Paraguay TV (2013-present)
On August 28, 2013, after the passing of a new government decree which modified an article in the decree that created TV Pública Paraguay, the network changed its name to Paraguay TV.[33] The new name sought to strengthen the name Paraguay across all state media outlets. Paraguay TV also sought to strengthen its public image by being the only HD channel in Paraguay at the time.[34] In October, the channel unveiled its new corporate campaign: Los ojos de un país (the eyes of a country).[35]
Paraguay TV's signal was cut from November 28, 2013, to the morning of November 29, 2013, due to intense rain in Asunción, and water leaks in the station's headquarters.[36]
In January 2014, Larissa Giménez Guillén became the new director of the channel. She had prior experience in the United States at Telemundo and Univisión and, in Paraguay, on Channel 13. Guillén pledge to expand the network's reach by means of partnerships between public and private companies.[37] Anticipating moves from the private sector to launch an all-news channel, Paraguay TV started offering an eight-hour morning news block from 5:30am to 1:30pm in March 2014.[38] During the visit of the Paraguayan president to Japan, a cultural exchange agreement was signed in Tokyo on June 25, 2014.[39] In September 2014, it added Explosión MMA TV, with mixed martial arts fights.[40] On November 11, 2014, it signed an agreement with TUVES Paraguay, whose service was branded as Personal TV.[41]
The Japanese government donated a package of educational programs to Paraguay TV in May 2015.[42] From June 10 that year, the channel was made available on Claro TV, at a national scale.[43]
On October 9, 2015, Paraguay TV aired a livestock auction after the main news. Guillén had connections to the rural sector, justifying such a broadcast.[44]
In December 2015, the state television station Paraguay TV was in charge of generating the signal and clean images freely and freely available for the XLIX Mercosur Summit for all national and international television media from the Confederation Convention Center. The year ended with the channel being received by two million viewers, having increased its daily number of news hours from three to twelve.[45] That same month, it announced that it would install a relay station in Alto Paraná, with transmitting equipment provided by a Korean company. The move coincided with the fiftieth anniversary of mass Korean immigration to Paraguay.[46]
On May 24, 2016, Paraguay TV officially announced that it would be the only over-the-air channel to broadcast all the Copa América Centenario matches, from different cities in the United States. The signal was generated by Unicanal, which gave the broadcasting rights of the matches to Paraguay TV.[47] The terrestrial coverage of the channel was still limited at the time, prompting concerns and complaints from viewers on social media outside of the coverage area, in the regions of Central and Alto Paraná. At the time, Unicanal was still a cable channel.[48]
In December 2016 and January 2017, in co-production with Telefuturo, the state channel was the Official Dakar Rally Channel, being the only Paraguayan channel to offer more than 100 hours of screen space dedicated exclusively to the competition. On August 21, 2017, Paraguay TV started HD broadcasts on the Tigo platform. The channel became the fourth over-the-air channel to do so (after the three largest commercial channels, SNT, RPC and Telefuturo), and sixth overall including cable channels Unicanal and Noticias PY, both of which later became OTA networks.[49]
In July–August 2017, the channel aired a cycle of Russian movies, provided by the Russian embassy in Paraguay. A total of five movies were broadcast, one per week.[50][51]
Since October 13, 2017, the channel was available on Argentina's digital terrestrial television platform on channel 22.3 nationwide through the state-owned public company Radio y Televisión Argentina SE, under an agreement between the governments of both countries.[52] Unlike the signal available in Paraguay Within the Argentine platform, the channel broadcast in the 4: 3 aspect ratio through pan and scan, which represents a loss of image since the lateral ends are cut off so that it can fit on cathode ray tube television sets.
In March 2018, the network broadcast an animated series dubbed in Guaraní for the first time, the 2013 Franco-Indian series The New Adventures of Peter Pan, whose primary aim was to bring Guaraní to child audiences.[53]
Since mid-July 2018, the signal relay tower in the city near Asunción, San Lorenzo, was activated on channel 15 UHF virtual 32.2 and 32.3, causing great interference throughout the capital because it interfered with the Asunción signal. which in the same way transmits on virtual UHF channel 15 15.1 and 15.2 on DTT in that country.
On August 14, 2018, the signal ceased its broadcasts on the TDA Argentina platform, leaving its place vacant and for 9 months, the channel was replaced by Mirador.
A rebrand of the identity not only of Paraguay TV, but also all of the state media outlets, was announced in March 2019. With this, the channel was positioned as a "total information" platform, with over 12 hours of news and current affairs programming daily. Priority was initially given to a restructuring of the morning schedule, whereas from April, afternoons were going to be dedicated to family, students and society.[54]
The channel was added to Flow Paraguay's satellite service in December 2019.[55]
Between October 1–15, 2022, it was the only Paraguayan channel to air the 2022 South American Games live.[56]
The ceremony of the new president of Paraguay in August 2023 was broadcast entirely in Guaraní.[57]
On March 15, 2024, it was reported that on the night of March 14, the channel went off the air due to failures in the uninterruptible power supply. The channel's website was also broken. In addition, it was added that this system would have exploded, so the entire electrical system from the generator to the channel does not perform the automatic function, leaving it without energy. According to officials from the channel, the system is "old" and, according to the Vice Minister of Communication, Alejandra Duarte Albospino, "there is no budget to acquire a new one."[58]