AMMO Auto Care, Inc.
AMMO Auto Care, Inc. is an American premium car care and detailing products company founded by detailer Larry Kosilla, known for its AMMO NYC brand of cleansers, coatings, sealants, and professional detailing tools.
Last updated September 26, 2026
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Overview
AMMO Auto Care, Inc. is an American company that develops and sells premium car care and detailing products under the AMMO NYC brand. The company was founded by Larry Kosilla, a professional detailer who left a career in finance to pursue his passion for automotive detailing. Based in New York City, AMMO sells its products primarily through its official website, ammonyc.com, and has built a following among car enthusiasts and professional detailers. The product range covers the full detailing process, organized into what the company calls "Regimens." These include paint care (cleansers, sealants, and coatings such as AMMO Skin Defense Seal, AMMO Reflex V Enamel Coat, and AMMO Creme Reflective Paste), wheel and metal care (AMMO Plum Wheel Cleaner, AMMO Gelee Pro Wheel & Metal Coat, AMMO Mud Tire Gel), interior care (AMMO Lather Interior Cleanser), and glass care (AMMO Obey Glass Cleaner). AMMO also offers curated kits such as the AMMO Paint Regimen Kit, AMMO Interior Regimen Kit, AMMO Wheel Regimen, AMMO New Car Detail Kit, and the Hoseless Wash Kit, designed to simplify car care for consumers. In addition to chemicals and coatings, AMMO sells professional-grade tools and equipment, including the AMMO US Steamer (a high-temperature steam cleaning system for interiors), the AMMO US Steam Vacuum, the AMMO IK Aerator, and various brushes and applicators. The company positions itself as offering "expert car care made simple," with products trusted on high-end vehicles. Its marketing emphasizes education and proper technique, reflecting Kosilla's background as a detailer and his popular instructional video content. AMMO operates as a private company. Its products are available direct-to-consumer via its website, with shipping within the United States and internationally. The brand has a strong online presence, including social media under the handle @AMMONYC, and is recognized in the detailing community for its high-quality formulations and systematic approach to car care.
History
AMMO Auto Care, Inc. was founded by Larry Kosilla, a native of the New York City area who turned a lifelong passion for cars into a career. According to the company's official history, Kosilla graduated from the University of Virginia with a degree in economics and initially worked in finance on the floor of the New York Mercantile Exchange, trading natural gas. Despite the high-stakes environment, he felt unfulfilled and eventually left finance to take a job at a small automotive museum in New York City, where he detailed cars before sale, prepped them for film shoots, and drove them through the city. Kosilla had started a small detailing business in high school, working out of driveways and parking lots, and his obsession with perfection led him to develop his own techniques and products. He founded AMMO Auto Care, Inc. to bring professional-grade car care products to a wider audience. The company is based in New York City and sells its products under the AMMO NYC brand through its website, ammonyc.com. AMMO's product line is organized around the concept of "Regimens"—step-by-step systems for paint care, wheel care, interior care, and other areas. The company has expanded from chemicals into tools and equipment, such as the AMMO US Steamer and US Steam Vacuum, which are professional-grade machines for interior detailing. AMMO has also built a significant following through educational content, including videos and social media, where Kosilla demonstrates proper detailing techniques. The company remains privately held and continues to operate as a direct-to-consumer brand, shipping products within the United States and internationally. Its products are used by enthusiasts and professional detailers, and the brand is recognized for its high-quality formulations and systematic approach to car care.
Larry Kosilla graduates from the University of Virginia with a degree in economics and works in finance at the New York Mercantile Exchange.
Kosilla leaves finance to work at a small automotive museum in New York City, detailing and prepping cars.
AMMO Auto Care, Inc. is founded, selling car care products under the AMMO NYC brand.
AMMO expands its product line to include professional-grade tools such as the AMMO US Steamer and US Steam Vacuum.
Products and positioning
Premium, expert-level car care products and tools made simple for enthusiasts and professionals.
AMMO Skin Defense Seal
A high-performance paint sealant that bonds to the surface to form a durable protective layer, enhancing depth, clarity, and resistance to UV exposure and environmental contamination.
AMMO Reflex V Enamel Coat
A ceramic enamel coating for long-lasting paint protection and gloss.
AMMO Reflex Pro Top Coat
A top coat designed to enhance and protect ceramic coatings.
AMMO Creme Reflective Paste
A paste wax or sealant for reflective shine.
AMMO Plum Wheel Cleaner
A wheel cleaner that changes color as it reacts with brake dust and contaminants.
AMMO Gelee Pro Wheel & Metal Coat
A protective coating for wheels and metal surfaces.
AMMO Mud Tire Gel
A tire dressing gel for a deep, satin finish.
AMMO Lather Interior Cleanser
A foaming cleaner for interior surfaces.
AMMO Foam Paint Cleanser
A foaming cleanser for paint surfaces.
AMMO Obey Glass Cleaner
A glass cleaner for streak-free clarity.
AMMO US Steamer
A professional-grade steam cleaning system designed to break down stubborn contamination using high-temperature vapor, reaching areas and materials that traditional cleaning methods cannot fully address.
AMMO US Steam Vacuum
A steam vacuum system for interior detailing.
AMMO IK Aerator
A sprayer aerator for product application.
AMMO Paint Regimen Kit
A curated kit containing products for the full paint care process.
AMMO Interior Regimen Kit
A curated kit for interior cleaning and protection.
AMMO Wheel Regimen
A curated kit for wheel cleaning and protection.
AMMO New Car Detail Kit
A comprehensive kit for detailing a new car.
AMMO Hoseless Wash Kit
A waterless or rinseless wash kit for convenient cleaning.
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