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AEON TOWN Iga-Ueno

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AEON TOWN Iga-Ueno is an open-mall community shopping center in Iga, Mie Prefecture, Japan, anchored by a MaxValu supermarket and operated under the AEON Group's AEON TOWN format.

Last updated September 28, 2026

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Overview

AEON TOWN Iga-Ueno (イオンタウン伊賀上野) is an open-mall-format community shopping center located at 1850 Shijuku-cho, Iga City, Mie Prefecture, Japan. It opened on August 1, 2014, and is operated under the AEON TOWN banner, the community-oriented shopping center format of AEON Group's AEON TOWN Co., Ltd. The center serves the Iga region, including the former Ueno City area, and is positioned as a daily-life neighborhood shopping destination rather than a large regional mall. The center is anchored by a MaxValu Ueno store, an AEON Group supermarket, which occupies the deepest, east-central block of the site. Around the anchor, the open-air mall layout arranges specialty tenants in north and central zones, including drugstores, apparel, general merchandise, services, and food outlets. The official tenant roster includes MaxValu Ueno, Muji (MUJI Iga-Ueno), Daiso, Watasei Iga, Cocokara Fine Iga-Shijuku, Peppy Kids Club, a barber service, storage and coin laundry services, au Shop, Yamamoto Cleaning, Mori Daiken Real Estate, Hair's Gate, WECARS, ATMs for Hyakugo Bank and Sanju-san Bank, Actos Will_G sports club, CP Salon Luxe, KFC Iga-Ueno, Marilyn no Himegoto, Starbucks Coffee, and Bikkuri Donkey. The Starbucks store opened on September 22, 2021, the first in the Iga area, and Muji opened on April 7, 2023, also the first in the Iga region. KFC opened on November 22, 2023, marking the brand's return to Iga City after an 11-year absence since its 2012 closure. The center is accessible by rail via Iga Railway's Shijuku Station (about a 3-minute walk), by bus via the Ueno Community Bus "Shirasagi-go," and by car about 5 minutes from the Ueno-Higashi Interchange on the Meihan National Highway. It provides 459 free parking spaces and 197 free bicycle parking spaces. The facility is managed from AEON TOWN's Nagoya office, which handles general shopping center inquiries. As part of the AEON Group, AEON TOWN Iga-Ueno benefits from the group's retail supply chain, private brands, and loyalty ecosystem. The center reflects AEON TOWN's strategy of developing smaller, community-focused open malls in regional Japanese cities, combining a grocery anchor with everyday service and food tenants. Its tenant mix has evolved over time, with several tenants closing in 2022 (Top car leasing, Elpas shoes, Yellow Hat, Seria) and new tenants joining in 2023 (Daiso, Muji, KFC), illustrating ongoing repositioning to match local demand.

History

AEON TOWN Iga-Ueno opened on August 1, 2014, as an open-mall-format community shopping center in Iga City, Mie Prefecture. It was developed under the AEON TOWN banner, the community shopping center format of AEON Group's AEON TOWN Co., Ltd., which operates numerous small and mid-sized centers across Japan. The site is located at 1850 Shijuku-cho, Iga City, near Shijuku Station on the Iga Railway and about 5 minutes by car from the Ueno-Higashi Interchange on the Meihan National Highway. The center was designed around a MaxValu supermarket as its core anchor, with specialty stores arranged in an open-air layout. Over the years, the tenant mix has been adjusted to reflect local demand. On September 22, 2021, a Starbucks Coffee store opened near the center's entrance, marking the first Starbucks in the Iga area. In 2022, several tenants closed: Top (a car leasing specialist) on September 20, Elpas (shoes) and Yellow Hat on September 25, and Seria on September 30. In 2023, new tenants were added: Daiso on February 23, Muji on April 7 (the first Muji in the Iga region), and Kentucky Fried Chicken on November 22 (the first KFC in Iga City since its 2012 closure, an 11-year absence). The center continues to operate as an active community shopping destination, managed from AEON TOWN's Nagoya office. It provides 459 free parking spaces and 197 free bicycle parking spaces, and is accessible by train, bus, and car. The facility's tenant roster as of the official website includes MaxValu Ueno, Muji, Daiso, Watasei Iga, Cocokara Fine Iga-Shijuku, Peppy Kids Club, a barber service, storage and coin laundry services, au Shop, Yamamoto Cleaning, Mori Daiken Real Estate, Hair's Gate, WECARS, Hyakugo Bank and Sanju-san Bank ATMs, Actos Will_G sports club, CP Salon Luxe, KFC Iga-Ueno, Marilyn no Himegoto, Starbucks Coffee, and Bikkuri Donkey.

  • AEON TOWN Iga-Ueno opens as an open-mall community shopping center.

  • Starbucks Coffee opens near the center entrance, the first in the Iga area.

  • Top (car leasing specialty store) closes.

  • Elpas (shoe store) and Yellow Hat close.

  • Seria closes.

  • Daiso opens.

  • Muji opens, the first in the Iga region.

  • Kentucky Fried Chicken opens, the first in Iga City since its 2012 closure.

Products and positioning

Community-oriented open-mall shopping center serving daily life needs in the Iga region, anchored by an AEON Group supermarket and complemented by everyday service, food, and specialty tenants.

  • MaxValu Ueno store

  • Muji Iga-Ueno

  • Daiso Iga-Ueno

  • Cocokara Fine Iga-Shijuku

  • Starbucks Coffee Iga-Ueno

  • KFC Iga-Ueno

  • Bikkuri Donkey

  • Actos Will_G

  • WECARS

Sources3 sources

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