Apollo Hotel Amsterdam
A four-star canal-side hotel in Amsterdam-Zuid, developed from the Apollo Pavilion and known for its marina, restaurant, and location near the city's Museumplein district.
Last updated August 24, 2026
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Overview
Apollo Hotel Amsterdam is a four-star hotel situated at the junction of Stadionweg, Apollolaan, and the North Amstel Canal in Amsterdam-Zuid, Netherlands. Its setting places it in the Apollolaan District, close to Museumplein, the Hilton Amsterdam, and Marie Heinekenplein. A notable physical feature is its private marina, positioned near the meeting point of five canals, which gives the property a distinctive waterfront character within Amsterdam's urban hotel market. The property traces its origins to the Apollo Pavilion, a bar and restaurant opened in 1934 beside the South Amstel Canal. The pavilion and the adjoining Apollohal sports complex were designed by architect Albert Boeken. Both structures are recognized as Rijksmonuments, with the listed-monument designation recorded under number 527829. In 1962, the pavilion was expanded into a 65-room hotel according to a design by architect Alexander Bodon. Further expansion work followed in 1969 and 1974, with Jan Henrik Ploeger associated with those later additions. These successive changes transformed a canal-side pavilion into a larger hospitality complex while retaining a connection to the area's architectural and recreational history. The hotel later passed through several brand and management affiliations. In 1995 it joined the Le Méridien Group and used that group's logo during the period in which it was affiliated with the chain. From 2006, the property was part of Apollo Hotels & Resorts, a subsidiary of European Hotel Management. Between 2006 and 2009 it operated within the Golden Tulip franchise formula. From January 2010, the hotel belonged to Wyndham Hotels, according to the cited historical account. The available material does not establish the property's current operator, ownership arrangement, or present chain affiliation. The completed hotel is described as having 223 rooms and a restaurant called La Sirène. The restaurant developed from an update of the Apollo Pavilion and was presented as a seafood venue with an emphasis on shellfish. Earlier commentary also highlighted the hotel's dining offer: a 1973 gourmet guide described the restaurant as having a high-quality French menu and a substantial wine list. Other hospitality facilities include The Marina Lounge, which faces the canal and serves cocktails, and in-room dining available for 12 hours daily, from 11 a.m. to 11 p.m., according to the referenced description. The Churchill Smokers Lounge, furnished with Chesterfield chairs, was another named guest facility. A 1985 leisure center was designed by architect Cees Dam. Apollo Hotel Amsterdam is therefore best understood as an individual historic urban hotel rather than as a stand-alone international hotel chain. Its identity is shaped by its Amsterdam-Zuid location, waterfront access, architectural lineage, successive expansions, and changing affiliations with Le Méridien, Golden Tulip, Apollo Hotels & Resorts, and Wyndham. The available reference material does not confirm later renovations, current room inventory, present operating status, or any current executive leadership.
History
Apollo Hotel Amsterdam developed from the Apollo Pavilion, a bar and restaurant established in 1934 at the junction of Apollolaan and the South Amstel Canal in Amsterdam. The pavilion was designed by Albert Boeken, who also designed the adjacent Apollohal sports complex. The two buildings are recognized as Rijksmonuments under monument number 527829, giving the property an architectural and heritage dimension beyond its role as a hotel. In 1962, the Apollo Pavilion was expanded into a 65-room hotel. The work was designed by Alexander Bodon. The property was subsequently enlarged in 1969 and again in 1974, with Jan Henrik Ploeger associated with the later expansions. The development created the basis for a larger hotel complex while maintaining the site's relationship with the canals and the Apollolaan district. The hotel's hospitality identity included a substantial food and beverage operation. A 1973 gourmet guide praised the restaurant's French menu and wine list. The former pavilion was later updated into La Sirène, a seafood restaurant with a broad shellfish offering. The property also added or operated The Marina Lounge, a canal-facing cocktail venue. A leisure center designed by Cees Dam dates from 1985. Other described facilities included a smokers' lounge furnished with Chesterfield chairs and room service offered for a twelve-hour period each day. The property changed affiliations several times in the late twentieth and early twenty-first centuries. In 1995 it joined the Le Méridien Group and used the group's logo during that association. In 2006 it became part of Apollo Hotels & Resorts, identified in the reference account as a subsidiary of European Hotel Management. From 2006 through 2009 it operated under a Golden Tulip franchise formula. Beginning in January 2010, it was reported as belonging to Wyndham Hotels. The hotel is described as having 223 rooms and a private marina close to the confluence of five canals. Its location in Amsterdam-Zuid places it near Museumplein, the Hilton Amsterdam, and Marie Heinekenplein. The available source establishes the property's historical development, features, and reported affiliations, but does not provide reliable information about its current ownership, operator, present chain status, or current management. It also does not establish any subsequent closure, rebranding, or major redevelopment.
- 2010
Wyndham affiliation
[1]From January, the hotel is reported as belonging to Wyndham Hotels.
- 2006
Apollo Hotels & Resorts affiliation
[1]The property becomes part of Apollo Hotels & Resorts, described as a European Hotel Management subsidiary.
- 1995
Le Méridien affiliation
[1]Apollo Hotel Amsterdam joins the Le Méridien Group and uses the group's logo during the affiliation.
- 1985
Leisure center designed
[1]The hotel's leisure center is designed by architect Cees Dam.
- 1974
Second later expansion
[1]Another expansion associated with Jan Henrik Ploeger adds to the evolving hotel complex.
- 1969
First later expansion
[1]The hotel undergoes a further expansion associated with architect Jan Henrik Ploeger.
- 1962
Pavilion becomes a hotel
[1]The Apollo Pavilion is expanded into a 65-room hotel in a project designed by Alexander Bodon.
- 1934
Apollo Pavilion opens
[1]The Apollo Pavilion bar and restaurant opens beside the South Amstel Canal, creating the foundation of the later hotel property.
Products and positioning
Historic four-star Amsterdam city hotel with canal-side accommodation, dining, and marina facilities.
Hotel services · 1962
Hotel accommodation
The property provides four-star hotel accommodation in Amsterdam-Zuid. The referenced description identifies 223 rooms and emphasizes the hotel's canal-side setting, proximity to Museumplein, and access to a private marina near the meeting point of five canals. Specific room categories, current inventory, and present service standards are not established by the available material.
Restaurant
La Sirène
La Sirène is the hotel's named seafood restaurant. It developed from an update of the original Apollo Pavilion and was described as offering a wide range of shellfish. Earlier historical commentary on the property's restaurant also highlighted a French-oriented menu and an extensive wine list. The current operating status of La Sirène is not confirmed.
Bar and lounge
The Marina Lounge
The Marina Lounge is described as a canal-facing lounge serving cocktails. Its positioning is closely connected to the hotel's private marina and waterfront setting. The source material does not confirm whether the lounge continues to operate under this name.
Guest services
Room service
The hotel is described as offering room service for twelve hours per day, from 11 a.m. to 11 p.m. This operating schedule comes from the historical reference and may not represent current service availability.
Brand decisions
2010
Reported transition to Wyndham HotelsStrategyBackground
After the Golden Tulip franchise period, the property underwent another reported chain affiliation.
Action taken
From January 2010, Apollo Hotel Amsterdam belonged to Wyndham Hotels according to the historical reference.
Aftermath
The available material does not document the hotel's subsequent ownership, operator, or current brand status.
2006
Move into the Apollo Hotels & Resorts portfolioStrategyBackground
The hotel changed from its earlier Le Méridien affiliation and entered a portfolio described as Apollo Hotels & Resorts.
Action taken
The property became part of Apollo Hotels & Resorts, identified in the source as a subsidiary of European Hotel Management, and operated under a Golden Tulip franchise formula from 2006 to 2009.
Aftermath
The franchise period ended in 2009, followed by a reported Wyndham Hotels affiliation from January 2010.
1995
Affiliation with Le MéridienStrategyBackground
The independently identifiable Amsterdam hotel entered a major international hotel-group affiliation.
Action taken
Apollo Hotel Amsterdam joined the Le Méridien Group and shared its logo during the relevant period.
Aftermath
The affiliation linked the property to the Le Méridien brand before later changes in its operating and franchise relationships.
1962
Conversion of the Apollo Pavilion into a hotelGeneration changeBackground
The original canal-side pavilion had operated as a bar and restaurant since 1934. The owners developed it into a larger hospitality property to create a 65-room hotel.
Action taken
The Apollo Pavilion was expanded according to a design by Alexander Bodon and became the Apollo Hotel.
Aftermath
The conversion established the hotel identity that was later enlarged through additional work in 1969 and 1974.
Sources1 sources
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