American Standard

American Standard is a U.S.-origin bathroom brand whose main products include toilets, lavatories, faucets, shower systems, bathtubs and related bathroom solutions. Its history is generally traced to the development of the American sanitary-ware industry in the late nineteenth century, with early roots associated with the Standard Sanitary Manufacturing Company. Through corporate combinations and brand consolidation, the business developed the American Standard name for residential, commercial and institutional markets. The brand has traditionally emphasized functional design, durability, water efficiency and broad distribution. Its products serve households as well as hotels, healthcare facilities, offices and public buildings. During the second half of the twentieth century, American Standard became a recognized name in the U.S. bathroom market and expanded from basic sanitary ware into water-saving toilets, bathroom suites and plumbing fittings. In 2013, LIXIL Corporation acquired the relevant American Standard business in the Americas, making it part of LIXIL’s global bathroom-brand portfolio. Product ranges, operating entities and distribution arrangements vary by market; North America remains an important market for the brand. Because the name “American Standard” has also been used by businesses in other industries, this entry refers specifically to the LIXIL-associated bathroom-fixtures brand.

The roots of American Standard can be traced to the development of the U.S. sanitary-ware industry in the late nineteenth century. Its early history is associated with companies such as the Standard Sanitary Manufacturing Company, which helped popularize enameled sanitary ware and indoor plumbing equipment in American homes. As urbanization, indoor water systems and modern bathrooms expanded, related businesses grew through mergers and operational consolidation, eventually establishing American Standard as a widely recognized bathroom brand. During the twentieth century, the brand moved beyond toilets and lavatories into bathtubs, faucets, showers and complete bathroom solutions. It served residential customers as well as hotels, healthcare facilities, offices and public construction projects. Water efficiency and hygiene became increasingly important product priorities, particularly as U.S. water-conservation rules and building standards developed. In the twenty-first century, American Standard operations have been managed through different entities and channels in different regions, resulting in market-specific product ranges and policies. In 2013, LIXIL Corporation acquired the relevant American Standard business in the Americas and incorporated the brand into its international bathroom portfolio. American Standard has since continued to use North America as an important base while drawing on LIXIL’s global research, manufacturing and distribution resources. Because the brand name may refer to different legal entities in different countries, local product ranges, warranties and distribution arrangements should be verified through the applicable regional operation.

1. 2013
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2. 1875
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• Toilets

  One of American Standard’s core categories, covering residential and commercial toilets with an emphasis on flushing performance, water efficiency, hygiene and varied installation formats.

• Faucets

  Includes lavatory, kitchen and commercial faucets designed to coordinate with bathroom fixtures, with specifications varying by regional market.

• Showers

  Includes showerheads, shower valves and related accessories for residential and selected commercial bathrooms, emphasizing water control and coordinated installation.

• Lavatories

  Lavatories in multiple installation formats and use cases, commonly paired with American Standard faucets, vanities and other bathroom products.

• Bathtubs

  Bathtubs and related bathroom products for residential renovations and selected project applications, with materials, sizes and features varying by regional range.

1. American Standard Brands
2. LIXIL announces acquisition of American Standard Brands in the Americas
3. American Standard United States official website