaking has made Art Rotondo a recognized name in motorsport art, celebrated globally for its artistry and its heartfelt connection to the sport.

History

Art Rotondo Inc. is a motorsport artwork company based around the canvas artist Arturo Rotondo. The brand grew out of Arturo Rotondo's personal practice as a painter and his connection to motorsport, and it is closely tied to his identity as a Montreal native. According to the company's own account, he has revolutionized the world of motorsport art by developing a unique style that conveys his artistic message to the masses, and he has worked with many popular figures from mass media outlets, helping Art Rotondo become a reference in motorsport art. The artistic DNA of the brand is described as carrying an emotional legacy. Arturo's father was a machinist, and turbine-gear motifs inspired by that background now appear subtly in every piece. This personal signature distinguishes the work from straightforward sports illustration and is presented as part of what makes each creation personal, hand-crafted and collector-worthy. The business model is built on originals and editions. Each work starts as an original painting, from which the studio produces a limited quantity of prints. Over time the catalogue has expanded into several product formats: gallery-quality originals, signed limited-edition lithographs, and limited-edition sketches. Lithographs are typically hand-numbered editions of 100, hand-signed by Art Rotondo, printed at 18" x 30" on 100% cotton fine-art archival, acid-free paper, and authenticated with an exclusive hologram. Sketch prints, such as the Michael Schumacher 2024 piece, are issued as hand-numbered editions of 200, hand-signed, printed at 8.5" x 11" on fine-art paper, and carry an embossed seal of authenticity. The subject matter is the elite of Formula 1. The catalogue includes tributes to Lewis Hamilton, Max Verstappen, Lando Norris, Carlos Sainz, George Russell, Nico Hülkenberg, Kimi Antonelli and Michael Schumacher, among others, with works given evocative titles such as "Limitless", "Simply Lovely", "Smooth Operator", "Golden" and "Titanium". Individual pieces mark career-defining moments, such as Lando Norris's F1 World Championship triumph in the McLaren, described by the brand as the arrival of a new era in Formula 1. A defining chapter in the brand's history is its presence at the circuit. Art Rotondo is described as a living presence at the track and as an official artist of the Canadian Grand Prix, exhibiting in person on-site each year and offering exclusive, early-access pieces. The brand is also responsible for designing the pit-garage headers that welcome the world's premier drivers. This race-weekend visibility, combined with official event association and a disciplined limited-edition print programme, has made Art Rotondo a defining force in motorsport art, celebrated globally for its artistry and heartfelt connection to the sport.

  • Art Rotondo Inc. is established as a motorsport artwork company around canvas artist Arturo Rotondo, based in Montreal, Canada.

  • The brand becomes an official artist of the Canadian Grand Prix, exhibiting in person on-site each year.

  • Art Rotondo designs the pit-garage headers that welcome the world's premier drivers at the Canadian Grand Prix.

  • The 2024 sketch collection is released, including the Michael Schumacher 2024 print in a limited edition of 200.

  • The Lando Norris - Golden lithograph is released, marking his F1 World Championship triumph in the McLaren.

Products and positioning

Accessible premium motorsport art: hand-crafted originals and strictly limited, authenticated prints aimed at Formula 1 enthusiasts and collectors.

  • Carlos Sainz - Smooth Operator

  • Nico Hülkenberg - Titanium

  • Max Verstappen - Simply Lovely

  • Kimi Antonelli - First Win

  • Lewis Hamilton - Limitless

  • Lando Norris - Pointbreak

  • Kimi Antonelli - Kimi

  • George Russell - Mr Saturday

  • Lando Norris - Golden

  • Michael Schumacher - 2024

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