1·2·3energie
1·2·3energie is the online energy brand of Germany's Pfalzwerke Group, selling electricity, gas, heating and e-mobility tariffs under its 'simple, clear, secure' 123 principle.
Last updated September 28, 2026
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Overview
1·2·3energie is a German online energy provider and a brand of the Pfalzwerke Group, the utility group behind Pfalzwerke AG. It positions itself as a digital-first supplier of electricity, gas, heating and electric-mobility products for households, built around what it calls the '123 principle': simple, clear, secure. The brand's promise is to let customers calculate a tariff, choose an offer and switch provider online, with 1·2·3energie handling the cancellation of the previous contract on the customer's behalf. The product range covers electricity tariffs, gas tariffs, heating solutions and e-mobility offerings, including wallbox solutions and charging arrangements. The company also offers electricity products with documented guarantees of origin from renewable energy sources, with product characteristics and certifications disclosed in the tariff details. Price guarantees and attractive renewal offers are used to give customers predictable conditions and long-term price security. 1·2·3energie operates as part of the Pfalzwerke Group, which the brand says brings more than 110 years of energy experience. The group's backing is a central part of the brand's marketing: customers are told they benefit from a strong partner behind the online service. The brand also runs a referral programme paying up to €30 for each successful recommendation, and it maintains a customer magazine and press office through Pfalzwerke AG's corporate communications. In a notable brand transition, customers of ALDI Grüne Energie are redirected to 1·2·3energie, with the company stating that only the name changes for them — contacts, services and contract data remain the same. This indicates that 1·2·3energie has absorbed or taken over the ALDI Grüne Energie customer base. The brand also cooperates with partners such as PFALZWERKE AG for heat-pump services in the area around Bürstadt, and with partners including Hornbach and REWE for electric-vehicle charging. Today 1·2·3energie presents itself as a consumer-friendly, service-oriented energy brand for the German market, combining online tariff selection with personal service, clear pricing and a broad energy portfolio spanning electricity, gas, heat and e-mobility.
History
1·2·3energie is the online energy brand of the Pfalzwerke Group, a German utility group whose operating company is Pfalzwerke Aktiengesellschaft. The brand presents itself as a digital-first energy supplier for households, offering electricity, gas, heating and electric-mobility products. Its name and marketing are built around the '123 principle' — simple, clear, secure — which the company uses to describe its approach to tariff selection, pricing transparency and service. The brand's history is closely tied to the Pfalzwerke Group, which the company says brings more than 110 years of energy experience. 1·2·3energie operates as the group's consumer-facing online label, handling tariff calculation, contract switching and customer service, including cancellation of the customer's previous supply contract. Over time the brand has expanded beyond classic electricity and gas tariffs into heating solutions and e-mobility, including wallbox products and charging partnerships. A significant development in the brand's recent history is its absorption of the ALDI Grüne Energie customer base. According to the company's contact page, customers who were previously with ALDI Grüne Energie are automatically redirected to 1·2·3energie, and for them only the name changes: their contacts, services and contract data remain as before. This transition expanded the brand's customer base and reinforced its role as a service-oriented energy provider within the Pfalzwerke Group. The brand has also developed partnerships to broaden its offering. In the heating segment, PFALZWERKE AG accompanies customers within roughly 100 km of Bürstadt from initial consultation through commissioning and maintenance of air-to-water heat pumps. In e-mobility, 1·2·3energie advertises charging with partners such as Hornbach and REWE. The company maintains a customer magazine and a press office through Pfalzwerke AG's corporate communications, and it runs a referral programme that rewards customers with up to €30 for successful recommendations. Today 1·2·3energie positions itself as a consumer-friendly, transparent and secure energy brand for the German market, combining online convenience with personal service and the backing of an established utility group.
Pfalzwerke Group, with over 110 years of energy experience, backs the 1·2·3energie brand
ALDI Grüne Energie customers are transitioned to 1·2·3energie, with only the brand name changing
1·2·3energie expands into heating with PFALZWERKE AG heat-pump services around Bürstadt
1·2·3energie offers e-mobility solutions including wallboxes and charging partnerships with Hornbach and REWE
Products and positioning
Digital-first, consumer-friendly energy brand offering simple, clear and secure tariffs for electricity, gas, heat and e-mobility, backed by the Pfalzwerke Group.
Electricity tariffs
Household electricity tariffs, including products with guarantees of origin from renewable energy sources.
Gas tariffs
Natural gas tariffs for households, with price guarantees and renewal offers.
Heating solutions
Heating products and services, including air-to-water heat pumps with PFALZWERKE AG in the Bürstadt area.
E-mobility and wallbox solutions
Electric-vehicle charging solutions and wallboxes, with charging available at partners such as Hornbach and REWE.
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