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China Southern Asset Management?

A Sino-foreign joint venture fund management company.

Last updated October 1, 2026

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Overview

Huatai-PineBridge Fund Management Co., Ltd. (华泰柏瑞基金管理有限公司), commonly known as Huatai-PineBridge Fund (华泰柏瑞基金), is a Sino-foreign joint venture fund management company headquartered in Shanghai, China. According to its official company profile, it was formally established on 18 November 2004 with registered capital of RMB 200 million, and its shareholders are Huatai Securities Co., Ltd., Heron View Partners LLC and Suzhou New District High-Tech Industrial Co., Ltd. The company operates a Beijing branch in addition to its Shanghai base. The firm's business scope covers fund management, the sponsorship and establishment of funds, and other activities approved by the China Securities Regulatory Commission (CSRC). It serves both individual and institutional investors, combining the international asset-management experience of its foreign shareholder with the local Chinese market expertise of its domestic shareholders. Its stated corporate philosophy is expressed in the slogan "您的一分投资,我们十分对待" (roughly, "your every cent of investment, we treat with utmost care"). Huatai-PineBridge distributes a broad product shelf through its official website and fund supermarket. Categories listed on its site include equity funds, mixed/hybrid funds, index funds, bond funds, money market funds, QDII funds, FOFs, quantitative funds and pension-share classes. Its flagship and marketing-highlighted products include the Huatai-PineBridge Quality Growth Mixed C, the Huatai-PineBridge CSI Shanghai-Hong Kong-Shenzhen Cloud Computing Industry ETF feeder, the Huatai-PineBridge TianTianBao Money Market A (a cash-management product), the Huatai-PineBridge Industry Leading Mixed, the Huatai-PineBridge Consumer Growth Mixed, the Huatai-PineBridge CSI Rare Earth Industry ETF feeder and the Huatai-PineBridge CSI 2000 Index Enhanced C. The company is also active in exchange-traded funds, including thematic and sector ETFs such as the Brand Consumption ETF (品牌消费ETF华泰柏瑞, code 517880), managed by index-fund manager Chen Kehan. As an asset manager, Huatai-PineBridge is positioned in China's competitive mutual-fund industry, where scale, distribution reach and index/ETF capabilities are key differentiators. Its website provides investor services such as ETF subscription/redemption basket queries, account and trading guides, disclosure documents, risk disclosures and customer service via a national hotline. The company emphasizes regulatory compliance, investor suitability management and investor education. It remains an active, privately held joint venture fund manager in China.

History

Huatai-PineBridge Fund Management Co., Ltd. was formally established on 18 November 2004 as a Sino-foreign joint venture fund management company, with registered capital of RMB 200 million. Its shareholders are Huatai Securities Co., Ltd., Heron View Partners LLC and Suzhou New District High-Tech Industrial Co., Ltd. The company is headquartered in Shanghai and operates a Beijing branch. From its founding, the firm has combined the international asset-management experience of its foreign shareholder with the local Chinese market expertise of its domestic shareholders, aiming to serve both individual and institutional investors. Its corporate philosophy is captured in the slogan "您的一分投资,我们十分对待" ("your every cent of investment, we treat with utmost care"), which the company describes as underpinned by sound systems, strict management and standardized operations. Over the years, Huatai-PineBridge has built out a broad product platform spanning equity, mixed, index, bond, money market, QDII, FOF, quantitative and pension-share fund categories, distributed through its official website, fund supermarket and other channels. The company has developed a notable presence in index and exchange-traded fund products, including thematic and sector ETFs. Among the products highlighted on its website are the Huatai-PineBridge Quality Growth Mixed C, the Huatai-PineBridge CSI Shanghai-Hong Kong-Shenzhen Cloud Computing Industry ETF feeder, the Huatai-PineBridge TianTianBao Money Market A cash-management product, the Huatai-PineBridge Industry Leading Mixed, the Huatai-PineBridge Consumer Growth Mixed, the Huatai-PineBridge CSI Rare Earth Industry ETF feeder and the Huatai-PineBridge CSI 2000 Index Enhanced C. Its ETF lineup includes the Brand Consumption ETF (品牌消费ETF华泰柏瑞, code 517880), an index fund managed by Chen Kehan, who joined the company in June 2021 and has since managed a range of index and ETF products covering healthcare equipment and services, innovative drugs, traditional Chinese medicine, consumer, biotechnology, home furnishings and appliances, and dividend low-volatility strategies. The company provides investor services including ETF subscription/redemption basket queries, account and trading guides, disclosure documents, risk disclosures, investor suitability management and investor education, and it maintains a national customer service hotline. It remains an active, privately held joint venture fund manager in China.

  • 2025

    Chen Kehan appointed fund manager of the Huatai-PineBridge CSI Shanghai-Hong Kong-Shenzhen Brand Consumption 50 ETF on 7 November 2025.

  • 2021

    Fund manager Chen Kehan joined the company in June 2021.

  • 2004

    Huatai-PineBridge Fund Management Co., Ltd. formally established on 18 November 2004 with registered capital of RMB 200 million.

Products and positioning

Quantitative investment and ETF expert

  • Huatai-PineBridge Quality Growth Mixed C

  • Huatai-PineBridge CSI Shanghai-Hong Kong-Shenzhen Cloud Computing Industry ETF feeder C

  • Huatai-PineBridge TianTianBao Money Market A

  • Huatai-PineBridge Industry Leading Mixed

  • Huatai-PineBridge Consumer Growth Mixed

  • Huatai-PineBridge CSI Rare Earth Industry ETF feeder C

  • Huatai-PineBridge CSI 2000 Index Enhanced C

  • Brand Consumption ETF Huatai-PineBridge (517880)

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