Artallur Technologies

Artallur Technologies, which trades as ATIL, is an Indian digital growth agency that positions itself as "engineered by engineers, managed by marketers." Founded in 2019 as a digital marketing consultancy in Belagavi, Karnataka, the company has grown into a full-service performance marketing and product engineering firm serving more than 150 brands. Its stated focus is not deliverables but outcomes: revenue, margin and profitable growth for clients rather than impressions or vanity metrics. ATIL runs advertising across six main surfaces — Google Ads, Meta Ads (Facebook and Instagram), Amazon Ads, SEO, WhatsApp, and custom website development — under one accountable team. The agency is especially known for Amazon advertising, where it manages Sponsored Products, Sponsored Brands, Sponsored Display and Amazon DSP campaigns. It claims to have driven over ₹65 crore in ad-driven sales on Amazon alone, with more than ₹12 crore in ad spend managed across 150+ brands and over 12 lakh orders delivered across all platforms. A distinguishing feature of ATIL is its in-house product and engineering studio, which builds proprietary technology rather than relying only on manual campaign management. Its flagship platform, ScaleSkus, is an AI-powered Amazon advertising system that performs real-time bid optimization, three-step search term classification (Winner, Potential, Waste), automated negative keyword management, day-parting intelligence and budget pacing. The company also builds WhatsApp AI platforms, multi-tenant SaaS products, AI agent runtimes, Amazon demand intelligence tools, Meta Conversions API integrations, Razorpay subscription systems and self-hosted cloud infrastructure. ATIL is led by CEO and CTO Abhinandan Tallur, who architected the ScaleSkus platform and built the agency from the ground up. The leadership team includes Spoorti Kamkar (Business Head — D2C Advertising), Vishal Karhadkar (Business Head — B2B Advertising), Rohit V Vernekar (Customer Relations Manager), Jay Parmekar (Operations Head — B2B Advertising) and developer Rahul Nandyalkar. The company operates as a private, independent agency headquartered in Belagavi, Karnataka, and serves clients across India.

Artallur Technologies, operating under the brand ATIL, was founded in 2019 as a digital marketing consultancy in Belagavi, Karnataka, India. The company was built by Abhinandan Tallur, who serves as CEO and CTO and architected its proprietary technology platform. From the outset, ATIL differentiated itself by combining engineering and marketing capabilities rather than operating as a purely creative or purely technical shop. In 2021, the agency pivoted to specialize in Amazon advertising and eCommerce growth, a move that shaped its subsequent identity. This focus on Amazon led to the creation of ScaleSkus, the company's proprietary Amazon advertising platform, with version 1 built in 2022. ScaleSkus was designed to address the problem of managing advertising at scale, where manual spreadsheet-based management led to stale data and suboptimal decisions. In 2023, ATIL integrated the Amazon Ads API, SP-API and Marketing Stream into a single tri-source data fusion pipeline, enabling real-time data processing. The following year, 2024, saw the launch of an ML-powered search term classification engine and automated optimization capabilities, which classify search terms as Winner, Potential or Waste and automate bid adjustments and negative keyword management. By 2025, ATIL had expanded its platform capabilities beyond Amazon to include Meta Ads and Google, extending its AI-driven approach to multi-platform advertising. The company reports having served over 150 brands, generated more than ₹150 crore in total sales, managed over ₹12 crore in ad spend, and delivered more than 12 lakh orders across all platforms. It processes over 100,000 data points per day and performs more than 29,000 monthly optimizations. ATIL operates as a private, independent company headquartered in Belagavi, Karnataka. Its team is deliberately small and focused, with every member expected to own outcomes rather than tasks. The agency continues to position itself as a revenue-focused partner for D2C and B2B brands across India, with services spanning Amazon, Google, Meta, SEO, WhatsApp and website development.

• 2025

  Extended platform capabilities to Meta Ads and Google, expanding to multi-platform advertising.

• 2024

  Launched ML-powered search term classification and automated optimization engine.

• 2023

  Integrated Amazon Ads API, SP-API and Marketing Stream into one tri-source data fusion pipeline.

• 2022

  Built ScaleSkus v1, the first version of its proprietary Amazon advertising platform.

• 2021

  Pivoted to specialize in Amazon advertising and eCommerce growth.

• 2019

  ATIL founded as a digital marketing consultancy in Belagavi, Karnataka.

Revenue-focused digital growth agency that combines engineering and marketing, offering AI-powered advertising management and in-house product development for D2C and B2B brands in India.

• ScaleSkus

  Proprietary AI-powered Amazon advertising platform with real-time bid optimization, three-step search term classification, automated negative keywords, day-parting intelligence and budget pacing.

• Amazon Ads Management

  Full-funnel Amazon advertising across Sponsored Products, Sponsored Brands, Sponsored Display and Amazon DSP.

• Google Ads Management

  Search, Display, Shopping and YouTube campaign management.

• Meta Ads Management

  Facebook and Instagram advertising with targeting, creative and optimization.

• Website Development

  Custom-built, SEO-optimized websites designed to convert visitors into enquiries.

• WhatsApp AI Platform

  In-house WhatsApp marketing and AI platform.

• Multi-Tenant SaaS

  Multi-tenant SaaS product development.

• AI Agent Runtime

  AI agent runtime infrastructure.

• Amazon Demand Intelligence

  Amazon demand intelligence tools.

• Meta Conversions API

  Meta Conversions API integration for attribution and tracking.

• Razorpay Subscriptions

  Razorpay subscription system integration.

• Self-Hosted Cloud Infra

  Self-hosted cloud infrastructure management.

1. 1ATIL — Digital Growth Agency | Ads, Websites & Marketingatil.ltd
2. 2Amazon Ads Management Agency India | ATILatil.ltd
3. 3About ATIL — Digital Growth Agency Indiaatil.ltd
4. 4Our Team — ATIL Digital Growth Agencyatil.ltd
5. 5Artallur Technologies — Wikidatawikidata.org