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Ahooga

Belgian folding bicycle brand known for the Max, a folding bike that keeps a full diamond frame and the most compact fold on the market.

Last updated September 15, 2026

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Overview

Ahooga is a Belgian folding bicycle brand and company. Its bikes are designed, engineered, and assembled in Belgium, and the company describes itself as a team of 20 passionate people based in Brussels with the mission of happier cities. Its flagship Max folding bike keeps the full diamond frame of a traditional bike rather than cutting through the middle, and is offered in electric (E-Max) and analog (A-Max) versions with a patented double-triangle frame. Ahooga also offers the Modular, a 3-in-1 commuter, shopping, and cargo bike. The brand sells through a dealer network of over 170 dealers offering free test rides.

History

Ahooga is a Belgian folding bicycle brand and company. Its bikes are designed, engineered, and assembled in Belgium, a choice the company says allows it to iterate quickly, maintain quality control, and stay connected to how its bikes are used in everyday conditions. The company describes itself as 20 passionate people based in Brussels with the mission of happier cities. Its flagship product, the Max, is a folding bike that keeps the full diamond frame of a traditional bike — the part most folders cut through the middle — and is described as having the most compact fold on the market. The Max is offered in electric (E-Max) and analog (A-Max) versions, with derailleur or Alfine configurations, and features a patented double-triangle frame. Ahooga also offers the Modular, a 3-in-1 bike that can serve as a commuter, shopping, and cargo bike. The brand sells through a network of over 170 dealers offering free test rides.

Products and positioning

Urban cycling brand challenging the norm, offering a folding bike with the most compact fold on the market and no compromise on ride comfort.

  • Max

    Folding bike keeping the full diamond frame of a traditional bike, with the most compact fold on the market; offered as E-Max (electric) and A-Max (analog), with derailleur or Alfine options and a patented double-triangle frame.

  • Modular

    3-in-1 bike serving as a commuter, shopping, and cargo bike; can be compacted to take up 65% less space and weighs 20kg with battery and motor (without racks).

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