American Advisors Group
A U.S. provider of reverse mortgage services.
Last updated August 25, 2026
Overview
American Advisors Group (AAG) is a U.S. financial-services brand focused on reverse mortgages. Its customers are generally older homeowners who meet applicable eligibility requirements and want to convert part of their home equity into funds. Unlike a conventional mortgage, a reverse mortgage may allow an eligible borrower to receive proceeds as a lump sum, scheduled payments, or a line of credit while continuing to meet requirements relating to occupancy, property taxes, insurance, and home maintenance. The loan balance and related charges are generally settled when the borrower sells the property, permanently moves out, dies, or another contractually defined event occurs. AAG has operated through online and offline channels covering consumer education, eligibility assessment, applications, and related servicing. Its core business is residential-property-backed reverse mortgage lending rather than general retail banking. In 2022, AAG was acquired by Finance of America Companies and became part of its residential-finance operations. Product availability and terms can vary by borrower eligibility, state regulation, and company policy.
History
American Advisors Group was established in the early twenty-first century with a focus on the U.S. reverse mortgage market. It used advertising, consumer consultation, and loan-application channels to explain reverse mortgage options to eligible homeowners seeking to convert residential equity into usable funds. Its business has included federally insured Home Equity Conversion Mortgages (HECMs) and proprietary reverse mortgage products designed for particular borrower or property circumstances. Reverse mortgages became AAG’s specialist segment as the U.S. aging population, accumulated home equity, and demand for retirement cash flow supported interest in home-equity conversion products. The business is also subject to consumer-protection, housing-finance, and state lending rules. In 2022, Finance of America Companies completed its acquisition of AAG. Following the transaction, AAG became part of Finance of America’s residential-finance platform, with its reverse mortgage operations included in the group’s business portfolio. Public information about AAG’s current degree of standalone operation, management, and continued use of every legacy product name is limited, so its present structure should be checked against the company’s latest disclosures.
- 2022
- 2004
Products and positioning
Reverse Mortgage
AAG’s core business category, allowing eligible U.S. homeowners to convert part of their home equity into loan proceeds. Disbursement methods, fees, rates, and repayment conditions depend on borrower eligibility, property characteristics, and applicable rules.
Home Equity Conversion Mortgage
A major product type in the U.S. reverse mortgage market, generally associated with Federal Housing Administration insurance. AAG has provided consultation and application services for eligible borrowers seeking this type of loan.
Proprietary Reverse Mortgage
A privately designed reverse mortgage product that may serve borrowers or properties whose circumstances differ from standard HECM parameters. Eligibility and availability depend on current product rules.
Recent events
- 2022Finance of America Companies completes acquisition of American Advisors Group
Finance of America Companies announced the completion of its acquisition of AAG, expanding its position in the U.S. reverse mortgage and home-equity lending market.
M&A
Sources
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