Ønskeskyen
Ønskeskyen is a global wishlist and social shopping platform for creating, sharing and reserving wishes.
Last updated September 16, 2026
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Overview
Ønskeskyen is a global wishlist and social shopping platform that connects people through the things they wish for. Founded in 2015 as Ønskeskyen, it lets users create wishes and wishlists, save wishes from favorite brands, and share lists with friends and family, who can reserve wishes to avoid duplicate gifts. The service is available on desktop and as an app on tablet and mobile, and its site reports +18M registered users and +600M added wishes. The company operates as Ønskeskyen ApS from Amerika Plads 19, 2100 København Ø, Denmark.
History
Ønskeskyen was founded in 2015 as Ønskeskyen. It describes itself as a global wishlist and social shopping platform connecting millions of people worldwide through the things they truly wish for, and states that it is trusted across generations worldwide to make wishing, gifting and product discovery easier and more enjoyable. The platform offers best-in-class wishlist features and inspiring content, aiming to remove friction from gifting and shopping, such as endless scrolling, double gifting and unnecessary returns. It blends technology and community to turn discovery into something personal and every gift into something special. The service is available on desktop and as an app on tablet and mobile, and its site reports +18M registered users and +600M added wishes. The company operates as Ønskeskyen ApS at Amerika Plads 19, 2100 København Ø, Denmark.
Products and positioning
A global wishlist and social shopping platform that makes wishing, gifting and product discovery easier and more enjoyable.
Wishlist and social shopping platform
Ønskeskyen app
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