Anthem Sports & Entertainment
Anthem Sports & Entertainment is a Canadian sports and entertainment media company operating and investing in sports television networks, streaming services, and related content businesses.
Last updated August 31, 2026
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Overview
Anthem Sports & Entertainment is a privately held Canadian sports and entertainment media company headquartered in Toronto, Ontario. Founded by Leonard Asper, the company focuses on specialized sports television networks, digital platforms, and sports-related content rather than operating as a single mainstream sports broadcaster. Its portfolio has included media businesses focused on combat sports, motorsports, outdoor activities, gaming, and broader sports entertainment. Brands and assets associated with Anthem include Fight Network, Game+, and a controlling interest in the U.S. sports and entertainment network AXS TV. The company has expanded through acquisitions and portfolio integration. Because Anthem is privately held, public information about its financial performance, internal brand structure, and the continuing status of individual assets is limited, and channel distribution and ownership arrangements can vary by market.
History
Anthem Sports & Entertainment was founded in Canada by Leonard Asper in 2010. It developed around the investment, operation, and production of sports and entertainment media assets. The company adopted a portfolio model combining specialized television networks with digital content, focusing on sports communities with clearly defined audiences rather than relying on one mainstream sport or one national market. As it expanded, Anthem incorporated combat sports, motorsports, outdoor activities, gaming, and other sports-entertainment programming into its network and platform portfolio. Fight Network became one of its notable specialized sports media brands, centered on combat-sports events and related programming, while Game+ addressed gaming and broader sports-entertainment content. In 2019, Anthem announced that it had acquired a controlling interest in the U.S. sports and entertainment network AXS TV, strengthening its television presence in the United States. The company has continued to emphasize network operations, digital distribution, and the management of sports-content assets. Since Anthem is privately held and the ownership or distribution arrangements of individual channels can change, current business relationships should be checked against company announcements and the relevant network sources.
- 2019
Acquired Controlling Interest in AXS TV
[3]Anthem announced it acquired a controlling interest in U.S. sports and entertainment network AXS TV, expanding its U.S. television media business.
- 2010
Company Founded
[2]Leonard Asper founded Anthem Sports & Entertainment in Canada to engage in sports and entertainment media assets.
Products and positioning
A specialized sports and entertainment media platform catering to niche sports interest communities.
Sports television networks and digital content
Fight Network
A specialized sports media brand centered on combat sports, including fight programming, documentaries, interviews, and related original content. It is one of Anthem’s representative sports-content businesses.
Television networks and digital content
Game+
A media brand aimed at audiences interested in gaming, esports, and broader sports entertainment. Its programming and distribution may vary by market.
Sports and entertainment television networks · 2001
AXS TV
A U.S. sports and entertainment television network covering music, combat sports, and other sports-entertainment programming. Anthem acquired a controlling interest in 2019, making it an important part of the company’s U.S. media portfolio.
Brand decisions
2019
Acquisition of Controlling Interest in AXS TVM&ABackground
Anthem sought to expand its media asset portfolio in the U.S. sports and entertainment television market.
Action taken
The company announced it acquired a controlling interest in AXS TV.
Aftermath
AXS TV was integrated into Anthem's U.S. television media business portfolio.
Sources3 sources
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