Air Italy
An Italian airline brand launched in 2018 that ceased operations and entered liquidation in 2020.
Last updated August 26, 2026
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Overview
Air Italy was the brand adopted in 2018 when the Italian airline Meridiana was rebranded. The company was controlled jointly by Alisarda and Qatar Airways, with Qatar Airways holding a 49% stake and Alisarda holding the remainder. After the rebrand, Air Italy sought to develop Milan as an important operating base and expand its domestic, European, and intercontinental network. Its business consisted primarily of scheduled passenger air services. Facing continuing operating difficulties and weak financial performance, the shareholders were unable to agree on a sustainable financing and development plan. Air Italy suspended operations in February 2020 and subsequently entered liquidation. The brand should be distinguished from other airlines that have used the Air Italy name at different times.
History
Air Italy's immediate predecessor was the Italian airline Meridiana. Qatar Airways acquired a minority stake in the relevant holding structure in 2017, after which the company pursued a broader restructuring of its brand and operations. In 2018, Meridiana was renamed Air Italy. The new brand sought to strengthen its position by renewing its fleet, developing Milan as a base, and expanding domestic, European, and long-haul routes. Its strategy included connecting major Italian cities with European destinations and selected intercontinental markets. Despite capital and operational support from Qatar Airways, Air Italy faced cost pressures, insufficient profitability across parts of its network, and intense competition in the Italian aviation market. In February 2020, the shareholders decided to stop operations, with subsequent matters handled through a liquidation process. Air Italy subsequently ceased to operate as an independent airline.
- 2020
Cessation of operations and liquidation
[1]Shareholders decided to cease Air Italy's flight operations, and the company subsequently entered liquidation.
- 2018
Meridiana renamed to Air Italy
[1]The company adopted the Air Italy brand, with fleet renewal and network expansion as key restructuring directions.
Products and positioning
A full-service scheduled passenger airline based primarily in Milan, serving domestic Italian, European, and select long-haul markets.
Air transport services · 2018
Scheduled passenger flights
Air Italy's core business was scheduled passenger air transport across domestic Italian, European, and selected long-haul international routes. After the rebrand, Milan served as an important operating base for leisure and business traffic.
Brand decisions
2020
Decision to cease operationsOtherBackground
The company faced ongoing operational and financial pressures, and shareholders could not agree on a plan to continue.
Action taken
Shareholders decided to stop flight operations and initiate liquidation procedures.
Aftermath
Air Italy no longer operates as an independent airline; its routes and passenger arrangements were taken over by other airlines or alternative solutions.
2018
Adoption of the Air Italy brand and expansion pushStrategyBackground
After an equity restructuring, Meridiana sought to enhance brand recognition and international competitiveness.
Action taken
The company was renamed Air Italy and planned to develop scheduled passenger services through fleet renewal, base development, and route expansion.
Aftermath
The company failed to establish a sustainable business model and ultimately ceased operations in 2020.
Recent events
- 2020
Air Italy suspends operations and enters liquidation
Bankruptcy · Other
股东决定停止Air Italy的运营,航班业务随后由其他航空公司承接或替代。
Sources1 sources
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