140 Proof

140 Proof was a U.S. digital advertising company focused on using social-media data and interaction context for advertising and audience targeting. Its name referred to Twitter's former 140-character limit, and its early positioning centered on brand advertising, interest-based audience identification, and campaign optimization in social-network environments. Available information is insufficient to reliably confirm its founding year, founding team, headquarters, specific clients, or whether it still operates as an independent brand.

Publicly available information about 140 Proof is limited. The brand was associated with social-media advertising and sought to use user interests, interaction content, or social-graph signals from social networks for ad targeting and delivery. There are not enough reliable, verifiable sources to reconstruct its founding, financing, customer expansion, ownership changes, or subsequent operating history, and its current status as an independent brand cannot be confirmed.

• advertising technology

  Social advertising targeting

  Advertising targeting and delivery for social-media environments, using user interests or interaction context to help advertisers reach relevant audiences. Available information is insufficient to confirm its specific technology modules, supported platforms, or product names.