67 Pall Mall
67 Pall Mall is a private members' club group founded by wine lovers, for wine lovers, with its founding club in London's St James's.
Last updated September 16, 2026
AI crawler reads
No AI crawler has read this profile since Oct 28, 2026.
Overview
67 Pall Mall is described as the world's first group of private Members' Clubs founded by wine lovers, for wine lovers. Its founding club opened in London's historic St James's in December 2015, founded by Grant Ashton. Central to the offering is a diverse wine list featuring 5,000 wines from 42 countries, with more than 1,000 wines by-the-glass, served by a 19-strong sommelier team. The club also operates locations in Verbier and Singapore, with further openings planned in Shanghai, Bordeaux, Melbourne, and Beaune, and hosts a bar residency in Hong Kong known as 67 on Hollywood.
History
67 Pall Mall was founded by Grant Ashton and opened its doors in the heart of London in December 2015. It is described as the first new institution in over 100 years to open in London's historic St James's, and as the world's first group of private Members' Clubs founded by wine lovers, for wine lovers. The club was originally moved to be founded by disappointment at being unable to enjoy fine wine at sensible prices. Its London club established itself as a destination for wine aficionados and industry professionals, with one of the largest wine lists in the world. The group has since expanded with locations in London, Verbier, and Singapore, with further Club openings planned in Shanghai, Bordeaux, Melbourne, and Beaune, and a bar residency in Hong Kong known as 67 on Hollywood.
Products and positioning
A private members' club group for wine lovers, offering fine wine at sensible prices through a small cash mark-up model.
Product categories. Private members' club membership · Wine by the glass · Wine list · Fine dining · Wine tastings and masterclasses
Sources2 sources
Cite this profile: Cite the canonical profile. /brand-wiki/67-pall-mall · Editorial policy · How profiles are compiled