Ami Premium Outlets
Ami Premium Outlets is an outlet mall in Ami, Ibaraki, Japan, opened in 2009 and operated by Mitsubishi Estate Simon under the Premium Outlets banner.
Last updated September 26, 2026
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Overview
Ami Premium Outlets (あみプレミアム・アウトレット) is an outlet shopping mall located in Ami, Inashiki District, Ibaraki Prefecture, Japan. It opened in July 2009 and is operated by Mitsubishi Estate Simon Co., Ltd., a joint venture within the Mitsubishi Estate Group that runs the Premium Outlets chain in Japan. It was the eighth Premium Outlets facility to open in Japan and the second in the Greater Tokyo area after Sano. The center is situated near the Ushiku Daibutsu, a giant Buddha statue, and visitors can see the statue's torso and head from within the mall grounds. The mall opened with 104 stores — 97 retail shops, 6 restaurants, and 1 food court — and 2,500 parking spaces. A second-phase expansion opened in December 2011, bringing the total to about 150 stores and expanding parking to 3,900 spaces. The official shop guide organizes tenants into categories including fashion, kids, sports and outdoor, innerwear, shoes, fashion accessories, interior and lifestyle goods, cosmetics, food retail, and dining, along with limited-time shops. Brands listed on the official site include Adidas, Asics, Citizen, Coach, Gap, Levi's, Puma, Triumph, Tully's Coffee, Ueshima Coffee, Wacoal, Baskin-Robbins, Nike Only Shop / ABC-Mart, and BAGEL & BAGEL, among others. Access is primarily by car: the mall is directly connected to the Ami-Higashi Interchange on the Ken-O Expressway. It is roughly 30 minutes from Narita International Airport, about 50 minutes from Ibaraki Airport via the Joban Expressway, about 70 minutes from Tokyo via the Higashi-Kanto Expressway, about 90 minutes from Tokyo International Airport (Haneda), about 90 minutes from Utsunomiya via the Kita-Kanto Expressway, and about 110 minutes from Omiya. By public transport, it can be reached in about 100–110 minutes from central Tokyo; Kanto Railway buses run from the east exits of JR Joban Line's Ushiku and Arakawaoki stations, taking about 30 and 20 minutes respectively. Nearby facilities include the Ushiku Daibutsu, Ushiku Joshien cemetery, Ami Town General Sports Park, Komorebi Mori no Ibaride, the Fukuda Industrial Park, and Light Wings Ami, a JRA off-track betting facility. The mall also appears in fiction, notably in volume 2 of the light novel "Homerarete Gungun" by Toki Takei, where it is depicted as the temple of the Ibaraki elves. Its official website provides event calendars, shop news, a digital map, and a dedicated app with points and app-based payment. The mall is positioned as a regional outlet destination for the Greater Tokyo and southern Ibaraki area, competing with facilities such as Mitsui Outlet Park Makuhari and Shisui Premium Outlets.
History
Ami Premium Outlets opened on July 9, 2009, in Ami, Inashiki District, Ibaraki Prefecture, Japan. It was developed and is operated by Mitsubishi Estate Simon Co., Ltd., a joint venture between Mitsubishi Estate and Simon Property Group that manages the Premium Outlets brand in Japan. As the eighth Premium Outlets facility in Japan and the second in the Greater Tokyo area after Sano Premium Outlets, it represented an expansion of the format into southern Ibaraki, a region accessible from Tokyo, Narita, and the Joban Expressway corridor. The initial opening comprised 104 stores: 97 retail shops, 6 restaurants, and 1 food court, supported by 2,500 parking spaces. The mall's location near the Ushiku Daibutsu gave it a distinctive landmark association; the giant Buddha's torso and head are visible from within the facility. On December 8, 2011, a second-phase expansion opened, increasing the total number of stores to approximately 150 and expanding parking capacity to 3,900 spaces. This expansion reflected the continued demand for outlet retail in the region and the operator's strategy of periodically enlarging its centers. Over the years, the tenant mix has evolved to cover fashion, kids' goods, sports and outdoor, innerwear, shoes, fashion accessories, interior and lifestyle goods, cosmetics, food retail, and dining. The official website lists brands such as Adidas, Asics, Citizen, Coach, Gap, Levi's, Puma, Triumph, Tully's Coffee, Ueshima Coffee, Wacoal, Baskin-Robbins, Nike Only Shop / ABC-Mart, and BAGEL & BAGEL. The mall also hosts limited-time shops and events, promoted through its event calendar and shop news. Access infrastructure has been a key part of the mall's proposition. It is directly connected to the Ami-Higashi Interchange on the Ken-O Expressway, placing it roughly 30 minutes from Narita International Airport, about 50 minutes from Ibaraki Airport, about 70 minutes from Tokyo via the Higashi-Kanto Expressway, about 90 minutes from Haneda Airport, about 90 minutes from Utsunomiya, and about 110 minutes from Omiya. Public transport connections include Kanto Railway buses from JR Joban Line's Arakawaoki Station (about 20 minutes, 9 round trips per day) and Ushiku Station (about 30 minutes, 8 round trips per day, weekends and holidays only). The mall has also entered popular culture, appearing as the "temple of the Ibaraki elves" in volume 2 of the light novel "Homerarete Gungun" by Toki Takei. Nearby attractions include the Ushiku Daibutsu, Ushiku Joshien, Ami Town General Sports Park, Komorebi Mori no Ibaride, and Light Wings Ami, a JRA off-track betting facility. Competitors in the region include Mitsui Outlet Park Makuhari and Shisui Premium Outlets, as well as AEON Malls in Tsukuba and Tsuchiura.
- 2011
Second-phase expansion opens, increasing total stores to about 150 and parking to 3,900 spaces.
- 2009
Ami Premium Outlets opens with 104 stores (97 retail, 6 restaurants, 1 food court) and 2,500 parking spaces.
Products and positioning
Regional outlet shopping destination in southern Ibaraki, part of the national Premium Outlets network operated by Mitsubishi Estate Simon.
Product categories. Outlet retail fashion · Sportswear and outdoor goods · Shoes and bags · Kids' items · Accessories and watches · Cosmetics · Interior and lifestyle goods · Food retail · Dining and cafes
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