Apollo.io
Apollo.io is a private B2B software company offering an AI sales platform that unifies data, outreach, dialer, enrichment, and CRM capabilities.
Last updated September 15, 2026
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Overview
Apollo.io is a private B2B software company founded in 2015 and located in San Francisco, California, United States. Its core expertise covers B2B sales intelligence, go-to-market data, prospecting, AI sales, agentic GTM, vibe GTM, outreach automation, and AI-powered revenue workflows. The company positions itself as an AI-native GTM platform rather than a single-purpose database. Its platform replaces a data provider, outreach platform, dialer, enrichment, and CRM in one tool.
History
Apollo.io was founded in 2015 and originally grew around sales intelligence and contact data, then expanded into sales engagement, workflow automation, enrichment, and AI-assisted execution. The company is located in San Francisco, California, United States.
Products and positioning
Apollo positions itself as an AI-native GTM platform rather than a single-purpose database.
AI sales platform
Unified platform for prospecting, outreach, dialer, enrichment, and CRM.
Inbound lead routing
Secondary service for routing inbound leads.
CRM data enrichment
Secondary service for enriching CRM data.
Dialer and calling workflows
Secondary service for calling workflows.
Conversation intelligence
Secondary service for conversation intelligence.
Deal execution support
Secondary service for deal execution support.
Workflow automation
Secondary service for workflow automation.
Revenue intelligence
Secondary service for revenue intelligence.
Sources5 sources
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