American Majority
A United States nonprofit organization that trains conservative activists and political candidates.
Last updated August 24, 2026
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Overview
American Majority is a United States conservative nonprofit organization focused on training political candidates, campaign workers, and grassroots activists. It is registered as a 501(c)(3) organization and has been described as an affiliate of the Sam Adams Alliance. Rather than operating primarily as a conventional membership association or electoral committee, the organization has presented itself as a provider of practical political education, helping conservative participants develop campaign, communications, organizing, and social-media skills. The organization is headquartered in Purcellville, Virginia, and has conducted training programs in multiple parts of the United States. Its activities have included candidate education, activist workshops, political communications guidance, and the publication of instructional material on platforms such as Twitter and Facebook. These materials were designed to help conservative campaigns and movements use social media for message distribution, volunteer coordination, and voter outreach. American Majority's work has been particularly visible at the state and local level. In Oklahoma, candidates who received its training performed strongly in the 2010 elections: eight of twelve trained school-board candidates were elected, and Janet Barresi, who had also received training, won election as the state's superintendent of public instruction. The organization later expanded its activity in Wisconsin, opening a state office in October 2010. During the 2011 Wisconsin protests, it organized a rally supporting Governor Scott Walker and conducted training intended to assist efforts backing Walker's political position. The organization has also connected political training with conservative movement-building. It hosted a program marking the first anniversary of Andrew Breitbart's death, presenting the event as an opportunity to equip activists with tools for continuing his political and media legacy. In October 2011, President Ned Ryun publicly urged Michele Bachmann to withdraw from the Republican presidential primary, illustrating the organization's willingness to comment on strategic questions within conservative politics. For the 2012 election cycle, American Majority operated American Majority Racing, a national voter-registration and political education initiative aimed at NASCAR's large fan base. The program partnered with NASCAR driver Jason Bowles and the No. 81 MacDonald Motorsports car during the 2012 NASCAR Nationwide Series season. Its stated message emphasized limited government and reduced public spending, using motorsports visibility to encourage conservative voter registration and participation. American Majority's Wisconsin operation reported substantial activity by 2015. It said that it had conducted 140 trainings in the state and that 128 candidates it trained had gone on to win state or local office. Officials identified as having received its training included Wisconsin Assembly members Michael Schraa, Paul Tittl, and Dave Murphy; former State Senator Pam Galloway; former Assemblyman Evan Wynn; and Ozaukee County Judge Joe Voiland. In spring 2014, candidates trained by the organization helped conservatives gain control of the Menomonee Falls Village Board and the Kenosha Unified School Board. The available reference material does not establish a founding year, a complete current leadership roster, present-day operating status, or detailed financial information. American Majority should therefore be understood primarily as a documented conservative political-training and advocacy organization whose public profile was strongest during the late 2000s and 2010s.
History
American Majority developed as a conservative political-training organization affiliated with the Sam Adams Alliance. Its institutional model centered on educating people who intended to participate in politics as candidates, campaign staff, or grassroots activists. The organization operated as a 501(c)(3) nonprofit, a status that shaped its role as an educational and advocacy body rather than a conventional political party committee. Its public activities included workshops and instructional publications covering campaign fundamentals, political communications, social-media use, and electoral organizing. Guides concerning Twitter and Facebook sought to translate emerging online platforms into practical tools for conservative candidates and movements. This emphasis reflected the growing importance of digital communication in political campaigns during the late 2000s and early 2010s. American Majority's candidate-training work produced visible results in Oklahoma during the 2010 election cycle. The organization reported that eight of twelve school-board candidates it trained won election. It also trained Janet Barresi, who was elected Oklahoma superintendent of public instruction that year. These outcomes helped establish the organization's profile as a provider of training for state and local conservative candidates rather than solely as a national commentary group. The organization expanded its geographic presence by opening a Wisconsin office in October 2010. Wisconsin subsequently became one of its most active operating areas. During the 2011 protests over Governor Scott Walker's policies, American Majority organized a rally in Madison supporting Walker and held training sessions connected with efforts to defend his position. The organization's Wisconsin work combined candidate preparation, activist education, and support for conservative grassroots networks. American Majority also participated in broader conservative movement culture. It hosted a training event on the first anniversary of Andrew Breitbart's death, framing activist education as a way to carry forward his political and media influence. Its president, Ned Ryun, was also publicly involved in Republican strategic debates; in October 2011 he called on Michele Bachmann to leave the Republican presidential primary. For the 2012 elections, the organization experimented with a highly visible outreach format through American Majority Racing. The national program sought to register voters and encourage conservative participation among NASCAR fans. It partnered with driver Jason Bowles and the No. 81 MacDonald Motorsports entry operated by MacDonald Motorsports during the 2012 NASCAR Nationwide Series season. The program used the racing environment to promote themes of smaller government, lower spending, and preserving political freedom. The Wisconsin chapter continued to report electoral gains. In spring 2014, candidates trained by American Majority contributed to conservative majorities on the Menomonee Falls Village Board and the Kenosha Unified School Board. By 2015, the Wisconsin operation stated that it had conducted 140 trainings and that 128 trained candidates had won state or local office. Publicly identified trainees included Michael Schraa, Paul Tittl, and Dave Murphy of the Wisconsin Assembly, former State Senator Pam Galloway, former Assemblyman Evan Wynn, and Ozaukee County Judge Joe Voiland. The available sources provide limited information about the organization's founding date, finances, governance, present-day activities, and current leadership beyond Ned Ryun's identification as president. Its documented history nevertheless shows a consistent focus on conservative political education, especially at the state and local levels, with occasional national campaigns and movement-oriented initiatives.
- 2015
Wisconsin training record reported
[1]The Wisconsin chapter reported 140 trainings and 128 successful candidates for state or local office.
- 2014
Wisconsin local-board victories
[1]American Majority-trained candidates helped conservatives gain control of the Menomonee Falls Village Board and Kenosha Unified School Board.
- 2012
American Majority Racing
[1]The organization used a NASCAR partnership with Jason Bowles and the No. 81 car to promote conservative voter registration and participation.
- 2011
Wisconsin rally and training activity
[1]The organization organized support for Governor Scott Walker during the Wisconsin protests and conducted related training sessions.
- 2010
Oklahoma candidate-training results
[1]Eight of twelve Oklahoma school-board candidates trained by American Majority were elected, and trained candidate Janet Barresi won the state superintendent of public instruction election.
- 2010
Wisconsin office opens
[1]American Majority opened a Wisconsin office in October, expanding its state-level training operation.
Products and positioning
A conservative political-action and training organization focused on preparing candidates and activists for state and local campaigns, grassroots organizing, communications, and voter engagement.
Political education
Candidate training programs
Training for conservative candidates seeking state and local office. Programs addressed practical campaign preparation and helped participants develop the skills needed for electoral contests, public messaging, and grassroots engagement.
Political education
Grassroots activist training
Workshops designed to prepare conservative activists for organizing, political communication, voter outreach, and movement-building. The organization has used such programs in connection with state-level political campaigns and conservative causes.
Political communications
Social-media guides
Instructional materials explaining how political campaigns and activists could use Twitter and Facebook to distribute opinions and electoral information, communicate with supporters, and expand online outreach.
Voter engagement campaign · 2012
American Majority Racing
A 2012 national outreach program that used NASCAR visibility to register voters and encourage conservative political participation. The initiative partnered with driver Jason Bowles and the No. 81 MacDonald Motorsports car during the Nationwide Series season.
Marketing campaigns
- 2012American Majority Racing
United States
A voter-registration and conservative political-education effort aimed at NASCAR fans. The program partnered with Jason Bowles and the No. 81 MacDonald Motorsports car.
- 2011Wisconsin Walker-support campaign
Wisconsin
American Majority organized a Madison rally supporting Governor Scott Walker during the 2011 Wisconsin protests and sponsored training sessions intended to help activists and supporters defend Walker's position.
- Breitbart legacy activist training
United States
A training event held on the first anniversary of Andrew Breitbart's death, focused on giving conservative activists tools associated with continuing his political and media legacy.
Brand decisions
2012
Use NASCAR sponsorship for voter outreachOtherBackground
American Majority sought to reach a large audience of NASCAR fans during the 2012 election cycle.
Action taken
It created American Majority Racing and partnered with Jason Bowles and the No. 81 MacDonald Motorsports car.
2010
Expand state-level operations through a Wisconsin officeStrategyBackground
The organization sought to extend its conservative candidate and activist-training model beyond its existing activities.
Action taken
American Majority opened a Wisconsin office in October 2010 and developed a sustained training presence in the state.
Aftermath
The Wisconsin chapter later reported extensive training activity and numerous successful candidates for state and local office.
Recent events
- 2014
American Majority-trained candidates help conservatives gain Wisconsin local control[1]
Campaign
Candidates trained by the organization helped conservatives take control of the Menomonee Falls Village Board and the Kenosha Unified School Board.
- 2012
American Majority launches American Majority Racing program[1]
Campaign
The organization's racing and voter-engagement program partnered with driver Jason Bowles and the No. 81 MacDonald Motorsports car to reach NASCAR fans during the Nationwide Series season.
- 2011
American Majority organizes support rally during Wisconsin protests[1]
Campaign · Other
During the Wisconsin protests, the organization organized a Madison rally supporting Governor Scott Walker and offered training connected with efforts to support him.
- 2011
Ned Ryun calls for Michele Bachmann to leave Republican primary[1]
Other
American Majority President Ned Ryun publicly urged Michele Bachmann to withdraw from the Republican presidential primary.
- 2010
American Majority opens Wisconsin office[1]
Other
The organization established a Wisconsin office in October as part of its expansion of conservative candidate and activist training.
- 2010
American Majority-trained candidates perform strongly in Oklahoma elections[1]
Other
Eight of twelve school-board candidates trained by the organization were elected, and trained candidate Janet Barresi won the office of Oklahoma superintendent of public instruction.
American Majority hosts training honoring Andrew Breitbart's legacy[1]
Campaign
On the first anniversary of Andrew Breitbart's death, the organization hosted training intended to give conservative activists practical tools for continuing his political and media legacy.
Sources2 sources
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